Sat.Oct 22, 2022 - Fri.Oct 28, 2022

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5 things to expect when prospecting

Stellar Partnerships

Years’ ago my running coach taught me that when you’re running up a hill your eyes are down. Why? Because you don’t want to see the top of the hill and start panicking. When you’re looking down at the road, it looks just as flat as any other part. It helps to protect your attitude. Shielding ourselves from upcoming pain can work but often it’s better to be prepared and have a plan.

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Confusion in Alliance Terms

Peter Simoons

I recently attended a conference about strategic alliances that took place in a typical conference setting. During the conference, several people presented their cases to the audience, all with a different style. Some presented almost only talking about their company, others barely mentioned their company and focused completely on an alliance case. All presenters created confusion among the audience!

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10 Ways to Leverage Tech for Better Project Management

Binfire Collaboration Blog

Project management is essential for the success of any business. It helps to ensure that projects are completed on time, within budget, and to the required standard. However, project management can be a complex and challenging process, particularly in large organizations with multiple projects underway at any one time. Technology can help to streamline project management and make it more efficient.

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Infor Coleman AI Wins Prestigious Stratus Award for Artificial Intelligence

TRG Blog

On September 27th 2022, Business Intelligence Group announced the winners of its 2022 BIG Awards, an annual award established to acknowledge companies, products, and people offering unique technological solutions.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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THE LARGEST PURSE OF THEM ALL

Be Partner Ready

Concluding our blog series about The Four Corporate purses (budgets) that changemakers can tap into. Check out the previous blogs exploring purses 1 , 2 & 3. Let’s dive into my favourite purse – MARKETING. Why is it my fave? Because I’m a former corporate marketer (and therefore it speaks my language); it’s the largest purse, holding the greatest potential for untied funding (hooray, untied funding!

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More Trending

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Thinkers50 and ExecOnline Partner to Prepare Leaders to Meet New Business Challenges

Thinkers 50

The Partnership Combines Ground-Breaking Thought Leadership with a World-Class Online Leadership Development Platform to Address Critical Business Needs. LONDON, October 25, 2022 — Thinkers50, the world’s most reliable resource for identifying, ranking, and sharing the leading management and ideas, and ExecOnline, the pioneer of online leadership development, have entered into an exclusive partnership to create new online learning experiences to help leaders navigate economic volatility and an i

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Don’t Overengineer Procurement

CenterPoint Group

Traditionally, procurement has been a highly complex and detail-oriented area of business. In recent years, however, there has been a push to streamline and simplify the procurement process to make it more efficient.

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Top 5 Costs of Poor Communication Skills in the World of Hybrid Work

Vantage Partners

Originally published in 2022 on Mandel Communications blog In our new hybrid work era, the ability to communicate clearly and effectively is more critical than ever. But existing communication shortfalls among teams have been made worse by the disconnect that comes with an ever-changing mix of in-office and remote workers.

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impact.com Launches New Global Agency Partner Program, Helping Agency Partners Grow, Drive More Value for Customers

Impact

Program gives impact.com agency partners access to dozens of new benefits including business referrals, certification courses, and more. NEW YORK – Oct. 25, 2022 – impact.com, the world’s leading partnership management platform, announced today the launch of its new Agency Partner Program, a global program offering dozens of benefits designed to deepen the company’s relationship with its most valued agency partners.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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A Day in the Life of Demand Generation Specialist, Anthony Fowler

Planview Blog

Successful, happy teams create incredible work, and the marketing and demand generation teams at Planview do exactly that. Today in our Day in the Life series, we’re spotlighting someone who’s been on a couple of teams at Planview. Based out of Colorado, Anthony Fowler has worked on our sales team in the past and now serves as one of our Demand Generation Specialists on the Marketing team.

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Can Pay-As-You-Go Security Software Better Mitigate Threats?

Channel Insider

Cybersecurity leaders renewed their concerns about overlapping cybersecurity solutions that lead to unnecessary costs and security risks. On August 10, 2022, Saryu Nayyar, CEO of Gurucul , said that cybersecurity professionals believe their companies are wasting money. Gurucul’s June 2022 RSA Conference survey revealed that 43% of experts agree on the number one challenge in threat detection and remediation: an overabundance of tools.

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The Power of Networking in the New Economy

INSEAD Knowledge

It’s not what you know, it’s who you know, or so the saying goes. Few would refute this or the fact that networking can boost our careers. In fact, networking can take us to places we can hardly imagine. However, in the age of the fast-paced, non-standard gig economy that relies heavily on temporary positions, we need a new frame to understand networking.

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Thinkers50 Hall of Fame: Danah Zohar

Thinkers 50

Danah Zohar has been inducted into the Thinkers50 Hall of Fame 2022. Learn more about her work. Danah Zohar extends the language and principles of quantum physics into a new understanding of human consciousness, psychology and social organization, particularly the organization of companies. Her books include The Quantum Self (1991), The Quantum Society (with Ian Marshall, 1994), ReWiring the Corporate Brain (1997) and The Quantum Leader (new edition, 2016).

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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5 top impact.com features you don’t want to miss in 2022

Impact

What if you had a Swiss army knife that added new tools when you needed them and refined old ones to fit modern tasks? That’s what you get with the impact.com platform, and 2022 offered users some exciting solutions for their partnership programs. This year, impact.com launched several new features to support the growth of the partnerships channel. In-app messaging for partners and brands.

