PartnerTap

NOVEMBER 25, 2020

Running an alliance team is not an easy task. On the one hand, alliance managers have to push sales leaders to make their sales teams work with partners to drive more pipeline. Alliance teams are tasked with hitting exponential numbers year after year and finding that new pipeline is difficult. Who are our mutual customers?

Ecosystems 246

Ecosystems Co-Alliance Channels and alliances Alliance management 246

Channel Insider

JANUARY 31, 2022

Like many top IT channel partners , McKinsey offers a wealth of knowledgeable personnel, ongoing research, and industry experience, extending to relationships with a global network of business clients. Notable solution areas for channel customers include digital, implementation, operations, risk and resilience, and transformation.

Channels and alliances 69

Channels and alliances Co-Alliance Partnering capability and readiness Telecommunications 69

Tackle.io

NOVEMBER 16, 2023

As always, Tackle will be there, so be sure to drop by Booth # 259 or drop by our meeting space at the Grand Lux in the Venetian and say hello! Whether you’re a seasoned Marketplace and co-selling expert or a newbie, there are plenty of sessions (and networking opportunities) to attend this year. – 4:30 p.m.

Channels and alliances 59

Channels and alliances Co-Alliance Strategic partnership Government 59

Chaneltivity

APRIL 27, 2023

Why does global channel management matter? So in this article, we’ll explain what global channel management means and share strategies for optimizing it over time from channel experts Tony Luzza and Tricia Rilling. The main components of a global channel program aren’t that different from those of a local or regional program.

Channel management 52

Channel management Channels and alliances Co-Alliance Partnering capability and readiness 52

Mindmatrix

DECEMBER 8, 2022

In today’s highly competitive environment, understanding the different partner types and channel models is the key to enjoying a winning partner-mindshare. In our blog this week, we explore the various channel models and discuss what vendors should be doing to connect effectively with them. Liked what you read?

Co-Alliance 40

Co-Alliance Channels and alliances Strategic alliances Collaboration 40

PLM Alliances

AUGUST 21, 2022

In our second Channel Chats episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , SVP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Co-selling versus re-selling with partners. Aligning channel and field sales.

Channels and alliances 52

Channels and alliances Co-Alliance Channel strategies Channel management 52

PartnerTap

JANUARY 26, 2022

Forming an Alliance. It was her idea for an automated account mapping solution, one desperately needed by channel teams to increase revenue. This was the beginning of an alliance and partnership that eventually led to the founding of PartnerTap. Co-Founders. PartnerTap was exactly what the market was looking for.

Channels and alliances 244

Channels and alliances Co-Alliance Channel management Ecosystems 244

Channel Incentive Best Practices

JANUARY 5, 2021

Looking to take your SaaS solutions to market via the Channel? If so, join Channel Mechanics for the upcoming webinar “Channel Sales for SaaS”, with guest speakers, Justine Cross , Managing Director, EMEA Channels and Nehul Goradia , Co-Founder, Enabler ONE. – Saas Pricing models for the Channel.

Channels and alliances 52

Channels and alliances Co-Alliance Global alliance Banking 52

Tackle.io

NOVEMBER 7, 2022

The addition of Tackle Prospect, Tackle Co-Sell, and a Salesforce application will help ISVs drive revenue with a multi-cloud experience for Marketplaces and co-sell powered by actionable buyer insights. Tackle Co-Sell. With this in mind, Tackle is supporting this digital selling evolution through our platform and our people.

Co-Alliance 98

Co-Alliance Channels and alliances Partnering capability and readiness Strategic partnership 98

PartnerTap

JANUARY 11, 2021

This sort of neutral, “Switzerland”, digital partner platform will allow channel and sales teams to securely share data that helps you grow revenue together. To give enterprises the security and control needed to automate account mapping, get detailed insights into each partner’s market, and co-sell with partner sales teams.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance management Ecosystems 147

Tackle.io

AUGUST 15, 2023

For companies that already have established routes to market (direct, channel, PLG, etc.), We often see Alliances teams driving this initiative on their own which, in the long-term, leaves them without the required support to even make a dent. Keep Learning: Leveraging Co-Sell with the Cloud Providers to Scale Revenue 4.

Co-Alliance 98

Co-Alliance Channels and alliances Ecosystems Legal 98

PLM Alliances

MAY 4, 2021

In our second Channel Chat episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , VP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Co-selling versus re-selling with partners. Aligning channel and field sales.

