December, 2022

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Building an Alliance Program From the Ground Up

Vantage Partners

Building an Alliance Program From the Ground Up. The right people, processes, and technology – and alignment with C-Suite objectives – will help you get it done.

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Would Interim or Contractor Alliance Management Work for Your Company?

Peter Simoons

A few years ago, a client approached me asking if I could step in for a newly-hired alliance manager who was desperately needed in the business, but not yet available to make the move. The assignment was originally planned to last for just three months, however, due to unexpected changes in the new alliance manager’s availability it lasted much longer!

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Don't Say the R Word

Partner Path

It’s like in the Harry Potter books, where they refer to the main antagonist as “he-who-must-not-be-named.” As if just saying Voldemort out loud would conjure his presence. No one wants to say the word recession lest they make it a reality. Instead, I’ve heard “economic headwinds” and “a really tough market” with regularity. However, not calling it a recession doesn’t mean we don’t feel the effects of tighter budgets, pressure to produce revenue and a renewed focus on profitability.

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FinTech Ecosystem and Opportunities

Vantage Partners

FinTech has burst on the scene and ever since, the pace of change has not slowed down. Vantage Partners, in collaboration with BAI, has developed a timely report on the role of FinTech in financial services, the various business models at play, and how the financial services industry will evolve (competitively and collaboratively) in the face of these new entrants.

Fintech 83
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How edge cloud is transforming online retail

Compare The Cloud

Retail, like almost every other industry, experienced an acceleration in digital transformation brought about by the pandemic and the overnight shift to digital-first. For a time, e-commerce was the only viable shop window and retailers across the globe were presented with the opportunity to prioritise a safe, secure, and scalable online presence to better cater to, and drive revenue from, their suddenly remote customer base.

Retail 220

More Trending

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Our 12 Christmas wishes

Stellar Partnerships

1. May your Christmas be filled with laughter, love, and plenty of chocolate. 2. We hope your Christmas dinner is delicious and disaster-free. 3. May your corporate partners be full of compassion and generosity. 4. Please dodge both Covid and toxic family members as well as you can. 5. May we all rediscover the joy and beauty of nature and make greater efforts to preserve it for future generations. 6.

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MEET THE HUMANS BEHIND BEPARTNERREADY.COM®: TYRONE

Be Partner Ready

Back in 2019, Hailey was burned out from running a small business for 24 years. Her husband Tyrone – and rock of 19 years – was concerned. The vibrant, funny woman he’d met all those years ago was depressed, despite having built over 50 partnerships investing over $40 into charities, she felt like a failure. One day, his wife came back from the shops with a glint in her eye.

Energy 130
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Generative AI is here: How tools like ChatGPT could change your business

McKinsey & Company

Generative AI and other foundation models are changing the AI game, taking assistive technology to a new level, reducing application development time, and bringing powerful capabilities to nontechnical users.

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Managing in an Unimaginable World

INSEAD Knowledge

Every so often businesses face shocks that have unknown and unpredictable implications for the future performance of their existing strategy and business model. In an increasingly global world, the repercussions of a significant shock – such as the Covid-19 pandemic – simply cannot be imagined. When the virus first started circulating, nobody could begin to fathom all the ways in which it would impact their businesses and personal lives.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Nastiest Malware of 2022 from a business perspective

Compare The Cloud

With 2023 around the corner, we’ve seen yet another eventful year for the threat landscape and malware continues to be centre stage in the threats posed towards individuals, businesses, and governments. OpenText’s annual survey of the cyber landscape paints a nuanced picture of the biggest threats of the year, but it is more than just doom and gloom.

Insurance 212
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Movers & Shakers Interview with Keri Gilder, Chief Executive Officer of Colt Technology Services

Frost & Sullivan

Keri Gilder, CEO of Colt Technology Services, is one of only a handful of women leading a global telecoms company. Named CEO of the year at the World Communications Awards and a leader that “has the ability to move mountains” by the Global Telecoms Women’s Network, Keri’s passion is changing the industry. At Colt, Keri is committed to transforming the company from its legacy as City of London Telecom to a digital infrastructure business delivering extraordinary connections.

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Get a flying start in 2023

Stellar Partnerships

When my kids were little their Santa list grew exponentially as new toy catalogues arrived in the mailbox. Every possibility sparked joy, but unlike Marie Kondo, nothing ever seemed to come off the wish list. So every year we had a pre-Christmas clear out. Things that had languished unloved and unattended went in a big bag to the Op Shop. For a few days I could actually see the floor in their bedrooms, until the Santa onslaught arrived.

Energy 130
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FinTech Ecosystem and Opportunities

Vantage Partners

FinTech has burst on the scene and ever since, the pace of change has not slowed down. Vantage Partners, in collaboration with BAI, has developed a timely report on the role of FinTech in financial services, the various business models at play, and how the financial services industry will evolve (competitively and collaboratively) in the face of these new entrants.

Fintech 83
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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‘Future vehicles require future insurance’

McKinsey & Company

In an interview with McKinsey’s Tanguy Catlin, Andrew Rose of OnStar Insurance discusses how telematics data will usher in a new era of auto insurance.

