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The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

What makes a CCO an integral part of the company leadership team or creates the conditions for outsider status? Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships? Risk management. The chief channel officer as a sales leader.

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The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

What makes a CCO an integral part of the company leadership team or creates the conditions for outsider status? Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships? Risk management. The chief channel officer as a sales leader.

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article thumbnail

The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

What makes a CCO an integral part of the company leadership team or creates the conditions for outsider status? Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships? Risk management. The chief channel officer as a sales leader.

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Why Your Go-To-Market Strategy Matters

PLM Alliances

There are several sales transformation tactics you should embrace: Expand your sales leadership measurement. How much confidence do you, and your senior leadership, have in your organization’s ability to achieve above industry-average, sustainable growth. For many companies, having partners means having scale.