Channels and alliances 52

Channels and alliances Co-Alliance Channel management Ecosystems 52

Tackle.io

JULY 26, 2023

This collaboration provides ISVs the software and services they need to scale with AWS by driving a complete go-to-market motion through co-sell and AWS Marketplace. Cloud marketplaces and co-sell have become the center of how ISVs go-to-market with AWS,” said John Jahnke, CEO of Tackle. “We

Collaboration 52

Collaboration Co-Alliance Channels and alliances Strategic alliances 52

Tackle.io

SEPTEMBER 18, 2023

Together, you’ll develop goals that align to your Cloud GTM journey—from when you’re just getting started to advanced strategies to improve your co-selling results. Tailored enablement to drive sales efficiency Tackle Coaches are equipped with a wealth of tips and tricks for sellers to better leverage the Marketplaces and co-selling.

Co-Alliance 52

Co-Alliance Partnering capability and readiness Channels and alliances Ecosystems 52

Tackle.io

APRIL 20, 2023

Many ISVs are extending their reach into new territories, customer segments, and regions by establishing channel partner reseller relationships with large traditional resellers, global systems integrators, and smaller SI firms. Tackle ensures a seamless experience for ISVs looking to generate revenue through AWS Marketplace.

Channels and alliances 52

Channels and alliances Co-Alliance Finance System integrators 52

Tackle.io

APRIL 20, 2023

Many ISVs are extending their reach into new territories, customer segments, and regions by establishing channel partner reseller relationships with large traditional resellers, global systems integrators, and smaller SI firms. Tackle ensures a seamless experience for ISVs looking to generate revenue through AWS Marketplace.

Channels and alliances 52

Channels and alliances Co-Alliance Finance System integrators 52

Mindmatrix

FEBRUARY 7, 2022

A PRM is the abbreviation for partner relationship management which primarily refers to software used to manage partnerships, organize and orchestrate data, store and share assets, and track sales transactions between a company and its strategic alliances. Most channel partnerships aren’t exclusive. Quality Over Quantity.

Channels and alliances 96

Channels and alliances Co-Alliance Strategic alliances Collaboration 96

PartnerTap

DECEMBER 14, 2020

Sales reps can then co-sell together driving more revenue for both companies. Channel managers can use it to find out which rep they need to contact to start working on a sales call. To learn more about sales, alliance partnerships, and channel sales, follow us on LinkedIn. This is how companies find potential revenue.

Co-Alliance 147

Co-Alliance Channels and alliances Alliance partnership Ecosystems 147

Tackle.io

DECEMBER 15, 2023

With no surprise to Tackle, the importance of Marketplace and co-selling was a key theme of AWS re:Invent 2023. with the promise of continued growth for Marketplace and co-selling. AWS is focused on creating value for partners so they can co-create value for customers, and below are some of the key announcements to drive this: 1.

Co-Alliance 52

Co-Alliance Channels and alliances Insurance Energy 52

Mindmatrix

FEBRUARY 2, 2024

It involves creating partnerships, alliances, and collaborations to enhance business growth, expand market reach, and drive innovation. We realize that is a shocking statement, as the channel’s primary business goal is to accelerate revenue, not simply administer it.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Ecosystems 52

Impartner

AUGUST 17, 2022

Now in its sixth year, ImpartnerCON is o ne of the world’s largest vendor-led channel industry events gathering the most influential channel leaders and industry speakers to collaborate, celebrate and deep dive into future-forward content. Maria Chien is an industry thought leader in B2B channels.

Channels and alliances 40

Channels and alliances Co-Alliance Channel alliances Ecosystems 40

Impartner

MAY 28, 2020

New Impartner Channel Chief Advisory Board assembles powerhouse group of channel thought leaders from those who regularly generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top corporations worldwide. Click here to sign up for the webinar.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Channel management 52

Mindmatrix

MAY 11, 2023

Additionally, open marketplaces and solution centers play a pivotal role in enabling collaboration among alliance partners, facilitating data sharing, and uncovering new co-sell, cross-sell, and up-sell opportunities. In this model, the customer is placed at the center, and the sales ecosystem participants orbit around them.

Co-Alliance 40

Co-Alliance Channels and alliances Ecosystems Collaboration 40

Jake Jorgovan

JANUARY 30, 2024

Jason also co-founded SBO, focusing on building generational wealth and providing growth-oriented accounting services. Blake co-hosts The Cloud Accounting Podcast , a highly popular show in the accounting community. His channel particularly benefits bookkeepers, students, and small business owners seeking to learn accounting basics.

Mergers and acquisition activities 130

Mergers and acquisition activities Co-Alliance Finance Channels and alliances 130

Impartner

AUGUST 16, 2019

” If you’re building a channel, it’s always best practice to follow best practices. In an excerpt from Impartner’s eBook, “ The Ultimate Field Guide to Starting a Channel ,” here are the five key steps for success: 1. Channel conflict is another set of critical up-front policies to establish.