Insurance 143
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The Problem With Being Too Easy-going

INSEAD Knowledge

When choosing where to go for lunch with a colleague or what movie to see with a friend, do you often say you have no preference, thinking that it would make the decision easier and make you appear more easy-going? At work, do you keep your personal preferences, hobbies and opinions to yourself, hoping this would make you appear more neutral and open to the needs and preferences of your co-workers?

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Clarifying UK cloud adoption patterns

Compare The Cloud

There is no doubt that cloud migration continues to gain pace within the UK industry. What is less clear is the exact form this transition is taking; from cloud only to cloud first to fully hybrid, there are many routes to take. Recently, Leaseweb conducted a survey of 500 UK-based IT professionals and found a number of interesting trends to unpack.

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What Is a Self-Service PRM?

Chaneltivity

If you need a PRM, you need a self-service PRM. Most channel folks have realized by now that they need a partner relationship management tool to manage and scale their partner program. . But just any PRM isn’t going to work. What they really need is a self-service PRM, a flexible platform that admins can easily reconfigure as changes arise — without IT’s help.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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3 ways Indonesian brands can benefit from affiliate marketing in 2023

Impact

A reported 96 percent of consumers in Indonesia research relevant information before purchasing. People want to feel good about the brands and products they support but often feel overwhelmed by the number of options and wary of blatant advertising. . Affiliate marketing allows brands to authentically connect with new audiences and stand out in an online marketplace crowded with advertising noise. .

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CenterPoint's December Newsletter!

CenterPoint Group

Welcome to the December issue of the CenterPoint Group newsletter! Our sincere hope is to provide you with some fun and productive information during your hectic day, and, perhaps, to provide an opportunity to learn more about the world around us. We do so appreciate your business and daily strive to meet all of your procurement needs. Enjoy, and let us know what you think. we would love to hear from you.

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How personalization at scale can invigorate Asian insurers

McKinsey & Company

The surge in digital consumer interactions is making possible a new era of gathering, analyzing, and responding to individual customer data strategically and with precision.

Insurance 132
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Self-Sustainable Smart Cities: Analyzing the Next Step for Urban Societies

Frost & Sullivan

Smart cities have long been perceived as the infrastructural moat against urban population explosion and mass displacement. But as things stand today, they have a long way to go to become the solution we already think they are. The lack of community integration, industry convergence, and siloed innovations have slowed development and are solvable only through more stakeholder outreach and better data management, as well as the synergy between IoT and people’s needs.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

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Gaining a grip with the strangler pattern

Compare The Cloud

Big bang migrations, in which all traffic is cutover to a new system when it is sufficiently close to feature-parity with the legacy system, are inherently risky and almost always delayed. Risks arise from complexity built up over time in the legacy system as well as uncertainty about how it works and how it is used. The migration process itself presents a risk due to its sheer scale.

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The long-game of Leadership

Compass Point

Leadership. There are countless quotes on the topic. There is even more misunderstanding about where leadership comes from, how to nurture it within an individual, and why it matters. “Effective leaders take a personal interest in the long-term development of their employees, and they use tact and other social skills to encourage employees to achieve their best.

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A shift in strategy: how senior leadership teams should think about modern partnerships

Impact

Once marketing and sales mature, many businesses run into limitations for growing revenue dramatically. Doubling the marketing budget doesn’t double paid search or social revenue. Likewise, doubling the sales team doesn’t double sales throughput. This begs the question, “What else can drive more revenue outside sales and marketing?”. Any company with a partnerships program should consider whether it has siloed activities in its organization.

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How to do a Spend Analysis

CenterPoint Group

A spend analysis is an important piece of a company’s procurement puzzle. It is done with the main goal of understanding your spend better -- who are you buying products and services from? What are those products and services? Is there any overlap in what those suppliers are providing? How much money is being spent and who are we spending it with? We all know Pareto's Principle in tackling our expenditrues. but true Spend Analysis goes much deeper.

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Strategic ABM Gifting: A CMO’s Silver Bullet to Engage the Enterprise

Today’s customers are hungry for human connections, but how do you break through the digital noise? How do you connect on a more personal level? A strategic ABM gifting campaign can help. You can target accounts and prospects by sending gifts or direct mail. It will help you stand out from the crowd and increase your chances to connect. Download Sendoso’s complimentary eBook to learn: Effective ways to level up your gifting strategy for the enterprise customers.

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The future of banks: A $20 trillion breakup opportunity

McKinsey & Company

Banking is radically transforming. Many banks can thrive by fundamentally changing the way that financial services are embedded into daily life.

Banking 144
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Collaborations That Are Bad for Business but Benefit Employees

INSEAD Knowledge

Firms working on new ideas often collaborate with partners to access complementary resources. Such alliances are commonplace, for example between entrepreneurial firms and venture capital investors, or film studios and movie publishers. However, research shows interfirm partnerships can negatively affect firm performance. This is because partners often simultaneously collaborate with a firm’s competitors.

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Why you must enhance visibility and control of your expanding supply chain

Compare The Cloud

In today’s extended digital landscape, the concept of a truly secure perimeter is a myth. With so many endpoints, network assets, and endless digital supply chains, it’s almost impossible to ensure that your network perimeter is impenetrable. However, most organisations are still relying on an inside-out approach to cybersecurity – looking out for incoming threats and trying to arrange their defences accordingly.