Sat.Oct 22, 2022 - Fri.Oct 28, 2022

5 things to expect when prospecting

Stellar Partnerships

Years’ ago my running coach taught me that when you’re running up a hill your eyes are down. Because you don’t want to see the top of the hill and start panicking. When you’re looking down at the road, it looks just as flat as any other part. It helps to protect your attitude. Shielding ourselves from upcoming pain can work but often it’s better to be prepared and have a plan. Erm… childbirth anyone?

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Confusion in Alliance Terms

Peter Simoons

I recently attended a conference about strategic alliances that took place in a typical conference setting. During the conference, several people presented their cases to the audience, all with a different style. Some presented almost only talking about their company, others barely mentioned their company and focused completely on an alliance case. All presenters created confusion among the audience! That confusion found its root course in the fact that terms were loosely and randomly used.

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10 Ways to Leverage Tech for Better Project Management

Binfire Collaboration Blog

Project management is essential for the success of any business. It helps to ensure that projects are completed on time, within budget, and to the required standard.

Infor Coleman AI Wins Prestigious Stratus Award for Artificial Intelligence

TRG Blog

On September 27th 2022, Business Intelligence Group announced the winners of its 2022 BIG Awards, an annual award established to acknowledge companies, products, and people offering unique technological solutions. Business Intelligence Analytics Enterprise Resource Planning ERP

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Smartphones on wheels: New rules for automotive-product development

McKinsey Public & Social Sector Insights

Software-driven cars need new agile, customer-centric processes along the entire product life cycle, with a software- and data-focused architecture, to bring product development into the 21st century. Automotive & Assembly Insights Automotive

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More Trending

The End of Sales and Marketing-Led Growth: What You Need to Know

CoSell

Sales and marketing-led growth are heading for a cliff, and every GTM leader knows it. The lead generation channels (email, phone, and InMail) are seeing exponentially diminishing returns

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Thinkers50 and ExecOnline Partner to Prepare Leaders to Meet New Business Challenges

Thinkers 50

The Partnership Combines Ground-Breaking Thought Leadership with a World-Class Online Leadership Development Platform to Address Critical Business Needs.

Europe’s fintech opportunity

McKinsey Public & Social Sector Insights

Fintech has moved from the fringes of European finance to its core, but performance varies widely. If all countries could match the best in region, the economic benefits would be considerable. Insights on Financial Services Banking Europe Disruptive Technology Globalization Innovation

Google Cloud’s Eric Buck on Distribution in Cloud Services   

The 2112 Group

Eric Buck, director of commercial partners and global distribution at Google Cloud, joins Larry Walsh to talk about the role two-tier distribution models and distributors play in aiding cloud service providers in engaging channels and supporting partners.

Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

Don’t Overengineer Procurement

CenterPoint Group

Traditionally, procurement has been a highly complex and detail-oriented area of business. In recent years, however, there has been a push to streamline and simplify the procurement process to make it more efficient. cost savings power of leveraging Purchasing B2B Procurement

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Can Pay-As-You-Go Security Software Better Mitigate Threats?

Channel Insider

Cybersecurity leaders renewed their concerns about overlapping cybersecurity solutions that lead to unnecessary costs and security risks. On August 10, 2022, Saryu Nayyar, CEO of Gurucul , said that cybersecurity professionals believe their companies are wasting money.

New survey reveals $2 trillion market opportunity for cybersecurity technology and service providers

McKinsey Public & Social Sector Insights

Cyberattacks are proliferating, causing trillions of dollars of damage every year. The cybersecurity industry has a chance to step up and seize the opportunity. Cybersecurity Cybersecurity/Risk Digital Risk Management

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Compliance for Engineers - Part 1

Managed Services Platform

Apple Podcasts: [link] Spotify: [link] Youtube: [link] Why should you care about compliance? Tim, who helped develop the SAS application Polygon, joins us this week to discuss compliance for engineers and why it matters. Polygon is shaping the future of policy processing management by helping MSPs streamline the policy process. To understand why you should care about compliance, it helps to really know what compliance is. Essentially, it is adhering to some standard.

