Fri.Jun 04, 2021

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Powerlinx: Where Business Meets Business (BmB)

Powerlinx

When we think of B2B business interactions, they usually consist of a one-way street type of relationship. At the very best-case scenario, it involves a business making a commercial transaction with another. But the need for more business collaboration, amid rising pressures to deliver high quality services/products on a timely manner paved the road to a more comprehensive way of doing business, namely the fastest, most efficient of them all.

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Fintech Partnership Series: Defining Joint Solutions

Vantage Partners

You’ve decided you want to build a new solution with another company. Conceptually, you and the partner agree on what each company will bring to the table. Now, you need to define the solution and each company’s contribution at a deep enough level to negotiate a contract. Start by anticipating execution challenges. We can guarantee you one thing — during the duration of the contract, something meaningful (macroeconomic environment, market dynamics, company priorities, the solution itself, the sa

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Complimentary access! SiriusDecisions Channel Marketing Strategies Research Brief: Social Media and the B-to-B Channel

Mindmatrix

Social media in b-to-b channels is also experiencing a similar transformation from tactic to strategic game-changer. Today, the average partner receives a barrage of social media offers from suppliers, meaning that channel marketers cannot afford to adopt a shotgun-like approach. In our blog this week, we explain how b-to-b suppliers can better align social media activities to support channel demand creation programs, and contribute to pipeline and revenue growth.

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Partnership automation is for content creators, too, says FitHealthyMomma Tami Smith

Impact

There’s a lot of research to show that partnership automation helps brands grow by making it possible to scale, diversify, and optimize their partnership programs. But automating partnerships isn’t just smart for brands. It’s also smart for agencies , publishers , and individual content creators, too. In fact, for anyone thinking about diving into the partnership economy as a content creator or blogger, automation can remove some of the most intimidating hurdles.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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South Africa’s Road Construction Industry – A Regional Look

Frost & Sullivan

South Africa’s road network is the largest and longest interconnected road network in sub-Saharan Africa covering approximately 750,811km of roads. Naturally, such a large network needs to be governed by multiple governmental bodies at different levels that are responsible for maintaining, repairing, and building new road infrastructure. While the South African National Roads Agency (SANRAL) is responsible for all major highways, regional departments oversee provincial as well as regional routes

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Frost & Sullivan Reveals How to Leverage Digitization of the Global Vehicle Aftermarket to Gain a Competitive Advantage

Frost & Sullivan

In this webinar, discover how market players can implement new business models and technologies to enhance the customer journey. FOR IMMEDIATE RELEASE. Press Contact: Zuzana Zukarnain. Frost & Sullivan. P: +60192657808. E: zuzana.zukarnain@frost.com. SANTA CLARA, Calif. – June 4, 2021 – The rapid adoption of digitization to mitigate the adverse impact of COVID-19 on the global automotive aftermarket has fueled investments in this space.

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