Wasabi’s Laurie Mitchell on Expanding Into the International Market
The 2112 Group
AUGUST 16, 2021
Much of Wasabi’s overseas success is credited to European and Asian channel partners that have spurred the storage company’s expansion.
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Top Tools for Channel Automation
PLM Alliances
MAY 3, 2023
Top LMS Vendors: Docebo TalentLMS Cornerstone OnDemand Litmos (SAP) Bridge Deal Registration and Lead Management Automating deal registration and lead management processes ensures that partners receive appropriate credit for their efforts and helps minimize channel conflict.
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Why have VPs of Channel Sales Forgotten Best Practices Validated Over 160 Years Ago
Successful Channels
FEBRUARY 16, 2018
One of the many transformational elements introduced was the first-ever installment credit service. This enabled dealers to sell a $10 sewing machine to consumers on credit to dramatically widen the market potential and accelerate sales. But there was a universal truth from the Singer channel development experience.
Don’t Write Off Distribution Too Quickly
The 2112 Group
APRIL 27, 2021
During a recent Channel Focus conference, a poll of attendees – largely channel chiefs and other professionals – revealed a perception that distribution is becoming less effective in contributing to vendors’ channel strategies and go-to-market operations. They asked me what I thought. They resell product to partners.
Is Your Partner Ecosystem Healthy? Check These 3 Things Immediately
Magnetrix
SEPTEMBER 7, 2022
They had much more diverse business models than what we were giving them credit for. I think in the last 20 years more people have come to realize, particularly as the business dynamics changed, in say, the channel, where channel partners don't make all their money on margins anymore, they have blended revenue streams.
Channel Chats Episode 5: How Channel Automation Can Enhance Your PX
PLM Alliances
OCTOBER 23, 2022
Kate and Raegan discuss the key elements of channel strategy needed to form an optimal partner experience (PX), how to start building your PX, incorporate automation into your channel ecosystem, and prioritize the ease of doing business. Channel Chats Episode 2: Partner Insights From a Cloud Leader.
Channel Partnerships Evolution: Navigating in the Tech Sector
Mindmatrix
MARCH 4, 2024
Interest rates were low, credit was easy, and liquidity was a secondary consideration. In the increasingly interconnected world of tech, where products, techniques, and customer demands are constantly changing, channel partners need to be agile, informed, and strategic.
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