Mon.Jan 09, 2023

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Detrimental Collaborations: When Two Isn’t Always Better Than One

INSEAD Knowledge

Collaboration has become an important feature of various industries, particularly when it comes to creative work. This comes amid growing interest in non-hierarchical structures with autonomous teams and the increasing prevalence of open innovation. The benefits of collaboration – be it leveraging specialised expertise, sharing resources or allowing people with different skills and perspectives to learn from each other – have been widely discussed.

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4 Rules To Follow When Writing A Blog Post For Your eCommerce Store

Binfire Collaboration Blog

One of the most influential and inexpensive content marketing strategies for an eCommerce business is to write a good, SEO-optimized blog post. In that context, drafting high-quality blog entries and posting regularly should be prioritized by everyone who wants to lure more customers to their online shop. . But many online retailers still don’t see the value in maintaining a high-quality company blog.

Retail 59
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TikTok and commerce: 4 reasons why brands succeed with “shoptainment” 

Impact

A new report published by TikTok and the research firm, Material gave brands a glimpse into the role ecommerce plays on the social media giant’s platform. . The report shows that 28 percent of shoppers listed entertainment as the top motivator for buying directly through social media. TikTok holds a significant lead over Instagram and Facebook when it comes to commerce.

Retail 52