June, 2022

5 Barriers to Overcome and Advance Your Board’s DEI Commitment

Boardsource

It is quite common to see nonprofit organizations making visible commitments to diversity, inclusion, and equity. Many nonprofit organizations have DEI statements; some include the words in their missions. Many have DEI as part of their strategic plan.

70

9 Tips for Marketing Innovation in an Old School, Traditional Industry

Compare The Cloud

Traditional industries often struggle with marketing innovation. Banks, law firms, manufacturers, and others are quick to rely on what works, thinking “if it’s not broke, don’t fix it.”. But these industries are often dry, and need something extra in their marketing strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Stop Yelling 'Get off my lawn' to Partners

Partner Path

How to Update Your Program for the Next Generation of Partner Leaders. We speak so much about the next generation of partner programs, but what about the next generation of leaders inside the partner organisations? You know who I’m talking about. Whisper: millennials.) Who are they?

130
130

From helping to belonging

Stellar Partnerships

Motivation is a very personal thing. At my son’s high school the librarian had the challenge of inspiring teenage boys to read books. Rather than set them homework or threaten detention, she set up a book club where they could discuss a favourite book and provided free food.

Retail 206

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

5 Financial Topics all Association Professionals Must Understand

Partners Preceptors

5 Financial Topics all Association Professionals Must Understand. By Rachel Luoma, MS, CAE. . If you have read any of my previous blogs, then you may see a theme amongst many of them – financials. Since I was a little kid, numbers just made sense to me.

More Trending

Best New Management Books for 2022: Thinkers50 announces new booklist

Thinkers 50

PRESS RELEASE. Monday 27 June 2022 . LONDON – What are the new books every manager should read this year? Thinkers50, the global ranking of management thinkers, today announced its Best New Management Books: Top 10 New Titles for 2022. .

102
102

Want your finance team to drive innovation? Here’s how to treat them right

Compare The Cloud

Finance is the unsung hero of the business world. For those who work in other departments, it can seem like oxygen – essential to life, but not exactly noticeable. The wheels keep turning, the invoices keep getting paid, and the annual audit just sort of… happens.

Congratulations ISTO’s Jessica O’Hanlon

ISTO / IEEE

The American Society of Association Executives (ASAE) has announced that Jessica O’Hanlon, CAE, a Senior Program Manager at IEEE-ISTO, has earned the Certified Association Executive (CAE®) designation. The CAE is the highest professional credential in the association industry.

A drop in the ocean

Stellar Partnerships

It’s 12C and raining in Melbourne and I’m feeling smug about having booked my first holiday to QLD in years. I know that mentioning my holiday will test the business partnership as Sharon holds the fort in her thermal onesie. But staring out from the beach has reminded me of Blue Ocean Strategy.

Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

Three Keys to Hyper-Scale Your Marketplace Ecosystem

PartnerTap

In this article, we give you three quick, actionable steps that will hyper-scale your marketplace ecosystem. Whether you are just starting to scale, or you’re a tech giant that wants to see continued growth within your marketplace, this article will help you reach your goal.

7 Major Mistakes that MSSPs Make

Channel Insider

Any IT vendor or managed services provider (MSP) looking to add security services has several different directions they can go to achieve success. But there are also certain mistakes they can make that usually bring about failure.

Making It Easier to Compare the Tools for Explainable AI

Partnership on AI

Share. Our Blog. /. ABOUT ML. Making It Easier to Compare the Tools for Explainable AI. Surya Karunagaran. June 30, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->.

What ‘flavour’ of cloud is right for your organisation?

Compare The Cloud

Cloud technology has never been more important in the business world. The pandemic had a significant effect on the adoption of cloud services and now, it is predicted that budget for cloud computing will make up 51% of IT spending by 2025.

183
183

Why Gifting is the Secret to Successful ABM Campaigns

The digital landscape is getting crowded, and marketers are looking for new ways to reach their prospects. Download Sendoso’s guide to learn the key ingredients of successful ABM campaigns, and how to deliver brand affinity with proven ROI through gifting.

