The 11-Step Co-Sell Transformation Playbook
PartnerTap
FEBRUARY 20, 2024
Under Kate Johnson’s leadership, Lumen’s indirect channel leaders, Sarah Seegers and Danny Beneditti, have carried this torch and led a channel-first sales transformation that moves them from engaging with partners reactively, to engaging partners proactively to hunt and co-sell into accounts. Channel managers get reassigned.
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