Stellar Partnerships
SEPTEMBER 27, 2022
People have been sharing their memories of the much-loved Queen Elizabeth. A former colleague went to Buckingham Palace to receive an award for her work with young entrepreneurs. Dressed in her best outfit and killer heels, she was very nervous as her name was called. What does one say to Her Majesty? After the initial greeting and responding to the Queen’s favourite line of “have you come far?
Peter Simoons
SEPTEMBER 26, 2022
“ The single biggest problem in communication is the illusion that it has taken place. ” . This great quote by George Bernard Shaw highlights so much concerning the difficulties of communication. Every person is different and therefore might perceive communication differently than the other person(s) involved in the same communication. Communicating in Alliances and Partnerships is adding an additional layer of confusion to communication.
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Channel Insider
SEPTEMBER 27, 2022
Since the advent of the digital age, digitization and digitalization have been buzzwords. Lately, digital transformation has also become a popular phrase in business and technology circles. They’re commonly thought to be different words for the same thing, but they’re actually three separate technology concepts that have different implications for your business.
Partnership on AI
SEPTEMBER 29, 2022
Share. Our Blog. /. Blog. AI and Shared Prosperity Initiative. Drawing From Worker Insights to Chart a Better Path for Workplace AI. Stephanie Bell. September 28, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->. Across industries and around the world, AI is changing work. Millions of workers are already encountering AI at their jobs and feeling its effects, for better or worse.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Jake Jorgovan
SEPTEMBER 29, 2022
What makes a great podcast? Is it the questions you ask? Is it the recording equipment? Is it the strategy? Is it the promotion? We would argue that it all comes down to the guests. Great guests = Great content. As B2B podcasting continues to evolve as a revenue-generating tool with great ROI, it’s crucial to rethink the importance of guest scheduling.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
INSEAD Knowledge
SEPTEMBER 25, 2022
In early 2020, when news first broke of a mysterious virus circulating through China, INSEAD alumna Jolanda* found herself in “a perfect storm,” she says. At the time, the senior HR leader was working for a multinational company that was divesting its Asian business. When it became clear that Covid-19 posed a serious threat to Asia’s economy, the company accelerated those plans, laying off 60 percent of its corporate employees – most of whom were women working in Asia, Jolanda says.
Impact
SEPTEMBER 30, 2022
Digital ads played a massive role in the fast growth of ecommerce, but times are changing. Consumer privacy has become a focal point for big tech, and we’re moving toward a cookieless future. Additionally, more and more people are turning away from ads and toward trusted sources to learn about products and services. A 2020 study by Kantar found that just 11 percent of consumers worldwide trust digital advertising.
Frost & Sullivan
SEPTEMBER 30, 2022
San Antonio- Sept. 30, 2022- Breast cancer is considered a major public health concern due to high rates of morbidity and mortality. According to the World Health Organization (WHO), about 2.3 million women were diagnosed with breast cancer in 2020, and it was one of the leading causes of women’s mortality, causing 685,000 deaths globally. Compared to other types of cancer, women with breast cancer have a higher number of lost disability-adjusted life years (DALYs).
Market Source Inc
SEPTEMBER 30, 2022
Giving back is customary at MarketSource. Corporate facilities manager Vander Bannister continues the tradition, summiting Mt. Kilimanjaro to raise awareness and funds for the Mental Health Foundation. The post Taking Giving Back to New Heights appeared first on MarketSource.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Tackle.io
SEPTEMBER 29, 2022
One of the best ways for an ISV to scale is co-selling with a Cloud Provider. Microsoft has created a robust co-sell program to help ISVs build momentum. Here are some of the highlights, along with a few tips to help you get the most out of co-selling with Microsoft. What is co-selling? Co-selling with any Cloud Provider is a collaborative relationship between the Cloud Provider and the partners within its partner ecosystem.
Impact
SEPTEMBER 30, 2022
Adobe Commerce merchants gain more growth opportunities thanks to a new plug-in integration with impact.com. This integration empowers you to launch and automate affiliate and influencer programs for your ecommerce store without a hitch. Now you can track partner efforts and reward them for driving sales to your business —no need to hire a developer.
Frost & Sullivan
SEPTEMBER 30, 2022
San Antonio, TX — September 29, 2022 — Based on its recent analysis of the sensor technology in the medical devices market, Frost & Sullivan recognizes XSENSOR Technology Corporation with the 2022 North America Technology Innovation Leadership Award. XSENSOR develops innovative sensing solutions for a spectrum of industries, including healthcare, engineering, manufacturing, and human performance.
Market Source Inc
SEPTEMBER 30, 2022
Can a company culture be steadfast and flexible? Yes! Here’s a blueprint of a cultural framework that ensures employees and customers thrive personally and professionally in a constantly changing world. The post Beyond Business Outcomes—A Culture to Create a Flywheel of (Out)Performance appeared first on MarketSource.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Impartner
SEPTEMBER 27, 2022
According to Forrester, the changes in buyer needs and habits have inevitably resulted in a shift in the channel partner landscape. Not only are partner business models changing, but there is also increasing competition for partner mindshare. Partners today are selling a range of products – and even if they have partnered with you, you are unlikely to be the only vendor they are working with. .