IEEE-ISTO Announces Formation of BITA Standards Council (BSC)

ISTO / IEEE

New Industry Alliance Standardizes Blockchain Attributes/Formats to Improve Interoperability and Efficiency of Transportation Supply Chain. PISCATAWAY, N.J.,

130
130

Rethinking the costs of partnerships

Stellar Partnerships

The economist Adam Smith believed that free markets were the best way to create an efficient economy. Our individual self-interest, with everyone working to serve themselves will ensure that we all have the goods we need. But the ‘invisible hand’ of the marketplace is imperfect.

How to Get More MDF Budget from Your Partners

PartnerTap

Market development funds help the partner world go round. Oftentimes, larger partners will provide market development funds for in-person events and targeted marketing campaigns. It can jump-start new and partner efforts and as well as add fuel to the fire of proven programs.

Made to Stand Out: 5 Unique Ways Entrepreneurs Differ from Employees in Their Approach to Life and Work

Aepiphanni

What makes an entrepreneur different than his or her employee counterparts? An entrepreneur approaches his or her life and work with a unique mindset. Management and Leadership competitive entrepreneurs entrepreneurship mindset of entrepreneurs

83

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

How to Build (and Retain!) a Great Alliance Team

Vantage Partners

The 2022 ASAP Global Alliance Summit was a memorable one. After three years away, it was so nice to be back together, see old friends, and once again learn how different alliance management organizations are keeping pace with company strategies that depend more than ever on external partnerships.

The role of big data in enabling ERP to trigger unprecedented growth

Compare The Cloud

Businesses across every industry are operating in an era of vast globalisation and fierce competition.

Retail 185

IAN…the Path to IEEE Standardization for Today’s Industry Consortia

ISTO / IEEE

by Michelle Hunt, Director, Alliance Management Operations, ISTO.

Flogging a dead horse

Stellar Partnerships

I’m an incurable optimist. That’s probably why I once did a basketball bootcamp despite being only 5ft nothing tall. In my younger days I had a boyfriend who was 6ft 4 inches and that really tested my optimism.

The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

Meet the psychological needs of your people—all your people

McKinsey

Too many employers pay too little heed to the needs of the lower earners in their company. Here’s why—and how—they should shift gears. Insights on People and Organizational Performance Leadership Organization

114
114

Risky Business: Why Successful Entrepreneurs Are Masters of Calculated Risk-Taking

Aepiphanni

Risk isn’t a bad thing when it is first calculated by the risk taker. When the rewards outweigh the risk, a business owner can be confident that taking that risk will pay off. Entrepreneurship calculated risk taking Entrepreneurial Mindset entrepreneurs entrepreneurship risk Risky Business

82

Working with the Enemy

Vantage Partners

Originally published in Pima Insights , Spring 2022 Issue Companies are working with competitors more than ever before. According to research we conducted last year, 75% of companies compete with their business partners some or a great deal.

The End of Backup, As We Know It

Compare The Cloud

Organisations must always be prepared for a disaster scenario. Whether it’s a cyber-attack, a natural disaster or a system failure, companies of all sizes need to formulate disaster recovery plans that will allow them to continue to operate when something goes wrong.

180
180

Organic Growth Strategy: How to Leverage Market Collateral Around Social Media

Speaker: Akilah Murrell, Sr. Director of Channel Marketing at Channel Maven

Join Akilah Murrell, Senior Director of Channel Marketing at Channel Maven, for this how-to session on engaging your buyer base through social media.

Too Many ESG Funds Mislead Investors

INSEAD Knowledge

Regulatory reckoning with ESG funds does not go far enough

114
114

Partnership on AI Awarded Funding from Moore Foundation to Explore Ethical AI in Healthcare

Partnership on AI

Share. Our Blog. /. Partnership on AI Awarded Funding from Moore Foundation to Explore Ethical AI in Healthcare. PAI Staff. June 1, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->.

Transforming advanced manufacturing through Industry 4.0

McKinsey

Manufacturers in industries such as automotive and electronics, nearing the tipping point of digital adoption, are achieving even faster and more sustainable change through Industry 4.0. Insights on Operations Manufacturing operations

114
114