Sat.Jan 30, 2021 - Fri.Feb 05, 2021

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Meet 3 Smart Partnerships That Made the Most of 2020, Featuring Fin vs Fin, PCH, CBDistillery™

Impact

In December, we asked our wonderful community of users to share their most successful and innovative partnership experiences of 2020. We received dozens of great responses — here highlighted three of the most intriguing here. We hope these stories inspire you to stretch your partnership wings, innovate, and grow in 2021!

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Design Your Alliance for an Exit

Peter Simoons

During the past few years, we’ve all somehow witnessed the Brexit process, whereby the United Kingdom began their long removal from the European Union. No alliance lasts forever and in the case of the EU, one of the alliance members wanted to leave. The scale on which this took place and the impact it potentially has for the world, brought Brexit to the forefront of world news.

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The Five Essential Roles of Corporate Ecosystems

INSEAD Knowledge

Most firms that try to build an ecosystem would be better off joining an existing one. The first step is for them to know where they would fit.

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The 4 C’s of Effective Advocacy During COVID-19

Partners Preceptors

During a conversation last week with veteran lobbyists about how COVID-19 will impact advocacy, it became clear that there are four keys to effectively advocating your member’s concerns in 2021 and beyond: Contacts, Conciseness, Coalitions, and Communication. We were shooting an episode on this topic for Partners’ video-blog, Association Peeps in Cubicles Drinking Coffee, and … Continue reading The 4 C’s of Effective Advocacy During COVID-19.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Will Co-Selling Ever Rule the World?

CoSell

Just a few years ago, co-selling was a little-known term. Yet, today, co-selling is taking the sales world like wildfire. It begs the question that I just heard from Dan, a dedicated Sales V.P., "Will co-selling ever rule the world?" Now, if you were in on our conversation, you'd hear that this question was asked partly in jest and partly in earnest.

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Partnership on AI and USC Center for AI in Society To Advance Research and Deployment in Explainable Artificial Intelligence

Partnership on AI

The Partnership on AI today announced that USC Center for AI in Society has joined as a member of the Partnership to advance research efforts in Explainable AI (XAI) and Fairness, Transparency, and Accountability (FTA) in AI. As the Partnership on AI works to advance the development and deployment of responsible AI technologies, the addition of the USC Center for AI in Society strengthens the Partnership’s ability to incorporate a wide variety of perspectives and stakeholders into its work. .

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The 4 C’s of Effective Advocacy During COVID-19

Partners Preceptors

During a conversation last week with veteran lobbyists about how COVID-19 will impact advocacy, it became clear that there are four keys to effectively advocating your member’s concerns in 2021 and beyond: Contacts, Conciseness, Coalitions, and Communication.

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The 7 Top Trends for 2021 For Co-Selling

CoSell

Curious what lies ahead for co-selling in 2021? We've scoured the news and selected the 7 critical trends for collaborative selling. All of the indicators from industry experts, news, and sales consultancies point to the ongoing reliance on collaborative selling. Not only do trends confirm that software will become more utilized, but teams will become more skilled in making the best use of technology.

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Nokia’s Reinvention Was Emotionally Driven

INSEAD Knowledge

No less than start-ups or SMEs, large organisations can accomplish a radical strategic shift – if they can regulate managers’ raw emotions in the aftermath of failure.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Learning from the partnerships in the ‘Wood-Wide Web’

Stellar Partnerships

With international travel off the table this year, I spent my summer holiday wandering lakes, woods and countryside in Victoria instead. It took me back to my childhood, exploring the ancient nooks and crannies of Epping Forest in the UK. What a delight to see an article in my weekend paper (yes, I still love old-fashioned print) about the complex networks and partnerships that exist in old-growth forests.

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Teledyne Technologies Has Acquired FLIR Systems: A Frost & Sullivan Viewpoint

Frost & Sullivan

The 2021 Merger & Acquisition series kick-started with digital imaging and electronic sensor manufacturer Teledyne Technologies Incorporated and thermal imaging and UAS maker FLIR Systems, Inc. entering a definitive agreement in which Teledyne would acquire FLIR in a whopping $8.0 billion deal. The news must have inspired mixed emotions for many.

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Give More Vacation Time to Increase Productivity

COO Alliance

Somewhere along the line, not taking vacation time turned into a badge of honor. This is evident in all workers, but especially in COOs, CEOs, or even lower-level employees. At dinner parties, people brag about how much time they’ve banked up in vacation days, or feign exhaustion at the massive streak of consecutive days they’re at work. Why has this become a thing to brag about?

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4 Important Steps for a Successful New Product Launch

SFE Partners

A new product launch is successful when there is an unwavering commitment to the process. Creating a vision, testing strategies, refining your roadmap and executing the plan all requires precision and teamwork. Here are four steps you should follow when creating a go-to-market sales strategy.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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How LGBTQ+ Employees Can Embrace Authenticity

INSEAD Knowledge

Four professionals with different sexual orientations and gender identities describe their journeys.

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Hospital at Home Care – The Future of Oncology Care

Frost & Sullivan

Frost & Sullivan discusses how the future of oncology care is set to change with the growth opportunities presented by Hospital at Home (HaH) Care model on World Cancer Day (February 4 th ). With one in six deaths due to cancer, it is the second-leading cause of death globally. Approximately 70% of deaths from cancer occur in low- and middle-income countries, according to the World Health Organization.

