Strategic Alliances: The Crucial Role of Executive Sponsorship in Realising Potential
Peter Simoons
MARCH 10, 2024
It wasn’t really her fault that she was unaware, it turned out that her organisation was missing a true collaborative mindset. From many perspectives this alliance was destined not to reach its full potential. Aside from the missing collaborative culture , the fact that an executive sponsor was also missing was a clear red flag.
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