Sat.Jan 22, 2022 - Fri.Jan 28, 2022

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The PartnerTap Story: A Company Built to Last

PartnerTap

In 2020 when the world went into lockdown, many companies began to feel the effects. Revenue began slowing down and employees stopped coming into work. The only exceptions to this trend were companies that provided goods and services electronically, like Amazon and Zoom, which saw growth during the Pandemic. It was a similar story for PartnerTap. The economic slow-down didn’t slow our growth–it accelerated our pipeline.

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3 Ways to Engage Partners in a Subscription Model

Partner Path

As we continue to move into a digital age in which individuals are comfortable researching and buying online, a transition accelerated by the Coronavirus pandemic, the buying journey has become non-linear. A potential customer may read a review, ask a friend, then browse the web before ultimately purchasing online (without consulting any sales professionals or entering a store).

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Why it’s great to be a partnership manager in 2022

Stellar Partnerships

Corporate partnerships are at a tipping point in Australia and around the world. There has never been more pressure on a business to do good in society and not just do no harm. As a partnership manager you have the ability to influence and enable companies to demonstrate how they create social good, rather than just talk about it. Over the course of the pandemic, corporate partnerships have been one area of revenue generation for charities that have stood up and shown growth, especially over oth

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How do I get Partners to use the Partner Portal?

Chaneltivity

In the Channel Expert Office Hours series, channel expert Raegan Wilson answers questions about channel management. You can submit your own questions for Raegan by sending us an email. How do I get my partners to use our partner portal? The answer to the question starts with a set of questions about your program and portal: Do partners know the portal exists and how it benefits them?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Greenfield Reporting: What’s New, and Why It’s Important

PartnerTap

In most partnerships today, spreadsheets are often shared manually, with one partner emailing another a spreadsheet of all of their customers. Usually, the entire list of customer accounts is shared, regardless of whether or not it maps to an existing customer or prospect. Our Partner Ecosystem Platform automates account mapping, which saves you time and money.

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One of Our Many Happy Clients! TCC – A Client Success Story

Aepiphanni

There’s nothing like experiencing a win-win with a client – especially when it contains transformational results. Our TCC story started several years ago when the CEO of Triple Crown Construction expressed a desire to grow his company in a way that allowed him to oversee operations and reorganize the business by developing an expanded team […].

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Sheree Atcheson

Thinkers 50

THINKERS50 RADAR CLASS OF 2022. Sheree Atcheson. Ideas. Demanding More – listed as one of the Financial Times’ best books of summer 2021 – focuses on how deliberate exclusion has been in systems and society, so we can be purposefully and deliberately inclusive moving forward. Nationality/country of origin. Ireland / Sri Lanka. BIO. An international multi-award winner for her services to Diversity and Inclusion in industry, Sheree is a Global D&I Executive; Board Member, Women Who Code; Contr

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Are You Looking to Make an Impact? Consider a Program Related Investment

Pearlman + Pearlman

As the impact investment space continues to grow, more and more players are entering the arena. Investors and institutions are looking at the ways that they can disrupt traditional models to accelerate meaningful social change. There are non-profit organizations as well as for-profit social enterprises that are tackling every major problem plaguing modern society including poverty, hunger, racial equity and healthcare access, to name just a few.

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Sony Signals its Automotive Ambitions with Launch of Electric Prototype and New Mobility Company

Frost & Sullivan

Japanese entertainment behemoth Sony has added a new division to its stable of electronics, music, pictures, and financial services – cars. At the recently concluded CES 2022 held in Las Vegas, Sony signaled its intention of entering the electric vehicle (EV) market by unveiling its second all-electric prototype. The Vision-S 02 electric SUV concept follows in the tracks of the Vision-S 01 electric sedan, which made its debut at CES 2020.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Should Partners Be Part of Your Sustainability Plans? Yes — If You’re Really Serious About ESG

The 2112 Group

For tech companies, the time to step up regarding sustainability is now. Doing so means including your entire supply chain. . By T.C. Doyle. If 2021 was the year your organization got serious about DEI (diversity, equity, and inclusion), then make 2022 the year your company — your channel team, in particular — makes ESG (environmental, social, and corporate governance) a priority.

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Aaron “Ronnie” Chatterji

Thinkers 50

THINKERS50 RADAR CLASS OF 2022. Aaron “Ronnie” Chatterji. Ideas. Ronnie works at the intersection of academia, policy and business, investigating the most important forces shaping economy and society. He has pioneered new ways to understand entrepreneurship, developed innovative policy ideas to leverage technology for a better world, and documented the rise of CEO activists and their impact on government. nationality/country of origin.

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Partner Marketing Conferences You Shouldn’t miss in 2022

Mindmatrix

Tradeshows and conferences are great avenues to grow your professional network, soak in best practices, understand industry trends and even to form business alliances and partnerships. While in-person conferences and tradeshows took a backseat with the pandemic, and many of them went virtual or were cancelled altogether, we have been steadily seeing things getting back to normal over the last 2 years.

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Chief Executive Officer, AT&T Business to Headline GROWTH, INNOVATION AND LEADERSHIP: The VIRTUAL Growth Pipeline Experience on February 8, 2022

Frost & Sullivan

San Antonio, TX. – Jan. 27, 2022 – Frost & Sullivan’s Growth, Innovation and Leadership, The VIRTUAL Growth Pipeline Experience, will take place on February 8 th and 9 th 2022. Themed Powering You to a Future Shaped by Growth, this premier event will provide leading-edge insights and forward-looking strategies virtually this year. Thought leaders from across industries will share ideas and case studies designed to help organizations pursue transformational strategies and a significant

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Making Event Marketing Work for You

Channel Insider

Most people hate to get pitched. If you come away with only one message from reading this, let it be that. You decide to hold a marketing event either online or in-person. You think it’s going to be great. You’ll tell them all about your great new service offering. It will knock them out. Every attendee will rush to place their orders. Yeah… not so much.

