Sat.Nov 21, 2020 - Fri.Nov 27, 2020

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How are you going to make it through the 2020 holidays?

Jesse Lyn Stoner

It’s an understatement to say that 2020 has been a stressful year, and it’s likely the holidays will follow suit. Many have been isolated from friends and loved ones for over eight months with no clarity on when the pandemic will end. The economy might be booming according to Wall Street, but most people experience […]. The post How are you going to make it through the 2020 holidays?

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Account Mapping: Six Critical Insights to Drive Ecosystem Revenue

PartnerTap

Running an alliance team is not an easy task. On the one hand, alliance managers have to push sales leaders to make their sales teams work with partners to drive more pipeline. On the other hand, these same managers must spend the majority of their time building relationships and trust with their partners. Alliance teams are tasked with hitting exponential numbers year after year and finding that new pipeline is difficult.

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Thanking your corporate partners

Stellar Partnerships

My American friends are getting ready for Thanksgiving. It’s a time for family and friends to gather together and be thankful for the gifts of the past year. In 1621 the early pilgrims held a feast with the native American Wampanoag people to share the bounty of the harvest. In 2020 my mates in New York will celebrate with turkey and pumpkin pie in a more socially distanced way than the Plymouth settlers.

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How Covid-19 Changed the Way These Organizations Innovate

Hype

Innovating During a Pandemic: How 4 Organizations are Thriving. Since the start of the Covid-19 pandemic, and, largely without realizing, I've embraced an additional role outside my usual designing, accelerating, and running open innovation programs. In fact, we all have taken on a new role.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to be a Successful Project Manager

Planview Blog

Project management is hard work. Even seasoned veterans with years learning how to be a successful project manager have occasional setbacks. Even when you’ve planned and executed things perfectly, the unexpected could happen. How you respond to those problems could be the difference between steering your project on course or watching it come to a grinding halt.

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Three Things A COO Needs to Elevate Their Work Culture

COO Alliance

Is your work culture the best it can be? As a COO, your answer is no. There should always be something you’re striving for, something that you can do to elevate your company. When discussing how to grow a business, Greig Clark once said, “Building a great company means creating something that is slightly more than a business and slightly less than a religion.”.

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7 Tips to Improve Channel Performance

Channel Incentive Best Practices

In part one of this blog series on Channel Data, we took a broad look at the need for a Channel Data Strategy along with POS Data – what it is, how to collect it and what to do with it! This third chapter looks at how a channel data strategy can bring a dramatic improvement to your channel performance. Discover how the measurements and analytics gained provide a consistent, focused and data-driven basis upon which you can fine-tune your channel tactics.

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List Cleansing in 2020

Chameleon Sales

The last eight months have transformed the business landscape. Over ten million workers have lost their job and more may soon find themselves unemployed. The impact of COVID-19 has not only impacted the lives of people who have lost their job, it impacts your organization’s email and contact distribution list. However, there are some actions you can take to improve your market position in the coming months.

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2021 Event Catering Trends

ITA Group

2021 Event Catering Trends. Above: Attendees try self-serve sous vide food station. It’s probably fair to say that 2020 has been a tough year for most of us. It’s been filled with uncertainty and changes to the fundamental routines that we’ve built for ourselves. For the event catering industry, it was our most challenging time to date. Most major events have been postponed or cancelled through the spring of 2021, which is why thoughtful contemplation about the future of our industry will not on

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Three Shifts to Drive Innovation in Financial Services

Vantage Partners

The insurgence of tech into the financial services ecosystem has created a more complex and more competitive environment for traditional FIs to navigate. Much has been written about the advantages of tech disruptors - Apple, Square, Facebook, Amazon, and others. They move more quickly, and with greater agility, bring innovative assets and tech to the marketplace, and leverage data more effectively to drive good outcomes for clients and consumers.

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Finding Business Partners: A Strategic Investment

Powerlinx

Finding business partners traditionally has been a challenging experience. Aligning yourself strategically with the right business partner can revolutionize your organization’s offering. From leveraging knowledge sharing and resources, to expanding into new areas and product segments, finding business partners can deliver significant short and long-term value to your organization.

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Goals Just Before Halftime Mean More – in Football and Business

INSEAD Knowledge

Examining why 45th-minute goals have outsized importance reveals how timing can affect the outcome of virtually all sorts of competitions.

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How Amir Karmali Resurrected 40 Partners to Rebuild Marketcircle's Partnerships Program

Crossbeam Blog

If you’ve just joined a tech company as their new Head of Partnerships, congrats!

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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MQL Conversion to Sales – Best Practices of Successful Sponsors – Part 3

ForzaDash

Learn what a Nurture Campaign is and why it is necessary for the overall process of MQL conversion. Explore the different methods/tools to increase sales efficiency as well as revenue growth using MQL. What the Rule of 7 is and its relevance in converting hand raises to sales and profits. Discover what top sponsors do to successfully use the MQL. The MSP landscape is an evolving but definitely growing sector, which promises a lucrative future for key players.

