Mon.Sep 26, 2022

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The Hot-melt Adhesives Product Landscape: Are Sustainability Trends Reforming It?

Frost & Sullivan

The end-use industries that consume HMAs are undergoing several transformations that will influence their use. They are increasingly seeking de-bondable HMA solutions to avoid material waste, save manufacturing costs, and contribute to a reduced environmental footprint. End-use industries such as packaging are also focusing on the use of bio-based raw materials to minimize the environmental impact of packaging products.

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The Illusion of Communication

Peter Simoons

“ The single biggest problem in communication is the illusion that it has taken place. ” . This great quote by George Bernard Shaw highlights so much concerning the difficulties of communication. Every person is different and therefore might perceive communication differently than the other person(s) involved in the same communication. Communicating in Alliances and Partnerships is adding an additional layer of confusion to communication.

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A High-Profile Road Accident Highlights the Importance of Passenger Car Safety Systems in India

Frost & Sullivan

Road and vehicle safety have been in the spotlight following the recent death of Cyrus Mistry, one of India’s leading corporate titans, in a car crash. Several factors, including possibly faulty road infrastructure design, human error, and over speeding are believed to be behind the crash. However, the death of both rear seat passengers, including Mistry’s, has been linked primarily to the non-use of rear seat belts.

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THE PEOPLE PLEASING PURSE

Be Partner Ready

In my previous blog , I revealed the four distinct purses that non-profits & social enterprises can tap into when approaching corporates for resources & cash (yes, I put cash second, more on that later). As a reminder, the 4 purses are: 1) HR (Human Resources), 2) Philanthropy, 3) CSR (Corporate Social Responsibility), and 4) Marketing. Let’s start by diving into the HR purse.

Energy 246
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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IAA Transportation Hanover 2022 – Key Takeaways

Frost & Sullivan

Last week, the IAA Transportation exhibition was held on 19-25 September in Hanover, Germany. With a variety of companies joining from light commercial, heavy duty, bus, and logistics sectors. Robert Camm, a Senior Consultant in Frost & Sullivan’s Mobility practice, was in attendance for the first two days of the event. As the first IAA Transportation for 4 years, there was certainly a lot to catch up on, with major OEMs, suppliers and new market entrants all arriving with their latest innov

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Win more partnerships — but first, run a competitive analysis of affiliate programs

Impact

Like professional boxers sizing up their competition during the face-off, conducting an affiliate competitive analysis helps prepare your affiliate partnership program for success. Whether launching a new program or optimizing an existing one, it’s important to know what your competitors are doing and how your brand’s partnership program stacks up against theirs. .

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Why the World Is Attracted to Neo-Authoritarian Leaders

INSEAD Knowledge

Centuries ago, Jewish mythology warned of a primordial sea serpent – the Leviathan – so monstrous an embodiment of evil that it challenged the very presence of God. According to the scriptures, a force no less powerful than God would be required to destroy this horrible creature and restore the natural balance of the world. With the passage of time, the symbolic meaning of the Leviathan morphed in oddly conflicting ways.