Impact
SEPTEMBER 29, 2022
How would we know who the fastest runners in the world are without someone tracking their time on a stopwatch? Without that data, we’d simply have to take Usain Bolt’s word for it. The same thing applies to publishers’ affiliate content. Publishers can win big with affiliate content. The USA Today Network increased the revenue of its product review site by more than 50 percent year over year since integrating affiliate links into its content in 2017.
Frost & Sullivan
SEPTEMBER 30, 2022
San Antonio, TX — September 29, 2022 — Based on its recent analysis of the smart home-as-a-service industry, Frost & Sullivan recognizes Plume ® , the personalized communications services pioneer, with the 2022 Global Customer Value Leadership Award for delivering immense value to its new and existing customers. Plume’s cloud-based platform enables broadband service providers to deliver high-value digital services to both small businesses and residential broadband subscribers.
Market Source Inc
SEPTEMBER 29, 2022
Revenue leaders, you need data for a 360°-view of your customers. Read this for analytics that give you deeper insights into customer behavior patterns—including how likely they are to stay with you. The post Why Do My Customers Do What They Do? appeared first on MarketSource.
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Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.
CenterPoint Group
SEPTEMBER 28, 2022
Suppliers are the lifeblood of any business. Whether you are a retailer, wholesaler, or just a solo entrepreneur, you have to know how to choose the right supplier for your company. A supplier should not be chosen solely on their price. There are a lot of other factors that should be considered to ensure the best product and service is delivered.
Be Partner Ready
SEPTEMBER 26, 2022
In my previous blog , I revealed the four distinct purses that non-profits & social enterprises can tap into when approaching corporates for resources & cash (yes, I put cash second, more on that later). As a reminder, the 4 purses are: 1) HR (Human Resources), 2) Philanthropy, 3) CSR (Corporate Social Responsibility), and 4) Marketing. Let’s start by diving into the HR purse.
Frost & Sullivan
SEPTEMBER 29, 2022
SAN ANTONIO – September 29, 2022 – Based on its recent analysis of the data center services industry, Frost & Sullivan recognizes NEXTDC with the 2022 Australia Company of the Year Award for its extensive investment and effective expansion strategies in the market. NEXTDC is a data center solutions provider that offers a spectrum of products and services, including cloud solutions, technical services, connectivity, and disaster recovery.
Managed Services Platform
SEPTEMBER 26, 2022
Apple Podcasts: [link] Spotify: [link] Youtube: [link] We’re all passionate about something. At Humanize IT, our passion is helping MSPs have better conversations - not presentations - with their clients. Imagine how much better an individual’s passion for something could be if they collaborated on it with others. Collaboration is key to discovering new ideas, improving concepts, and bettering discussion.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Impact
SEPTEMBER 29, 2022
Malaysia and Southeast Asia (SEA) faced lower inflation rates than many other parts of the world this summer. But consumers in the region still feel the pressure and search for the best prices and use discount codes whenever possible. This makes shopping sites like iPrice a valuable resource. iPrice provides a centralized website where consumers across SE Asia can compare the prices of products, as well as research delivery time, shipping costs, payment options, and coupon deals.
Impartner
SEPTEMBER 27, 2022
Email newsletters may not be the latest, state-of-the-art mode of communication, but it is still a powerful method of communicating through your channel, especially because of its ability to generate amazing ROI. A 2021 survey on email marketing showed that for every dollar spent on email, marketers were able to generate $36 – that’s 3600%! . Now, imagine every single one of your partners achieving that sort of return.
Frost & Sullivan
SEPTEMBER 27, 2022
San Antonio –Sept. 27, 2022–Enterprise-level sustainability and decarbonization goals enable building owners to adopt digital solutions. Frost & Sullivan’s recent analysis, Top 50 Start-ups Advancing Decarbonization and Digitalization in the Global Homes & Buildings Industry , finds that the need to address carbon emissions and energy savings encourages startups to invest in technologies and adopt new business models to strengthen their digital building portfolios.
INSEAD Knowledge
SEPTEMBER 26, 2022
Centuries ago, Jewish mythology warned of a primordial sea serpent – the Leviathan – so monstrous an embodiment of evil that it challenged the very presence of God. According to the scriptures, a force no less powerful than God would be required to destroy this horrible creature and restore the natural balance of the world. With the passage of time, the symbolic meaning of the Leviathan morphed in oddly conflicting ways.
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IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.
Impact
SEPTEMBER 28, 2022
Commerce content — a promising new initiative for many publishers — presents another primary revenue channel alongside paywalls, advertising, and events. With commerce content, consumers discover products through the creators and sources they already follow and enjoy. This type of content — which comes in the form of videos, blogs, and articles — isn’t just a promotional vehicle.
Frost & Sullivan
SEPTEMBER 27, 2022
SAN ANTONIO, TX. – Sept. 27, 2022 – The current dynamic transformation that healthcare organizations are going through demands structuring and aligning IT with current and future needs. As healthcare providers become more data driven, organizational leaders need to take an enterprise view, with a focus on enabling increasing levels of data integration, analytics, and insights.
Frost & Sullivan
SEPTEMBER 28, 2022
Frost & Sullivan was fortunate to enough to be invited by Globuc to speak at its GO Net Zero event in Brussels on September 20-21. The event attracted high calibre professionals from the oil & gas industry, with Total, BP, Shell and Petronas amongst those in attendance. The core focus of the conference was examining the challenges that the industry faces in achieving next zero and concrete actions that can be taken to move the net zero agenda forward.
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