Tue.Jan 14, 2020

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Decreasing the Chaos After an Organizational Restructure

MMI Inc

A global publishing company restructured its enterprises in an effort to better connect with local markets. Previously, each product line Read More ?. The post Decreasing the Chaos After an Organizational Restructure appeared first on Matrix Management Institute.

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Explainable AI in Practice Falls Short of Transparency Goals

Partnership on AI

PAI’s research reveals a gap between how machine learning explainability techniques are being deployed and the goal of transparency for end users. Machine learning systems that enable humans to understand and evaluate their predictions or decisions are key elements of transparent, accountable and trustworthy AI. Known as Explainable AI ( XAI), these systems could have profound implications for society and the economy, potentially improving human/AI collaboration for sensitive and high impact dep

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I failed at selling Lead Cookie, here is what I learned

Jake Jorgovan

In early 2019, I made the decision that I was going to try to sell Lead Cookie over the course of the year. I had built the business to a good spot where it ran without me, and the idea of selling it and moving on to something new was quite appealing. Over the course of the year, I went through the process of preparing the business for acquisition, talking directly with buyers, listing with a broker, getting an LOI, and then having them back out of the deal.

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12 Simple Steps for Effective Email Marketing by Jim Ries

Dinkel Business Development

Working professionals are sent dozens of emails on a daily basis. With so many emails flooding their inboxes, it can be difficult to grab their attention. Which is why it is of the utmost importance to understand effective email marketing techniques and how to use them to your advantage. Email marketing is a form of direct communication, in which a company delivers a commercial message to a list of people via electronic mail.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr