Thu.Dec 17, 2020

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How To Build A Marketing Strategy

CoSell

Building a marketing strategy can feel like navigating in an ocean of highs and lows. For both new entrepreneurs and seasoned professionals, strategy skills help to maintain balance, refine focus, and achieve results—through all the waves of possibilities. Discovering what works best to identify, refine, focus, and track potential clients can help you take smart actions to achieve the best results from your marketing approach.

Energy 130
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Crucial Yet Overlooked: Why We Must Reconcile Legal and Technical Approaches to Algorithmic Bias

Partnership on AI

If we’re not careful, existing law may lead to a world where our efforts in the machine learning community to mitigate algorithmic bias are deemed illegal. . Algorithmic tools are not new technology. Credit scores, which use data to predict a person’s likelihood of paying their debts, have been used in the United States since the 1960s. . What is distinct, however, is the extent to which algorithms have proliferated, increasingly affecting a wide variety of important decisions.

Legal 106
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6 Innovation Leaders Share What Inspired Them in 2020

Hype

This year has been tough. We've experienced some highs and some profound lows. Some of us were able to find silver-linings throughout the last nine months as our commutes vanished, and we all got a lot more use of our homes. Maybe you realized you had more time to read. Maybe you started a new hobby, like baking. Or maybe you spent time working on new ways to connect with your team (as well as loved ones) virtually.

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Global Construction and Mining Rental Equipment Market to Reach $273 Billion by 2030 with Growth of Digital Services and Platforms

Frost & Sullivan

Use of telematics and digital services in construction and mining industries is gaining prominence due to operational efficiency and better ROI, says Frost & Sullivan. Santa Clara, Calif. – December 17, 2020 – Frost & Sullivan’s recent analysis, Digitization and New Business Models Powering the Global Construction and Mining Equipment Market, 2030 , finds that growth in infrastructure development and urbanization projects, alternate powertrains, and the need for modern, compact, and rent

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange

Crossbeam Blog

Groan. You’re in a co-marketing funk. It seems like everybody’s hosting some clever online event you don’t want to miss, so how could you possibly get creative and do something different?

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How To Better Manage Your Cash Flow

Aepiphanni

Philip Campbell, a CPA and author of Never Run Out of Cash, once said that while cash is the lifeblood of businesses, what fuels a company’s success is their ability to efficiently manage their cash flow. He notes that poor cash flow management can cause more business failures — a statement that is proved by the market intelligence provider, CB Insights.

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Hoppen Commended by Frost & Sullivan for Improving Patient Experience with its Best-in-Class Infotainment Solutions for Smart Hospitals

Frost & Sullivan

Based on its recent analysis of the global advanced infotainment systems market for smart hospitals, Frost & Sullivan recognizes Hoppen with the 2020 Global Visionary Innovation Leadership Award. Its robust suite of digital solutions reduces the workload of professionals, simplifies internal processes, optimizes daily care activities, and achieves cost reductions.

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How To Better Manage Your Cash Flow

Aepiphanni

Philip Campbell, a CPA and author of Never Run Out of Cash, once said that while cash is the lifeblood of businesses, what fuels a company’s success is their ability to efficiently manage their cash flow. He notes that poor cash flow management can cause more business failures — a statement that is proved by the market intelligence provider, CB Insights.

Finance 40
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Electrification to Spark Growth of Global Aircraft Electric Power Systems Market

Frost & Sullivan

The market is estimated to return to its pre-pandemic size and stability after 2024 when it is expected to reach $2.23 billion. Santa Clara, Calif. – Dec 17, 2020 – Frost & Sullivan’s recent analysis, Industry Convergence Boosting the Global Aircraft Electric Power Systems Market , finds that increasing demand for electric aircraft, changes in global fleet composition, and surging demand for new aircraft from emerging economies are prominent factors driving the global aircraft electric power

Energy 52
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Five World-Changing Projects to Watch in 2021

Project Management Institute

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How to Coach Effectively as a Chief Operating Officer

COO Alliance

Coaching and developing people is core to any leader’s role, especially for a Chief Operating Officer. Believe it or not, a great portion of CEO, CFO, and COO training seminars are about how individuals in those roles go about training the employees that report to them. Support Your Employees. The phrase, “The ability to get people promoted is the best sign of a great leader,” could not be more accurate, especially for Chief Operating Officers.

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How to Coach Effectively as a Chief Operating Officer

COO Alliance

Coaching and developing people is core to any leader’s role, especially for a Chief Operating Officer. Believe it or not, a great portion of CEO, CFO, and COO training seminars are about how individuals in those roles go about training the employees that report to them. Support Your Employees. The phrase, “The ability to get people promoted is the best sign of a great leader,” could not be more accurate, especially for Chief Operating Officers.