Top Podcast Producers in 2023
Creating and growing a podcast is like setting up an entire business from scratch. And just like a startup, you can expect many awkward years. Unless, that is, you hire a podcast producer to manage the show, or a podcast consultant to guide you.
A podcast producer allows you to hand over the hard bits that require professional skills and experience to ensure your podcast achieves your objectives.
Because we are experienced in all things podcasting, we have done all the research for you, to bring you the top podcast producers for the year 2021, based on their experience, reputation, and the podcasts they’ve produced.
Let’s get into it.
What is a podcast producer?
Anyone can start a podcast, even those without experience. That’s because there’s enough software available for a Do-It-Yourself kind of thing (and you can even get freebies!). After all, they say if you want to do something, just do it and learn by trial and error.
But there is an easier and better way to make sure you start a podcast that attracts — and keeps — listeners from the get-go, and that is by hiring a podcast producer. We recommend hiring one that agrees to teach you the ropes to enable you to eventually do it yourself.
In the meantime, here’s a truth bomb: there are so many parts to effective podcasting that it’s like setting up an entire business from scratch. It´s complex, and you need to get all the bits right to make it work well.
And here’s another honesty nugget: you may get excited to sign up for those freebie podcast recording tools, but once you actually start creating, most times you’ll hit a snag that may trip you up, but hiring a podcast producer means you’ll get expert help with:
The vision and mission of the podcast.
Outlining the show and creative production.
Sourcing the best guests to attract more listeners.
Recording, editing, and publication.
Promoting the podcast to increase listeners.
Podcast producers are essentially responsible for creating high quality podcasts that attract your ideal listener. They start by understanding your goal, creating a vision for your podcast, and then ensuring the steps are taken to get there, followed by promoting the show to increase listeners.
The roles of a podcast producer
The podcast producer’s responsibility is to:
Develop and maintain the creative vision of the podcast.
Manage each podcast episode from start to finish and be deadline driven.
Strategically source talent, undertake guest research, and select and schedule guests that contribute toward the creative vision of the podcast.
Organize scripts, outlines, editing, and the post-production process of each episode—this includes music, narration, news clips, and other elements that help tell the story.
Edit audio—mixing, enhancing, and mastering the content in line with the podcast vision.
Prepare analytics and report back on results.
As the client, you are the podcast host and your job is simply to have great conversations, and that’s all (unless, of course, you actually want to be more involved).
What to look for when hiring a podcast producer
A podcast executive producer needs a number of varied skills and qualifications, which is what makes finding a good one rather a rare thing.
Not only must they have experience in managing projects and be both creative and technical for the podcast production side of podcasting, they also need excellent research and communication skills—because not only must they find great guests, but they must also communicate with and interview them. On top of this, they need really good writing skills.
Not many individuals can pull off a podcast producer’s role, because of the varied skill set required. Especially tricky is finding someone with the necessary technical know-how who at the same time can fulfill the creative requirements.
With this in mind, don’t just rely on a resume, because anyone can make themselves sound good on paper. Instead, look specifically for the following traits:
Experience
As with all vocations, not everyone is cut out to be a successful podcast producer and you don’t want to hire someone who claims they can do the job but doesn’t get results. Podcasting is still relatively new, and you want to avoid anyone cutting their teeth on your show, so find someone with detailed experience.
What to look for:
Case studies that demonstrate the value they add to clients.
Testimonials, and enough of them so that it’s not only their buddies extolling their virtues.
Check their website “about” sections to see if they’ve listed their experience, and you may also be able to find out what they’ve worked on by checking out their LinkedIn profile.
They must have their own podcast show/s. Find out how many listeners they boast and listen to a few episodes. If you are looking for someone to also promote your show, then make sure you take a look at how they promote their own podcasts, and the response they generate.
Clarity on expectations and rates
Be sure to get clarity on scope, rates, and expectations. What exactly will they do for you, and will you require other resources for any tasks they will not perform?
Enablement
It would be a good idea if the podcast producer of your choice were to enable you on how to produce podcasts on your own after a certain period of time.
Specialty niche
In a perfect world, the podcast producer of your choice would specialize in one particular niche, but this may be asking a tad too much in most cases, as podcasting has not developed (yet) to the extent that producers can benefit by specializing in one particular niche.
The list of top podcast producers
We’ve done the homework for you and listed the top podcast producers based on:
Experience
Reputation
Previous podcasts produced
Top Podcast Producers
Jake Jorgovan (Content Allies)
Harry Morton (Lower Street)
Resonate Recordings
Eric Dye
Jake Jorgovan (Content Allies)
Jake Jorgovan is an enterprise podcast consultant and producer who strategizes with corporate companies and manages podcasts from start to finish, as well as defining best practices for their enterprise. What’s particularly valuable about Jake is that he is the only one on our list of top podcast producers who has a deep passion for B2B. In addition, he also boasts all the skills and experience to create and grow a podcast from initial show strategy all the way through to launching your show on iTunes, Spotify, Stitcher, and more.
He is the founder of Content Allies, a B2B tech podcast agency that builds revenue-generating podcasts, and co-hosts Leaders of B2B podcast.
Find Jake’s podcast producing case studies here.
Resonate Recordings
Amongst other podcasting products and services, Resonate Recordings also offers podcast production. What’s great about this company is that everything can be done from their platform so that you needn’t bounce around on different apps.
In addition, they can also help with all podcast-related services like marketing. As a production team, they will help you to make the best decisions to grow your podcast.
On this page, you can see who some of their clients are.
Harry Morton (Lower Street)
Harry Morton, founder of Lower Street, provides premium podcasting services for agencies, enterprise companies, and high ticket consultants. Like the others on our list, Harry and his company are able to set up and grow your podcast.
Harry is an experienced audio engineer who has worked with top agencies on global brand campaigns and is an accomplished business development manager.
On the website, find customer testimonials, clients they’ve worked with, and listen to some of the more than 1000 podcasts they’ve produced.
Eric Dye
Eric Dye is an accomplished podcast producer and founded both the Enterprise Podcast Network (EPN) and the eHealth Radio Network.
He is also the owner of Go Orange Communications which specializes in logo design and podcast production.
His specialties include social media, website and web presence strategy, online business consulting, podcast creator and producer, and public relations.
Looking for a podcast production company?
Be sure to check out our list of the top podcast production companies.