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6 Disciplines of Successful Channel Management

PLM Alliances

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Sadly, many companies fail to achieve breakthrough success with their partners. Run your channel management like a compete program and not an operations program.

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Are Your Channel Partners Getting the Attention They Need (and Deserve)?

Magnetrix

Margolis of SAP Channel Maven Consulting & Spark Your Channel. Channel partners need ongoing attention from vendors. 1st Consideration: Channel partner training, support and feedback. Should vendors be supporting their channel partners? Is the maturity of channel marketing behind?

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How Great Channel Leaders Unlock Powerful Revenue Acceleration

PLM Alliances

You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Your job is to create revenue acceleration – you want to push sales beyond the natural organic growth. Clear channel strategy. Smart partner selection.

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Is Your Partner Ecosystem Healthy? Check These 3 Things Immediately

Magnetrix

Establishing a Partner Ecosystem. Channel conflict & partner ecosystems. Collaborate with partners in your ecosystem to create the most value for customer. Look at it from the partner’s perspective. Ecosystems are, at times, fragile, but if kept healthy, can sustain long-term growth.

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The Essential Guide to Partner Planning

PLM Alliances

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning. Step #2: Know your growth levers.

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The Essential Guide to Partner Planning

PLM Alliances

A channel leader must review their partner plan to ensure the strategy aligns with the company’s desired business outcomes. Through years of experience and a rigorous approach, our team of channel experts at The Spur Group have identified five essential steps to guide partner planning. Step #2: Know your growth levers.