Impartner

APRIL 8, 2018

“We are in a state of revolution regarding partner programs, pivoting away from transactional and incentive-led to a new era of loyalty and trust.” The status quo is no more. We are in a state of revolution regarding partner programs, pivoting away from transactional and incentive-led to a new era of loyalty and trust. Traditional programs are struggling to find and stay relevant.

Collaboration 52

Collaboration 52

Successful Channels

APRIL 13, 2018

Today’s carefully architected partner programs that use industry accepted best practices often fail because they are designed to attract and engage all partner types but are not aligned with the changing business models or needs of individuals within these partner organizations. Today, more than ever, the business of partnering has become personal in the way relationships are built and nurtured.

Channel management 45

Channel management System integrators Engineering Collaboration 45

Impartner

APRIL 13, 2018

For Immediate Release. Fluid management division implements Partner Relationship Management solution to power partner portal; improves lead pipeline metric 200%. Silicon Slopes, UTAH — April 13, 2018 — When 87-year old fluid management brand, ARO ® , of Ingersoll Rand, set out to reinvent their service and support of their global channel partners, many of whom have been partners for several decades, the choice was a Partner Relationship Management (PRM) solution from Impartner, the best—selling

Channel management 40

Channel management Engineering 40

Impartner

APRIL 11, 2018

For Immediate Release. PRM cements its place as a core enterprise business solution that’s as critical to a company’s customer success as CRM or MAP. Silicon Slopes, UTAH — April 11, 2018 — In today’s market, marketing, sales and channel professionals are drowning in a veritable tsunami of technology solutions, causing widespread confusion on spending priorities and resulting in a hodgepodge of non–integratable solutions and siloed data.

Engineering 40

Engineering 40

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr