Sat.Apr 25, 2020 - Fri.May 01, 2020

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How to design an amazing customer experience

Jake Jorgovan

Amazing customer experiences don't happen out of luck, or through some magical customer service representative. Instead, they are designed. And one of the most common compliments I have gotten for both Lead Cookie and Content Allies is something along the lines of "your processes and the whole experience is on point." In this article, I am going to share my entire process of thinking through designing a customer experience, and share my most recently revamped experience for Content Allies.

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(Team) Building Better Boards Outside the Board Room

Partners Preceptors

By Dee Kring, CAE, CMP In my many years of working in association management, and especially now that I work for an association management company and serve multiple associations on a daily basis, it is clear to me that not only is there an association for everything, but every association and its culture is very … Continue reading (Team) Building Better Boards Outside the Board Room.

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Starting a Technical Association:Considerations, Steps, and Insights

AM Consulting

As member-driven, collaborative entities that produce a technical output, ‘technical associations’ operate differently than non-technical groups like homeowners’ associations. How a technical association differs from other types of associations According to the American Society of Association Executives™ (ASAE®), there are nearly two million associations in the United States1.

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6 Elements of SaaS Partner Programs

Partner Path

In this month’s PartnerPath Trailblazer Forum, seven participants discussed elements to consider when designing a SaaS partner program. From the attentive and lively discussion, it was clear the elements fall into six buckets – and that each element depends on several factors such as company goals, product complexity, end-customer target, history of channel relationships and overall size of partner ecosystem.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Podcast: Sales in a Time of Crisis

The 2112 Group

POD2112: Salesforce’s Tiffani Bova on Sales in a Time of Crisis . Over the p ast several years, vendors and solution providers have c o me under pressure to change their sales strategies and processes to meet evolving customer expectations. The COVID-19 pandemic and subsequent economic downturn are forcing a crash transformation as sales teams find themselves disconnected from partners and customers absent the usual communication venues such as events and face-to-face meetings.

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Get your Hands Off Everyone's Work!

Collaborative Leadership Team

Hey Remote ScrumMaster…” Get your Hands Off Everyone’s Work”! In Certified ScrumMaster (CSM) courses, Scrum myths are busted. One such myth is the ScrumMaster is an administrative assistant to a Development Team, to a Product Owner or to an Organization. Our #CSM is now being offered virtually and you’re working as a Remote Scrum Master so hasn’t that changed?

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Communicate and Network Effectively During COVID-19

Impartner

Last week at our first Channel Chief & Chill discussion series, Lindsay Jensen, one of our strategic account directors, discussed what her clients are experiencing during this global pandemic and the successes coming out of this situation. We summarized some of the highlights from Lindsay’s discussion in these recap posts: Employees are working more while they’re at home, and we have more time than ever to be focused on our work and portal activity.

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Podcast: Sales in a Time of Crisis

The 2112 Group

POD2112: Salesforce’s Tiffani Bova on Sales in a Time of Crisis . Over the p ast several years, vendors and solution providers have c o me under pressure to change their sales strategies and processes to meet evolving customer expectations. The COVID-19 pandemic and subsequent economic downturn are forcing a crash transformation as sales teams find themselves disconnected from partners and customers absent the usual communication venues such as events and face-to-face meetings.

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How productivity apps kill productivity and ruin your wallet

SamePage

Most companies are always on the lookout to save money. Especially now as many of them are under some form of lockdown and the world economy heads toward a depression, finding cost savings is critical. How can yet another productivity app help save you some money then? Let's take a look at the problem of context switching. Language.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Focus on People Instead of Profit: How to Navigate Virtual Human Connection

Impartner

In our Channel Chief & Chill discussion, Olivier Choron, managing director of EMEA, shared his thoughts, feelings and experiences about this global health crisis. Olivier brought up the struggles many people are facing with this new normal of social distancing, working from home and navigating these new emotions. He urged everyone to reach out to others, practice patience and remember that as humans, we are all in this together.

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Add Fiscal Health to Partner Attributes

The 2112 Group

Many resellers and service providers don’t have the cash reserves to weather a prolonged economic downturn, revealing how finances are just as important as technical certifications. By Larry Walsh. Technology vendors across the industry raced to provide partners with financial tools and buffers to weather the COVID-19 economic downturn. The prevailing strategy : e xtending credit and payment terms.

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Add Fiscal Health to Partner Attributes

The 2112 Group

Many resellers and service providers don’t have the cash reserves to weather a prolonged economic downturn, revealing how finances are just as important as technical certifications. By Larry Walsh. Technology vendors across the industry raced to provide partners with financial tools and buffers to weather the COVID-19 economic downturn. The prevailing strategy : e xtending credit and payment terms.

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