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Newsflash: Financial skills aren’t enough for a finance professional

TRG Blog

After the severe pandemic and its subsequent economic meltdown, the role of finance professionals within organisations has been in the spotlight. Companies need more finance leaders with core financial skills to manage risk, cash flow and cost control.

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Compliance for Engineers - Part 1

Managed Services Platform

Apple Podcasts: [link] Spotify: [link] Youtube: [link] Why should you care about compliance? Tim, who helped develop the SAS application Polygon, joins us this week to discuss compliance for engineers and why it matters. Polygon is shaping the future of policy processing management by helping MSPs streamline the policy process. To understand why you should care about compliance, it helps to really know what compliance is.

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Sales Excellence: What it is, Why it’s Important, and How to Achieve it

SFE Partners

If we told you you could improve your “sales excellence,” you’d say yes immediately. After all, who doesn’t want to improve their team’s performance and strive for excellence? It sounds like a great way to begin boosting your revenue. The term “sales excellence” sounds great… but what does it really mean? Below, we’re unpacking precisely what sales excellence is, why you need to strive for it, and (most importantly) how you can achieve it. .

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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4 reasons for publishers to monetize content with affiliate links

Impact

Cha-ching! That’s the sound of your content making money for you. In today’s fast-moving, competitive world of digital media, advertising alone doesn’t deliver as much revenue as it once did. Affiliate publishers have numerous ways to monetize content but still struggle to craft the right combination of channels and methods to maximize revenue. The decline in publishers’ revenue introduced new technologies and monetization ideas.

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What is Lift and Shift? Is It the Cloud Migration Strategy for You?

TRG Blog

Cloud migration today requires a well-planned approach to address the complex mix of management, technological, people, and resource problems. There are multiple methods that organisations can embrace, and lift and shift is one of them. Read more: Cloud Adoption Strategy: Cloud-First vs. Cloud-Only.

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Avaya Displays its “Innovation without Disruption Capabilities” at GITEX Global

Frost & Sullivan

Avaya demonstrated its latest cloud technology innovations and highlighted its “innovation without disruption” vision at GITEX Global 2022. GITEX Global is the largest technology event held in Dubai from October 10 – 14, with over 5,000 technology firms across the globe displaying their advanced technology solutions. GITEX Global, GITEX, Avaya. In line with Dubai’s ambition to be one of the top 10 global cities, Avaya has demonstrated its ‘Metaverse Experience’ solution in partnership with Avanz

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Tackle Customer Story: Netskope

Tackle.io

[link] David Willis, Head of Tech Alliances, explains why Netskope decided to invest in the Cloud Marketplaces and how they partnered with Tackle to get listed and start selling quickly.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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6 mistakes publishers make with UTM tracking (and how to fix them)

Impact

Understanding your primary sources of web traffic is essential for growing your audience, measuring campaign success, and, ultimately, increasing revenue. But managing this data is often easier said than done. If you drive traffic to your website to generate affiliate sales, you’ve probably at least heard of Urchin Tracking Modules (UTMs). UTMs are everywhere, but there’s often confusion about how to apply them correctly — and this confusion can create barriers to unifying your data.

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Newsflash: Financial skills aren’t enough for a finance professional

TRG Blog

After the severe pandemic and its subsequent economic meltdown, the role of finance professionals within organisations has been in the spotlight. Companies need more finance leaders with core financial skills to manage risk, cash flow and cost control.

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PRM cost: What you may be missing

Chaneltivity

The cost of your PRM and the professional services you use to manage it has probably come up in a few budget conversations lately. More and more companies are becoming money-conscious, cutting costs across the board to prepare for an impending economic downturn. And understanding the true cost of your PRM is critical to staying afloat. So what should you do?

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Tackle Customer Story: Netskope

Tackle.io

[link] David Willis, Head of Tech Alliances, explains why Netskope decided to invest in the Cloud Marketplaces and how they partnered with Tackle to get listed and start selling quickly.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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How Partners Vet Vendors & 3 Cringey Things Vendors Need to Stop Doing

Magnetrix

Listen to the podcast with guest speaker: Tom Lawrence of Lawrence Technology Services. Aired on October 3, 2022. Table of contents: Introduction. How and where channel partners research and vet vendors. What channel partners look for in a new partnership. Communities used by channel partners to vet vendor products. Red Flags Partners See When Vetting a Vendor.

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Herb Kelleher 1931 – 2019

Thinkers 50

Herb Kelleher 1931 - 2019. Early disruptor of the airline industry and the world’s most popular CEO. RANKED THINKER. Ranked #49 in 2001. FAST FACT. Repeatedly voted best CEO in the airline industry. FAST FACT. Southwest Airlines has been profitable every year since 1973. Ideas. As co-founder and CEO of Southwest Airlines, Kelleher turned conventional airline industry wisdom on its head.

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The 7 Habits of Highly Successful Channel Partner Programs

Impartner

Sales and marketing teams are evolving their strategies to keep up with changing customer behaviors, and the channel is a critical part of this evolution. According to McKinsey, ecosystems are expected to drive about $80 trillion in annual revenue by 2030 – that’s a third of the total global revenue! To be successful, a channel needs to evolve from operating as a traditional partner program to performing as a partner ecosystem.