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Gaining Exec Support for Channels

The 2112 Group

Frank Rauch joins Channelnomics’ Changing Channels host Larry Walsh to discuss best practices for gaining top-down support from corporate executive leadership for channel strategies and programs. Many corporate executives say that they couldn’t achieve their goals without channel partners’ contributions.

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Why Your Go-To-Market Strategy Matters

PLM Alliances

There are several sales transformation tactics you should embrace: Expand your sales leadership measurement. How much confidence do you, and your senior leadership, have in your organization’s ability to achieve above industry-average, sustainable growth. For many companies, having partners means having scale.