Why Gifting is the Secret to Successful ABM Campaigns

The digital landscape is getting crowded, and marketers are looking for new ways to reach their prospects. Download Sendoso’s guide to learn the key ingredients of successful ABM campaigns, and how to deliver brand affinity with proven ROI through gifting.

A Day in the Life of Demand Generation Specialist, Anthony Fowler

Planview Blog

Successful, happy teams create incredible work, and the marketing and demand generation teams at Planview do exactly that. Today in our Day in the Life series, we’re spotlighting someone who’s been on a couple of teams at Planview.

impact.com Launches New Global Agency Partner Program, Helping Agency Partners Grow, Drive More Value for Customers

Impact

Program gives impact.com agency partners access to dozens of new benefits including business referrals, certification courses, and more. NEW YORK – Oct.

Renewable-energy development in a net-zero world

McKinsey Public & Social Sector Insights

Global decarbonization will require a massive build-out of wind and solar farms. But can developers find enough land, secure the supply chain, and recruit workers while maintaining profitability? Insights on Electric Power & Natural Gas Alternative fuels & renewable energy

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THE LARGEST PURSE OF THEM ALL

Be Partner Ready

Concluding our blog series about The Four Corporate purses (budgets) that changemakers can tap into. Check out the previous blogs exploring purses 1 , 2 & 3. Let’s dive into my favourite purse – MARKETING. Why is it my fave?

The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

What is Lift and Shift? Is It the Cloud Migration Strategy for You?

TRG Blog

Cloud migration today requires a well-planned approach to address the complex mix of management, technological, people, and resource problems. There are multiple methods that organisations can embrace, and lift and shift is one of them. Read more: Cloud Adoption Strategy: Cloud-First vs. Cloud-Only.

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How cloud marketplaces became the most vital software sales channel

Tackle.io

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Reusable packaging: Key enablers for scaling

McKinsey Public & Social Sector Insights

Reusable packaging isn’t new, but the concept is gathering renewed momentum as sustainability pressures grow. Four enablers could help leaders overcome current barriers and scale beyond the niche. Insights on Paper, Forest Products & Packaging Paper & forest products Sustainability

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PRM cost: What you may be missing

Chaneltivity

The cost of your PRM and the professional services you use to manage it has probably come up in a few budget conversations lately. More and more companies are becoming money-conscious, cutting costs across the board to prepare for an impending economic downturn.

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

How Partners Vet Vendors & 3 Cringey Things Vendors Need to Stop Doing

Magnetrix

Listen to the podcast with guest speaker: Tom Lawrence of Lawrence Technology Services. Aired on October 3, 2022. Table of contents: Introduction. How and where channel partners research and vet vendors. What channel partners look for in a new partnership.

State of Cloud Marketplaces 2022

Tackle.io

[link

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What workers want is changing. That could be good for government

McKinsey Public & Social Sector Insights

The public-sector talent gap directly impacts public welfare. Attracting and retaining workers is a top priority for senior leaders across government. Here’s how they could reenergize hiring now. Public & Social Sector Insights Public Sector Government Public & Social Sector United States

Top 5 Communications Strategies in Turbulent Times

LaVoie Health Science Blog

by Kristi Bruno. During these times of rapid change, it is increasingly important to strengthen one’s ability to adapt and communicate under pressure.

Delivering a More Human Marketing Experience

It’s essential to reach customers and create human connections, especially in a world where in person meetings aren’t always possible. Download this eBook to learn why an integrated sending platform takes your marketing strategy to the next level.

Takeaways from the 2022 NAAG/NASCO Conference

Pearlman + Pearlman

This year’s National Association of Attorneys General/ National Association of State Charity Officials (NAAG/NASCO) Conference , held in person on October 12, was lively and informative.

State of Cloud Marketplaces 2022

Tackle.io

[link

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Decarbonising India: Charting a pathway for sustainable growth

McKinsey Public & Social Sector Insights

This will be a decisive decade. With intentional action, India can accelerate decarbonisation at scale while pursuing economic growth. Insights on Sustainability India Climate change

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