Vantage Partners
JUNE 9, 2022
The 2022 ASAP Global Alliance Summit was a memorable one. After three years away, it was so nice to be back together, see old friends, and once again learn how different alliance management organizations are keeping pace with company strategies that depend more than ever on external partnerships. With more and more alliances to support, the right team is as crucial as ever.
Compass Point
JUNE 9, 2022
I take full responsibility for my behavior. This is what I did and my part in what happened. How has what I’ve done affected you? I am willing to make things right. Here’s what I intend to do. Is there anything else you need from me? OR. I recognize that something has happened and that I may have contributed to it. This might have affected you or others.
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Impact
JUNE 9, 2022
Two things keep us glued to our screens: commerce and content. For years they co-existed in the same online ecosystem. But brands recently tapped into the power of story, video, images, and educational content for building audience relationships. Since people tend to drown out traditional advertising like white noise, this shift happened quickly. More than ever, consumers shop familiar brands they like and trust — exercising due diligence with more research before purchasing.
Frost & Sullivan
JUNE 9, 2022
For those who weren’t able to attend, I have put together my five key takeaways from the event: The Aftermarket Wants a Level Playing (Data) Field. There is a real fear amongst the independent aftermarket community that automakers have created a position that currently feels like near-unsurmountable dominance when it comes to the vehicle data they control and can access.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Impact
JUNE 9, 2022
Two things keep us glued to our screens: commerce and content. For years they co-existed in the same online ecosystem. But brands recently tapped into the power of story, video, images, and educational content for building audience relationships. Since people tend to drown out traditional advertising like white noise, this shift happened quickly. More than ever, consumers shop familiar brands they like and trust — exercising due diligence with more research before purchasing.
Frost & Sullivan
JUNE 9, 2022
San Antonio, Tx. –June 09, 2022– Organizations have shifted to hybrid work models and adopted new mobile communications strategies due to the COVID-19 pandemic. Frost & Sullivan’s recent analysis, Evaluating Mobile Communications Solutions for the Hybrid Workforce , finds that companies’ increasing adoption of mobile-first communications allows them to address work from anywhere at any time.
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