Sat.Apr 03, 2021 - Fri.Apr 09, 2021

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3 Key Success Factors for Corporate-Startup Collaboration

Agorize

Since the introduction of open innovation developed by Chestbrough , many corporations have been adopting open innovation strategies to improve their innovation process efficiency by leveraging external talent.

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Six Things Your Partners Wish You Knew About Content Commerce, According to Buzzfeed and ZMG

Impact

Call it commerce content, shoppable content, or affiliate, the merging of trusted editorial with product recommendations is a formula that works. Especially during the pandemic, digital consumers have been eager for expert help navigating new-normal topics like wiring up a home office or choosing home fitness equipment.

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What Does Partner Success Look Like?

Channel Incentive Best Practices

In the channel, the partnership between vendor, partner and customer is critical. However, everybody has a different idea of what constitutes a successful relationship. What does partner success look like? Each stakeholder will have their own idea of how they define a healthy and profitable partnership, based on their own specific parameters. Understanding and defining what partner success looks like for the different players is something with which vendors continue to struggle.

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Set a Cadence of Communication

Peter Simoons

Tip 7: Set a Cadence of Communication. Did you know that in any orchestra, the most important member is actually the conductor? The individual musicians making up the orchestra may know how to play their piece, but they can’t achieve the unity and harmony required in playing a symphony without the conductor’s guidance. The conductor is the one with the plan of how the symphony should sound, and so they have to direct when and how every note should be played to create the desired unit

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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IEEE Industry Standards and Technology Organization Announces Formation of Adaptive Instructional Systems Consortium

ISTO / IEEE

PISCATAWAY, NJ 6 April 2021 – The IEEE Industry Standards and Technology Organization (ISTO), an International Federation of leading industry groups and consortia dedicated to the advancement of standardized technologies for the benefit of industry, today announces the formation of a new Federation member Adaptive Instructional Systems Consortium or AIS Consortium.

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Are you ready for PRM?

Chaneltivity

Over the past decade, companies have increasingly moved to an indirect sales model that relies on channel partners. With this trend, Partner Relationship Management (PRM) solutions have become more common as companies look for efficient ways to connect with their partners and streamline their processes. But not every company with channel partners benefits from a PRM, so we’ve put together this guide to determine if you’re ready for this next step.

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Advanced Recycling Technologies and Collaborative Solutions to Lead the Transition to Circular Economy in Plastics

Frost & Sullivan

Frost & Sullivan shares themes and strategies for lucrative growth prospects presented by circular economy goals. Santa Clara, Calif. – April 6, 2021–Frost & Sullivan’s recent analysis , Convergence and Collaboration to Usher Circular Economy in the Plastics and Composites Industry , finds that leading brand owners and original equipment manufacturers in the industry are adopting strategies to integrate sustainability and circularity into their business activities following mounting pres

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7 Things That Cause Nurse Turnover (and 8 Things That Stop It)

ITA Group

7 Things That Cause Nurse Turnover (and 8 Things That Stop It). Nurse turnover has been plaguing the medical industry for decades, and as years pass, the concern remains costly and harmful to hospitals and patients alike: According to the 2020 National Healthcare Retention & RN Staffing Report , each percent change in RN turnover will cost/save the average hospital an additional $306,400/yr.

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Post-COVID: Looking Forward to a Return to Normalcy

The 2112 Group

Channelnomics’ new report shows how the channel is planning for the post-pandemic economy. By Larry Walsh. Life is hardly back to normal a little more than a year after COVID-19 disrupted the global economy and everyday lives. We continue to labor under social restrictions and safety precautions that, while designed to slow the spread of the virus, also inhibit business operations, commerce, and daily living.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Complimentary access! SiriusDecisions Channel Marketing Strategies Research Brief: Channel Marketing Concierge Services Operational Elements

Mindmatrix

A concierge service is often provided to residents of an apartment building or guests of a hotel, hospital, or other facilities. The concierge arranges specific services and provides assistance to meet residents’ or guests’ needs. B-to-b suppliers seeking to deliver improved demand creation or to scale and support a larger number of partners are often hampered by internal resource challenges or limited field representation.

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How to Inspire Your Employees

COO Alliance

Inspired employees are productive employees and who doesn’t want that? A company filled with inspired employees is a company whose chances of success are way higher, it’s people way happier, and it’s work far greater. So, what does your work environment have to do with inspiring your employees? Real Motivation in the Work Environment. Creating a work environment that your employees love is the first step in inspiring them.

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AI-Based Imaging Analysis Tools and Cloud-Based Deployments to Bolster the Global Digital Pathology Market

Frost & Sullivan

Storage solutions segment to register the highest growth, followed by software solutions and hardware solutions, finds Frost & Sullivan. Santa Clara, Calif. –April 5, 2021–Frost & Sullivan’s recent analysis , AI-Based Image Analysis Tools and Cloud-Based Deployment to Expand the Global Digital Pathology Market , finds that this market is estimated to hit $825.9 million by 2025 from $513.3 million in 2019 at a compound annual growth rate (CAGR) of 8.2%.

