Podcast Promotion Strategy: Using Trade Publication Syndication
Jake Jorgovan
OCTOBER 10, 2022
The goal of every B2B podcast is to generate value for your business. Depending on your metrics, growing your listenership is part of that goal. But more important is ensuring that your podcast is in front of the specific buyers that you’re looking for. So, how do you ensure that your podcast reaches the specific buyers your business wants? If you’re looking to get started with B2B podcast promotion, here’s a quick guide.
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