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Ep. 146 – iDiscovery Solutions COO, Hunter McMahon

COO Alliance

Our guest today is Hunter McMahon, the Chief Operating Officer for iDiscovery Solutions. . Hunter is a reliable strategic partner, leveraging data analytics for litigation, investigations, data privacy, compliance issues and more. He has served as a testifying and consulting expert to corporations both large and small, while working with Am Law 100 and boutique law firms.

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3 Ways to Drive B2B Market Share with Less Risk

SFE Partners

As your organization begins to set goals for 2021, it is important to explore how you can generate more sales without sacrificing your team’s bandwidth and resources. Working with an outside sales consulting firm makes it possible to reach your objectives with less risk. Outside sales consultants offer specialized tactics and tools that inside sales teams don’t have in their toolbox.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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What Ails Corporate Executive Committees?

INSEAD Knowledge

Fragmentation among top leadership teams is widespread. CEOs should pay heed – and sharpen their most important strategy execution tool.

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Global Adoption of Marketing Automation Solutions Skyrockets Thanks to Pandemic-Fueled Digitization

Frost & Sullivan

New growth opportunities, including revenue attribution solutions, will drive innovation in the market, finds Frost & Sullivan. Santa Clara, Calif. – February 1, 2021– Frost & Sullivan’s recent analysis, COVID-19 Geopolitical Chaos Highlights the Importance of Marketing Automation Solutions (MAS) , finds that the pandemic-fueled digitization of global marketing and sales and an increasing number of marketing channels targeting niche audiences will contribute to the growth of the marketin

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Ep. 146 – iDiscovery Solutions COO, Hunter McMahon

COO Alliance

Add shownotes from: [link]. The post Ep. 146 – iDiscovery Solutions COO, Hunter McMahon appeared first on COO Alliance. Add shownotes from: [link].

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TIPS ON HOW TO GET BACK TO BUSINESS TRAVEL SAFELY

CenterPoint Group

COVID-19 spread across the world in early 2020, practically eliminating business travel. As the U.S continues to combat COVID-19, leaders have slowly opened state borders for business; however, as your business operations resume, it’s important to follow guidelines that protect your employees, customers and communities.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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How Sendoso Empowers its Sales Team to Close Deals 28 Days Faster

Crossbeam Blog

There’s not an industry standard for enabling your sales team, but we love learning by example. We spoke with Carina Shahin , Partner Account Manager at Sendoso , to hear how she empowers her sales team to close deals with partners — faster and for more revenue.

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Digitalization and Manufacturing Automation to Drive the High-performance Plastics Market to $2 Billion by 2027

Frost & Sullivan

Expected $1 trillion in losses due to corrosion and weathering in industrial applications will also contribute to uptake, says Frost & Sullivan. Santa Clara, Calif. – February 2, 2021 – Frost & Sullivan’s recent analysis, Automation Driving the Demand for High-performance Plastics in Industrial Applications, 2027 , finds that the demand for digitalization and automation of manufacturing facilities and the need for power generation through renewable energy sources are expected to drive th

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Top 5 Healthcare Problems & Solutions In 2021

ClearPoint Strategy

Thanks to COVID-19, many healthcare organizations have seen more than their fair share of challenges over the past year. Some are a direct result of the pandemic (like the stresses imposed on frontline workers); others are long-standing issues that have been exacerbated by the realities of a global epidemic (like insufficient healthcare coverage and disparity of service).

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70% of businesses with affiliate partnerships actually grew in 2020, says IAB AU survey

Impact

Once again, industry research indicates that partnerships may make businesses more resilient in a crisis. Results from a 2020 IAB survey of the Australian affiliate and partnership industry show partnerships as a stabilizing force in an uncertain business environment. The IAB and its Affiliate and Partnership Marketing Working Group published this third annual industry review to explore business perceptions and plans for the affiliate channel among brands and agencies in Australia.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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Infographic: 2021 Trends Shaping Enterprise L&D’s Role in an Uncertain World

CGS

We polled enterprise learning and development decision makers in business on how they are planning to navigate unprecedented change in 2021. L&D leaders and their stakeholders can use this research to better strategize their training initiatives, looking at key questions such as: What will drive L&D initiatives in 2021? How are organizations anticipating and responding to change?

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Delve into the Future of the Gulf Cooperation Council and Top 10 Investment Opportunities by 2025

Frost & Sullivan

Frost & Sullivan experts and Emirates NBD discuss the GCC economic trajectory, fastest-growing sectors, and key growth opportunities to seize. FOR IMMEDIATE RELEASE: Press Contact: Srihari Daivanayagam. Corporate Communications. M: +91 9742676194; P: +91 44 6681 4412. E: Srihari.Daivanayagam@frost.com. SANTA CLARA, Calif. –February 4, 2021– With anti-COVID vaccines getting rolled out, the Gulf Cooperation Council (GCC) states and corporations are announcing ambitious development plans and ag

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Channel Focus Virtual 2021

Channel Incentive Best Practices

Following on from the success of the Channel Focus Virtual Event in 2020, Channel Mechanics is once again delighted to be a sponsor for Channel Focus Virtual 2021! For 23 years, Channel Focus has led the way in helping the Channel understand new trends, develop state-of-the-art Channel programs, and develop industry-leading Channel Sales and Marketing strategies.

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