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6 Data Cleansing Best Practices for a Healthier Database

TRG Blog

Data cleansing is one of the most important steps in the data preparation process. As companies are increasingly dependent on data to make crucial decisions, inferior data can leads to inefficiency, missed opportunities, or even financial losses. Thus, ensuring a “clean” database is one of the biggest challenge in today's organisations.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Three Steps to Winning Your First 30 Days on the Job

Impartner

New in town? Welcome to your new role in channels. No doubt you want to make a great first impression. But what if we told you there were steps you can take to achieve more? Better still, what if we said you can begin taking these steps today? You can with this three-step primer.

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Why Some Employees Improve Their Creativity and Others Don’t

INSEAD Knowledge

How our beliefs about creativity explain our ability to improve and sustain it over time.

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Why ALTOUR with CenterPoint

CenterPoint Group

Business travel can be complicated – we personalize our service to simplify your journey. Take advantage of our global network to increase your worldwide efficiency. Use our negotiated supplier discounts to reduce your costs. Take advantage of our travel policy consultation and budget management services to impact your bottom-line. Billion dollar leverage with personalized service.

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Antibiotic Alternatives Stimulate New Product Development in Global Animal Feed Ingredient Market

Frost & Sullivan

Amino acids dominate the global industry and are expected to generate revenues of $11.5 billion by 2026, says Frost & Sullivan. Santa Clara, Calif. – April 8, 2021 – Frost & Sullivan’s recent analysis finds that the rising demand for high-quality meat products across the globe, especially in developing countries, will facilitate the growth of the global animal feed ingredient market.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Ep. 155 – Bunn-O-Matic Executive Vice President, Mark Watson

COO Alliance

Our guest today is Mark Watson, the Executive Vice President for Bunn-O-Matic. . Mark loves challenges, both personal and professional. He would prefer to fail at a huge challenge than succeed at an easy challenge. In his career, he has always chosen to do the hard assignments and big challenges. In his opinion, the hard road is where personal and professional growth are realized.

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Who’s Afraid of the Experience Economy?

INSEAD Knowledge

Great brand experiences drive better business outcomes, during the pandemic and beyond.

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Cisco Study Reveals CIO's Top Priorities

Channel Insider

Thousands of chief information officers (CIOs) and IT decision makers across the world recently shared their priorities in a Cisco survey.

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Frost & Sullivan Analyzes Airport Commercial Operations across the World

Frost & Sullivan

By analyzing macro and micro factors affecting operations, any airport can identify risks, growth opportunities, and the competition. Santa Clara, Calif. –April 07, 2021– Frost & Sullivan has developed an Airport Commercial Situational Awareness Report (ACSAR) to provide a standardized framework covering all aspects involved with airports. It includes insights on airports from six regions—Africa, Asia-Pacific, Europe, Latin America, the Middle East, and North America—categorized under four t

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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How to Learn Your Customer’s Tech Stack and Increase Integration Adoption by 17%

Crossbeam Blog

You’ve grown your tech ecosystem with love. You’ve seen how your integrations help your customers realize greater value from your platform. And the more integrations your customers adopt, the “stickier” your product becomes.

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Can Managers Who Wear Many Hats Be Trusted?

INSEAD Knowledge

The more diverse your goals are, the greater the temptation to muddy the waters on performance.

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MarketSource Employee Spotlight: Gina Crouch

Market Source Inc

Program Manager Gina Crouch wore many different hats before she landed in her current automotive program at MarketSource. Read Gina’s story for her advice to those who want to grow in their career journey. The post MarketSource Employee Spotlight: Gina Crouch appeared first on MarketSource.

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Healthcare Payers Need to Update their Technology to Compete

Frost & Sullivan

With the global healthcare market expected to grow by as much as 5% in 2021, the industry is poised for significant change as recovery and rebound take effect. Nowhere is that more apparent than in the life sciences and digital health markets, which offset the decline in 2020 revenues in the medical device and imaging sectors; those areas will have softer rebounds in 2021.

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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How To Find Strategic Leaders In Your Organization

Aepiphanni

Did you know that many companies have strong operational capabilities, but lack management that has the ability to truly solve problems? This was proven by a 2015 PwC study which revealed that only 8% of the study’s respondents are effective in leading strategic organizational transformation. This shows how having strategic leaders in every company is a must in today’s world.

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Five lessons from five wins

Remarkable Partnerships

Over the last month we have been blown away by the success we are seeing in the sector. Charities of all shapes and sizes are securing major partnership wins as purpose-driven business continues to rise in 2021. With that in mind, we’ve asked five partnerships managers to share the key lesson they’d like to share with you from their recent win. The power of being honest In October 2020, The Felix Project was approached by the marketing team at a luxury bag company to partner on their Christmas c

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Do You Really Know Your Ideal Retail Customer?

Market Source Inc

Identifying your ideal customers is no longer just about segmentation or location. Gathering targeted customer data goes beyond overall demographics and psychographics. The post Do You Really Know Your Ideal Retail Customer? appeared first on MarketSource.

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