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Radar Class of 2022

Thinkers 50

Announced every January, the Thinkers50 Radar list of 30 thinkers to watch in the coming year is one of the most eagerly anticipated events in the Thinkers50 calendar. It is an eclectic mix of people who have crossed our personal radar or been nominated by members of the Thinkers50 community. We are delighted that for 2022 Deloitte has now joined us as our Radar partner.

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Reimagining Supply Management in a Time of Unprecedented Turbulence

Vantage Partners

Click here to download the presentation. For more about our experience with Supply Management, please visit our Supply Management Academy.

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Engagement Strategies to Improve Call Center Culture & Retention

ITA Group

Engagement Strategies to Improve Call Center Culture & Retention. It’s no secret “The Great Resignation” is in full effect. According to ITA Group’s recent employee engagement study , 53% of employees surveyed are looking for a new job, and 43% don’t plan to be with their current employer within the next 12 months. And call centers are already feeling the impact.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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What is Scrum in clear language?

Collaborative Leadership Team

Stop using the “A” words! At a recent user group event ( meetup.com/ignite-agility ), I was humbled by the number of participants who mentioned that the best advice they received from me was to stop verbally throwing up Scrummy and Agile vocabulary on people. That advice does appear in “The Scrum Master Files” but I decided to post a few more thoughts about that here in the hopes of helping Scrum Masters and coaches.

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Modupe Akinola

Thinkers 50

THINKERS50 RADAR CLASS OF 2022. Modupe Akinola. Ideas. Studies stress and the biology of leadership. Examines why some thrive while others buckle under stress, offering interventions to optimize stress and achieve valued goals. Also researches workforce diversity, including the biases that affect the recruitment and retention of women and people of color in organizations. nationality/country of origin.

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A Simple Guide to Charting the Evolution of an Ecosystem

INSEAD Knowledge

Capture key changes and pivots with a timeline.

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Cyber Readiness – If it Ain’t Broke, You May Still Want to Fix It…

Pearlman + Pearlman

The saying “if it ain’t broke don’t fix it” is widely attributed to T. Bert (Thomas Bertram) Lance, the Director of the Office of Management and Budget in President Jimmy Carter’s 1977 administration. Lance’s aim was to save money by adopting a fiscal policy that focused on needed repairs. Over time, this colloquialism has come to represent a pragmatic approach to “triaging” issues.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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TCS Wins the Frost & Sullivan Technology Innovation Award

Frost & Sullivan

SAN ANTONIO — January 29, 2022 — Based on its recent analysis of the Asia-Pacific Business Process Management (BPM) services industry, Frost & Sullivan recognizes Tata Consulta ncy Services (TCS) with the 2021 Technology Innovation Leadership Award for its powerful innovation capabilities and focus on business outcomes. TCS is an IT services, consulting, and business solutions organization that has been partnering with many of the world’s largest businesses in their digital transfor

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Modupe Taylor-Pearce

Thinkers 50

THINKERS50 RADAR CLASS OF 2022. Modupe Taylor-Pearce. Ideas. Every problem faced by a leader in Africa has already been solved by another leader in Africa. Modupe is the founder and CEO of BCA Leadership , a pan-African organization that has impacted over 2000 African leaders with leadership coaching and knowledge-sharing services, and the curator of the Made in Africa Leadership Conference. nationality/country of origin.

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Why Facebook Is Rebranding Itself as Meta

INSEAD Knowledge

Is the tech company dodging bad publicity or creating a gatekeeper economy?

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Event Management

ITA Group

Event Management. aschuman. Fri, 01/28/2022 - 09:42. Partner With Event Management Experts. Big events, small ones, virtual, hybrid or in person. We’ve got you covered, ensuring the event engages attendees and elevates your brand’s reputation. Managing Your Event Just Got Easier. Connect With Us. Logistics. We’re always two steps ahead of your needs, giving you back valuable time and creating a personal, seamless attendee experience.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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How Will AI Change Local News in the Next 5 Years?

Partnership on AI

Share. Our Blog. /. Blog. Local News. How Will AI Change Local News in the Next 5 Years? Claire Leibowicz, Adriana Stephan. January 28, 2022. Content Wrapper. Click here to start editing. -->. The post How Will AI Change Local News in the Next 5 Years? appeared first on Partnership on AI.

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Thinkers50 Radar 2022: Robert Livingston

Thinkers 50

Robert Livingston is a social psychologist and leading expert on the science underlying bias and racism in organizations. He is also a diversity consultant and lecturer in public policy at Harvard Kennedy School. His work examines an effective approach for achieving racial equity in the workplace and society. In this recap of his presentation at RTRX 2021, he discusses his PRESS model (Problem Awareness, Root Cause Analysis, Empathy, Strategy, Sacrifice), how it applies in real life situations l

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The Global Economy Is Bewildering Now: Should Tech Professionals Worry?

The 2112 Group

We offer some insights to help you navigate these confounding times. By T.C. Doyle. How does it feel to be working in the fastest-growing economy since 1984? . If your answer is “uneasy,” you’re not alone. Millions of workers are confounded by mixed signals everywhere. Here are some thoughts from Channelnomics to help guide you. . 1. The Stock Market Isn’t the Economy .

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