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Episode 8 | Bringing a New Perspective to Lifestyle Brands with Eddie Brumbaugh

Aepiphanni

For the past 15 years, Eddie Brumbaugh has been running her interior design and furniture business through her brand, Jackson Charles. Through those years, she went from offline to online, ran different kinds of events that brings people together in a new way, and started a lifestyle brand that stemmed from her belief that mistakes are what help you progress.

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How to Be a Blue Ocean Strategist in the Post-Pandemic World

INSEAD Knowledge

A blue ocean mindset uncovers hidden opportunities amid the Covid-era economic crisis.

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CGS Named to Top 20 IT Training Companies List for 2020 by Training Industry

CGS

11/25/2020. New York, NY – November 25, 2020 – CGS, a global provider of business applications, enterprise learning and outsourcing services, announced today that it has been named to Training Industry’s 2020 Top 20 IT Training Companies List for the twelfth consecutive year. Training Industry, the leading research and information resource for corporate learning leaders, prepares the Training Industry Top 20 report on critical sectors of the corporate training marketplace to better inform profe

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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MQL Conversion to Sales – Best Practices of Successful Sponsors – Part 3

ForzaDash

MQL Conversion to Sales – Best Practices of Successful Sponsors – Part 3. Learn what a Nurture Campaign is and why it is necessary for the overall process of MQL conversion. Explore the different methods/tools to increase sales efficiency as well as revenue growth using MQL. What the Rule of 7 is and its relevance in converting hand raises to sales and profits.

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How to Effectively Manage Strategic Partnerships

Aepiphanni

There can be strength in numbers, and successful business partnerships and strategic alliances are a testament to this. Studies show that corporate alliances increase by 25% every year, but what makes such a venture attractive in the first place? The same study reveals that alliances account for nearly a third of a business’ revenue and value.

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“Too Elevated”: Raf Simons’s Troubled Stint at Calvin Klein

INSEAD Knowledge

A short-lived partnership between the sprawling American brand and the celebrated Belgian designer highlights the importance of fit in all its forms.

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What can corporate partnerships professionals learn from major donor fundraising?

Remarkable Partnerships

We know real, human relationships are at the heart of successful fundraising, particularly when it comes to high-net-worth individuals gifting large amounts. And we know that companies and charities are more than just organisations – they are a collection of people. Yet often we categorise someone in technical terms as a major donor relationship, or as a corporate partnership, sometimes before we’ve even met the person.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Ep. 136 – Amazzia Chief-Strategy-Officer (CSO), William Fikhman

COO Alliance

Our guest today is Amazzia’s Chief Strategy Officer, William Fikhman. . Amazzia, based in Los Angeles, CA, assists brands in navigating the complex and highly nuanced world of the Amazon marketplace to ensure that their clients maximize revenue, retain full control of their brand integrity and improve customer experiences. For over 16 years, William has dedicated his career to helping hundreds of brands thrive on the most critical eCommerce channel by developing services and programs that adeptl

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Tackle’s Marketplace Leaders Guide to AWS re:Invent 2020

Tackle.io

This year, like everything else, AWS re:Invent looks a little different. Instead of a jam-packed week of in-person sessions, great networking, and parties, we’ll have three weeks to log in to virtual sessions. Everything kicks off next Monday, November 30th and runs through December 18th. . We know there’s a lot to take in, so we thought we would break down the best sessions for those interested in Cloud Marketplaces.

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Making the Shift to Digital Sales in B2B

INSEAD Knowledge

The old methods of demand generation won’t work in the always-online era.

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How Far Could Your Business Go with the Right Strategic Partnership?

Powerlinx

Continuous innovation is a major challenge faced by business executives today. As customer needs grow more diverse in the face of a globalizing economy, it’s becoming increasingly difficult for businesses to innovate and meet all of their customers’ needs on their own. Thankfully business leaders are finding a strategic partnership to be a meaningful way to meet customer demands.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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MAINTAIN CULTURE WITH COMMUNICATION

PSMJ Resources Blog

Many people in the A/E industry will tell you their firm is a “family,” and they mean it. But Sarah Broughton and John Rowland might have a unique perspective on the idea.

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The 5G Project Revolution

Project Management Institute

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How to Effectively Manage Strategic Partnerships

Aepiphanni

There can be strength in numbers, and successful business partnerships and strategic alliances are a testament to this. Studies show that corporate alliances increase by 25% every year, but what makes such a venture attractive in the first place? The same study reveals that alliances account for nearly a third of a business’ revenue and value. As this article on Mckinsey has put it, partnerships can be a huge factor in helping companies a) gain access to untapped markets and channels, b) allow t