September, 2021

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Multi-Partner Plays are the Key to Enterprise Growth

PartnerTap

Multi-partner plays (co-selling with ecosystem partners) are the fastest way to grow your channel programs in 2021 and beyond. In order to meet your customers’ unique business needs, you must bring together a best-of-breed solution from multiple partners. It is your job, as a solutions provider, to rally the correct partners to provide the best solution possible.

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The Importance of Incorporating Innovation in a Firm

INSEAD Knowledge

In this INSEAD Knowledge podcast, the author describes lessons from his work with innovation and multinationals

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The Mindset for Partnership Prospecting

Stellar Partnerships

“Whether you think you can or think you can’t- you’re right”. Henry Ford. Were you watching the Olympics and Paralympics? I’ve been in awe of the skills, dedication and sheer grit of the athletes competing. The world was looking forward to seeing Simone Biles, the USA gymnast, add to her cabinet of gold medals. But something went awry.

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Tips on Managing a Grant and Scholarship Program

Partners Preceptors

By: Lindsey Rowan Now that you’re an expert in launching a new grant or scholarship after reading my previous blog four years ago, I suspect you have quite a few to manage. Perhaps you now have an official grant and scholarship program with more than 10 opportunities as our 501(c)(3) not-for-profit organization does.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Top eCommerce Live Chat Outsourcing Agencies, Services, Providers & Companies

Jake Jorgovan

With top eCommerce sites like Amazon blazing the trail to personalized customer experiences, online shoppers are impatient with poor website customer experiences. Because of sites that use smart technology for personalized experiences, consumers have been taught to expect similar interactions with other eCommerce sites like yours. They expect fast, personalized service, and if they don’t get it, they will go someplace else and you’ll lose the sale.

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Purpose-Driven Leadership - Lessons from GEO's Racial Equity Journey

Board Source

Leadership within the social sector today is as challenging as ever. As a generation of long-tenured executives steadily matriculate out of institutional leadership roles, staff, boards and representatives from all facets of social sector organizations – as well as the communities we care most about – struggle to identify pathways forward for effectively eliminating the most persistent social issues and build affirming networks of support that reinforce the social fabric of this nation.

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Independent Space Industry Group Formed to Advance Interoperability in Satellite and Ground System Networks

ISTO / IEEE

Digital IF Interoperability Consortium created under the auspices of IEEE-ISTO to develop technical standards and promote interoperation across systems. PISCATAWAY, NJ 01 SEPTEMBER 2021: – Leading companies and organizations in the space industry, including two major branches of the U.S. Department of Defense, have come together to form the Digital IF Interoperability (DIFI) Consortium, a non-profit industry group created to advance interoperability among space and ground system networks.

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Are You Ready to be a Disrupter?

Stellar Partnerships

These are challenging times. Nothing feels simple anymore. Things that we barely gave a thought to, like working in an office or dinner with friends are now logistic nightmares or a distant memory. Corporate partnerships are moving fast and becoming more sophisticated.

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Partner Ecosystems: Unlocking The Formula For Growth

CoSell

Where’s that crystal ball when you need it? Imagine if we knew exactly which strategies and tactics would result in success. We’d have advance knowledge that would help our sales organizations sell smarter and work smarter.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Tips on Managing a Grant and Scholarship Program

Partners Preceptors

By: Lindsey Rowan Now that you’re an expert in launching a new grant or scholarship after reading my previous blog four years ago, I suspect you have quite a few to manage. Perhaps you now have an official grant and scholarship program with more than 10 opportunities as our 501(c)(3) not-for-profit organization does.

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Internal Strategic Alliance Definition

Peter Simoons

Tip 18: Create an Internal Strategic Alliance Definition. As mentioned in the previous post , clear communication is the cornerstone towards the success of your partnership. Part of the art of clear communication is using terms that you and your partner, in theory, both understand and have a clear definition of. All too often, we assume that your understanding of a term is also their understanding of the same term.

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4 Steps to Get Free Public Relations

COO Alliance

When it comes to public relations, it can seem difficult to think of what stories and messages to get out there. What you must know is that it shouldn’t be that hard. If you’re doing good work, you’ll naturally have good stories to share. Getting them out there is where it becomes a little difficult. One of the best ways to get your company’s stories out – and to build excellent exposure for your company – is to get the media to cover your business for free.

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ISTO’s LaSAR Alliance article featured in IEEE Spectrum Magazine

ISTO / IEEE

Tiny Lasers Could Finally Bring Us Really Smart AR Glasses Post–Google Glass, a new alliance says it has the winning tech. When Google Glass debuted almost a decade ago, augmented reality (AR) wearables seemed poised to take off. Smart glasses let users surf the Internet; access maps, calendars, and other apps; and even call up recipes. Users could simultaneously interact with the physical and digital worlds.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Why Reimagination is The New Execution

Thinkers 50

Are you leading in a perpetual state of beta? The last 18 months has showed that the status quo is fragile, unstable and decaying at a faster rate with $41 trillion dollars of enterprise value at risk from the forces of business, technology and workforce disruption. Now, the only certainty is uncertainty. Leaders must master ambiguous and demanding contexts by focusing not just on business continuity, but on reimagining relevancy across their strategy, culture, talent, operating model and leader

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How To Win In a ‘No Normal’ Selling Landscape

CoSell

There’s little question in anyone’s mind that “no normal” is a good description of the radical and evolving changes we’re seeing in the sales landscape. In B2B sales, it’s a time to look closely at how to win – especially in turbulent conditions.

