Tue.Sep 27, 2022

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Getting past the introduction

Stellar Partnerships

People have been sharing their memories of the much-loved Queen Elizabeth. A former colleague went to Buckingham Palace to receive an award for her work with young entrepreneurs. Dressed in her best outfit and killer heels, she was very nervous as her name was called. What does one say to Her Majesty? After the initial greeting and responding to the Queen’s favourite line of “have you come far?

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What Is Digitization vs Digitalization vs Digital Transformation?

Channel Insider

Since the advent of the digital age, digitization and digitalization have been buzzwords. Lately, digital transformation has also become a popular phrase in business and technology circles. They’re commonly thought to be different words for the same thing, but they’re actually three separate technology concepts that have different implications for your business.

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Channel Partner Onboarding Checklist: 10 Things to Do When Onboarding New Partners

Impartner

According to Forrester, the changes in buyer needs and habits have inevitably resulted in a shift in the channel partner landscape. Not only are partner business models changing, but there is also increasing competition for partner mindshare. Partners today are selling a range of products – and even if they have partnered with you, you are unlikely to be the only vendor they are working with. .

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Top 50 Start-ups Bringing Innovation to the Global Homes and Buildings Industry

Frost & Sullivan

San Antonio –Sept. 27, 2022–Enterprise-level sustainability and decarbonization goals enable building owners to adopt digital solutions. Frost & Sullivan’s recent analysis, Top 50 Start-ups Advancing Decarbonization and Digitalization in the Global Homes & Buildings Industry , finds that the need to address carbon emissions and energy savings encourages startups to invest in technologies and adopt new business models to strengthen their digital building portfolios.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Five Things Every Channel Partner Newsletter Must Have

Impartner

Email newsletters may not be the latest, state-of-the-art mode of communication, but it is still a powerful method of communicating through your channel, especially because of its ability to generate amazing ROI. A 2021 survey on email marketing showed that for every dollar spent on email, marketers were able to generate $36 – that’s 3600%! . Now, imagine every single one of your partners achieving that sort of return.