Sat.Nov 09, 2019 - Fri.Nov 15, 2019

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Cisco Partner Summit – Customer Success

Partner Path

This month, CEO Diane Krakora attended the Cisco Partner Summit in Las Vegas. On day two, she listened to numerous roundtables where the terms customer experience, customer success, customer satisfaction and customer lifecycle were used interchangeably. AHHHH! Listen to her short video explaining why these are all different and then focus in on the critical element of customer success.

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Move Fast And Break Things

SamePage

We borrowed Mark Zuckerberg's quote for the title of this post because we find it quite fitting. Let's see Samepage's take on it. Language.

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Top 3 Reasons Referral Programs Fail

Impartner

“You can’t just ‘set it and forget it’ and expect good, long-term results.” As marketers and salespeople, we all know the power and impact of word-of-mouth on our business, yet we still struggle to leverage it. Why? Because it’s hard to measure, difficult to systematize, and seemingly impossible to monetize. While these challenges exist in some cases, Amplifinity continues to prove every day that the best way to solve them is through closed-loop referral marketing programs.

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Food Manufacturing Growth Stages

Ground Floor Partners

While some food manufacturing businesses start out as well-funded spinoffs by giant companies such as Kraft or Nestle, many others start out as tiny startups with a simple idea and very little funding. The tiny startups often struggle for years, but sometimes they grow so big so quickly they actually threaten the giants. Beyond Meat , Chobani and Impossible Burger are good examples of this.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cisco Partner Summit – Own Your Edge

Partner Path

This month, CEO Diane Krakora attended the Cisco Partner Summit in Las Vegas. On day one, she attended the keynote from CEO Chuck Robbins and found several of his key points interesting, in particular the idea of engaging different types of partners and examining unique partner value. Listen to her quick take on the day.

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Impartner Receives $20 Million in Growth Capital From Vector Capital

Impartner

Salt Lake City – Nov 14, 2019 –Impartner, the fastest-growing and most-award winning pure-play channel management platform, announced today that it has received $20 million in growth capital financing from Vector Capital, a leading global private equity firm specializing in transformational investments in technology businesses. The financing will allow Impartner to further accelerate their already strong growth by increasing sales and marketing expenditure and acquiring complementary technologie

Finance 40
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Food Manufacturing Growth Stages

Ground Floor Partners

While some food manufacturing businesses start out as well-funded spinoffs by giant companies such as Kraft or Nestle, many others start out as tiny startups with a simple idea and very little funding. The tiny startups often struggle for years, but sometimes they grow so big so quickly they actually threaten the giants. Beyond Meat , Chobani and Impossible Burger are good examples of this.