Channels and alliances 59

Channels and alliances Co-Alliance Strategic alliances Collaboration 59

Tackle.io

NOVEMBER 7, 2022

Our recent State of Cloud Marketplaces Report reinforces this, citing that cloud budgets continue to increase despite economic conditions, Marketplaces are seen as a catalyst to unlock co-sell opportunities, and the clouds represent a faster, more efficient way to reach new buyers.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Strategic partnership 52

Tackle.io

NOVEMBER 7, 2022

The addition of Tackle Prospect, Tackle Co-Sell, and a Salesforce application will help ISVs drive revenue with a multi-cloud experience for Marketplaces and co-sell powered by actionable buyer insights. Tackle Co-Sell. With this in mind, Tackle is supporting this digital selling evolution through our platform and our people.

Co-Alliance 52

Co-Alliance Channels and alliances Partnering capability and readiness Strategic partnership 52

Tackle.io

AUGUST 15, 2023

For companies that already have established routes to market (direct, channel, PLG, etc.), We often see Alliances teams driving this initiative on their own which, in the long-term, leaves them without the required support to even make a dent. Keep Learning: Leveraging Co-Sell with the Cloud Providers to Scale Revenue 4.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Legal 52

Tackle.io

OCTOBER 20, 2023

The good news is that Cloud GTM offers a particularly effective way for companies to weather an economic rough patch, and better yet, opens new doors for future growth—especially through a solid strategy that leverages co-sell and the Cloud Marketplaces. Co-sell and Marketplace are very much interconnected,” Jessica said.

Co-Alliance 64

Co-Alliance Channels and alliances Engineering Ecosystems 64

Mindmatrix

JANUARY 25, 2024

The entire sales set up, functioning of the channel and the roles of the participants in the sales ecosystem was centered around the product offered. Siloed partner organizations operating independently of one another Traditional channel partner models typically involved a vertical relationship between the vendor and their partners.

Ecosystems 45

Ecosystems Co-Alliance Channels and alliances Collaboration 45

Magnetrix

JUNE 24, 2021

Table of contents: Recruiting the wrong channel partners. Tip #1: Have a well-defined channel strategy. Tip #3: Keep a scorecard for channel partners. Evolving your channel strategy as you grow. Have the resources and mindset to support large channel partners. Have a term sheet for channel partners.

Partnering capability and readiness 92

Partnering capability and readiness Channels and alliances Channel strategies Co-Alliance 92

Tackle.io

OCTOBER 6, 2023

On top of that, successful co-selling is absolutely dependent upon a cooperative relationship with the Cloud Provider, clarified and evangelized through a “better together” story. Instead of looking at net-new logos, compare deal sizes through legacy channels versus Marketplace.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Strategic partnership 52

PartnerTap

OCTOBER 19, 2021

Parker Harris is the co-founder of Salesforce and was the CTO that built Salesforce’s cloud infrastructure. The Co-founders of PartnerTap, Cassandra Gholston and Autumn Grimm with Parker Harris, at Dreamforce 2015. Five years later, Partnertap has a solution for sales reps as well as channel and alliance managers.

Co-Alliance 130

Co-Alliance Channels and alliances Credit Alliance management 130

Tackle.io

MAY 6, 2021

Frank Ciccone, Alliances Director at Avaya, recently joined Tackle’s Cloud Marketplace Office Hours with CRO Don Addington and Director of Growth and Renewals Rachael Wright to hear his experiences and advice around landing the initial Marketplace deal—and others soon after. That’s often true when selling on Cloud Marketplaces.

Co-Alliance 59

Co-Alliance Channels and alliances Global alliance Alliance management 59

Mindmatrix

MARCH 30, 2023

The entire sales set up, functioning of the channel and the roles of the participants in the sales ecosystem was centered around the product offered. Siloed partner organizations operating independently of one another Traditional channel partner models typically involved a hierarchical relationship between the vendor and their partners.

Ecosystems 40

Ecosystems Co-Alliance Channels and alliances Marketing alliance 40

CoSell

SEPTEMBER 30, 2020

Yet, it often includes virtual events, online tradeshows, webinars, blogs, case studies, educational offerings, co-selling, and ready-to-go email sequences. For another, the gap is aided with co-promotion. This may take the shape of hiring a partner marketer responsible for co-marketing. This varies across industries.

Co-Alliance 130

Co-Alliance Channels and alliances Collaboration Energy 130

Tackle.io

MAY 4, 2021

Will Hornkohl, VP of Alliances at Nasuni. Shelly Landsmann, VP of International Sales & Global Alliances at Sisense . Co-selling with the Cloud Providers. “We We closed one of the largest transactions in our company’s history through Marketplace, and it required very close co-selling with our partners.”

Co-Alliance 52

Co-Alliance Channels and alliances Global alliance Credit 52