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What Makes a Good Alliance Manager??

Peter Simoons

“What makes a good alliance manager?” The answer to that question, to a certain extent, depends on the type of organisation you are in and the type of alliances you look after. Organisations therefore perceive the role of alliance management differently to each other.

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Are Alliance Managers Just “Born” That Way – Or Are They Moulded?

Peter Simoons

In those follow up conversations a number of them asked me the best route to becoming an alliance manager. A few years ago I wrote about the skills of an alliance manager. In the piece, I describe how an alliance manager needs to act as an analyst, diplomat, lobbyist, strategist and business manager all at the same time.

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How I Tackle Marketplace with Sunny Ho, Cloudinary

Tackle.io

Like the symphony conductor, an alliance manager must ensure that both partners play in tune. To me, because alliance management critically accounts for the success of partnerships, it’s one of the best roles in an organization. Like the symphony conductor, an alliance manager must ensure that both partners play in tune.

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How I Tackle Marketplace with Sunny Ho, Cloudinary

Tackle.io

Like the symphony conductor, an alliance manager must ensure that both partners play in tune. To me, because alliance management critically accounts for the success of partnerships, it’s one of the best roles in an organization. Like the symphony conductor, an alliance manager must ensure that both partners play in tune.

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How Marc Benioff’s Vision for Cloud-Based Service Lifted Up the Innovations of over 3,000 Entrepreneurs

PartnerTap

While Benioff is not credited with creating software as a service, he is considered one of its earliest adopters and biggest proponents. Five years later, Partnertap has a solution for sales reps as well as channel and alliance managers. Today, we all know it as software as a service.

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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

Alliance managers . Product marketing/management leaders . While responsibility for the Marketplace will likely live with your Sales department, it’s truly a cross-functional endeavor touching all facets of your organization. Key players on your internal team in addition to sales will likely include: . Cloud administrators .

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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

This team includes leaders from: Sales Sales/Revenue operations Alliances While responsibility for the Marketplace will likely live with your Sales department, it’s truly a cross-functional endeavor touching all facets of your organization.