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Tips on Managing a Grant and Scholarship Program

Partners Preceptors

By: Lindsey Rowan. Now that you’re an expert in launching a new grant or scholarship after reading my previous blog four years ago, I suspect you have quite a few to manage. Perhaps you now have an official grant and scholarship program with more than 10 opportunities as our 501(c)(3) not-for-profit organization does. So, now what? How do you manage the copious and consistent marketing objectives and submission deadlines that hit at all different times throughout the year?

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The Benefits of Moving to a Digital Subscription Business Model

Channel Insider

The technology market moves in cycles, and one of the most extended cycles has been moving from a subscription model to sales of hardware and software and, most recently, back again. Both models have advantages: the sales model is more tactical, and the subscription model is more strategic. This move back to a subscription model begs the question: Why we started with this model, why we moved away from it, and then the drivers and benefits for moving back.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Marketing Automation: Utopia or Dystopia?

INSEAD Knowledge

Firms must take consumer psychology into account and resist the temptation to maximise short-term profits at the cost of consumers.

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Key Business Snapshot: Colombia

Powerlinx

With an estimated GDP of over $325bn, Colombia is currently the fourth largest economy in Latin America. Although it is still a commodity-based exporter, over the last decade, deliberate government efforts to shift from an oil exporter only, along with other commodities, to a more diverse scope of products/services. According to Bloomberg Linea, efforts are paying off, as an increase in the share of non-traditional exports is becoming a reality, and numbers are showing a sustained growth in non-

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Thinkers50 Hall of Fame 2021: Reuel J. Khoza

Thinkers 50

Reuel J. Khoza has been inducted into the Thinkers50 Hall of Fame 2021, in partnership with Haier. Dr. Reuel Khoza is a distinguished thought leader, entrepreneur, business leader, academic, author, farmer, musician, and active as an Africanist at the forefront of transformation in the South African political economy. . He is the author of a number of books on business leadership including Attuned Leadership: African Humanism as Compass (2011), Let Africa Lead (2005) , The African in My Dream (2

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The 6 Business Benefits of Collaboration

CoSell

Since the beginning of sales, sales professionals have been talking about the benefits of collaboration. It makes you wonder…what are the true business benefits – and how can you get your company positioned to win at collaboration?

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

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Commitment to Mental Health

Chameleon Sales

Recently we publicly acknowledged our commitment to mental health. Chameleon Group recognizes that employees’ health extends beyond the physical. Mental health is a crucial part of both professional and personal development. We joined our friends at the Dover Mental Health Alliance to promote an inclusive and welcoming environment regardless of someone’s challenges.

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CompTIA’s Long-Term Solution for the Cybersecurity Skills Gap

Channel Insider

Here’s a great example of a trade association planning for the long-term growth of its industry, namely the computer technology industry. Earlier this year, CompTIA – the Computer Technology Industry Association – launched its National Career and Technical Education (CTE) Advisory Council, featuring representatives from all 50 United States, the District of Columbia, and Puerto Rico.

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Recognising and Confronting Racism in Europe

INSEAD Knowledge

Systemic racism is not only an American problem. The European experience demands a different kind of anti-racist conversation.

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What Can They Be Paid? Advising Charitable Organizations on Executive Compensation

Pearlman + Pearlman

Compensation for executives of tax-exempt charitable organizations is subject to strict rules and limitations under federal and state law. I note the key considerations in advising charitable organizations and their boards. Total compensation must be reasonable under federal law such that the organization complies with the private inurement doctrine. .

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Strategic ABM Gifting: A CMO’s Silver Bullet to Engage the Enterprise

Today’s customers are hungry for human connections, but how do you break through the digital noise? How do you connect on a more personal level? A strategic ABM gifting campaign can help. You can target accounts and prospects by sending gifts or direct mail. It will help you stand out from the crowd and increase your chances to connect. Download Sendoso’s complimentary eBook to learn: Effective ways to level up your gifting strategy for the enterprise customers.

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Announcing the Thinkers50 2021 Strategy Award Shortlist

Thinkers 50

Nominations are in for the Thinkers50 Distinguished Achievement Awards for 2021. Over the course of the next several weeks, we will be highlighting the shortlisted nominees and their achievements. This week, we are sharing with you the 2021 shortlisted nominees for the Thinkers50 Strategy Award, in partnership with Brightline. 1: Sangeet Paul Choudary.

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5 Key Sales Trends To Boost Growth For 2021

CoSell

Are you searching for the best ways to boost growth in 2021? If so, you want to have more high-quality leads, warm introductions, timely opportunities…to close more deals.

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Global Aviation Satcom Market to Take Off as Airlines Offer Better Passenger Experience, Says Frost & Sullivan

Frost & Sullivan

Cockpit segment will lead the overall aviation Satcom market, largely driven by data collection automation to monitor aircraft health in real time. SAN ANTONIO –Sept. 29, 2021– Frost & Sullivan’s recent analysis of the global aviation Satcom market finds that it is poised for improved flight operations and connectivity as a result of increased investment in in-flight entertainment.