I'VE GOT A (GUT) FEELING
Be Partner Ready
AUGUST 31, 2020
I grew up in a family surrounded by a lot of woo woo. My Auntie was a medium (tv fame no less) and every weekend as my dad drooled over the Page 3 girl in the Daily Mirror, my mum and I would salivate over the horoscope predictions. When I entered the world of marketing & PR, I began to understand the role that data played in decision making, and I learned that just because you believe something, doesn’t make it true.
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