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Lighting the fire: leadership for corporate partnership success

Stellar Partnerships

Your vision could be as bold as “Kiss Goodbye to MS” or “Eliminate cervical cancer by 2030”. It needs to inspire your potential partners and describe the clear end point for success. Too many times we encounter charities that tell a great story about what they do, but don’t have a clear understanding of what the future looks like.

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The Mindset for Partnership Prospecting

Stellar Partnerships

Compare it with “end cervical cancer by 2030” or “educate 1 million girls”. It’s hard to create the mindset for partnership success when the purpose is not clear. How does that inspire a corporate audience or even describe what it actually does? Why do you do what you do?