Sat.Jun 25, 2022 - Fri.Jul 01, 2022

From helping to belonging

Stellar Partnerships

Motivation is a very personal thing. At my son’s high school the librarian had the challenge of inspiring teenage boys to read books. Rather than set them homework or threaten detention, she set up a book club where they could discuss a favourite book and provided free food.

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Want your finance team to drive innovation? Here’s how to treat them right

Compare The Cloud

Finance is the unsung hero of the business world. For those who work in other departments, it can seem like oxygen – essential to life, but not exactly noticeable. The wheels keep turning, the invoices keep getting paid, and the annual audit just sort of… happens.

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The six secrets of profitable airlines

McKinsey

What airlines can learn from the small group of carriers that yield consistently strong results. Insights on Travel, Logistics & Infrastructure Airlines

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Episode 36: Scott Lichtenstein, Co-founder, BuyerSight

CoSell

Scott Lichtenstein is an e ntrepreneur and startup executive with experience scaling sales, marketing, and sales operations for B2B & SaaS technology companies.

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The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

Best New Management Books for 2022: Thinkers50 announces new booklist

Thinkers 50

PRESS RELEASE. Monday 27 June 2022 . LONDON – What are the new books every manager should read this year? Thinkers50, the global ranking of management thinkers, today announced its Best New Management Books: Top 10 New Titles for 2022. .

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More Trending

Congratulations ISTO’s Jessica O’Hanlon

ISTO / IEEE

The American Society of Association Executives (ASAE) has announced that Jessica O’Hanlon, CAE, a Senior Program Manager at IEEE-ISTO, has earned the Certified Association Executive (CAE®) designation. The CAE is the highest professional credential in the association industry.

Brand partnerships: making authentic connections with values-driven consumers

Impact

The power of choice. It’s a brand’s toughest competition — and they’re marketing to the most informed, educated buyer in history. When a product is positioned at a similar price point and quality as other products, businesses win the hearts of shoppers through brand values.

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Making It Easier to Compare the Tools for Explainable AI

Partnership on AI

Share. Our Blog. /. ABOUT ML. Making It Easier to Compare the Tools for Explainable AI. Surya Karunagaran. June 30, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->.

The End of Backup, As We Know It

Compare The Cloud

Organisations must always be prepared for a disaster scenario. Whether it’s a cyber-attack, a natural disaster or a system failure, companies of all sizes need to formulate disaster recovery plans that will allow them to continue to operate when something goes wrong.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Join us on Sept. 13 at 9:30 am PT as Erika Bzdel, VP of Sales, and Craig Simons, Director of Marketing, discuss the virtual selling practices that every company should adopt, and how to succeed at selling in a hybrid world.

Meet the psychological needs of your people—all your people

McKinsey

Too many employers pay too little heed to the needs of the lower earners in their company. Here’s why—and how—they should shift gears. Insights on People and Organizational Performance Leadership Organization

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How e-commerce marketers can better resonate with today’s smart consumers

Impact

The post How e-commerce marketers can better resonate with today’s smart consumers appeared first on impact.com.

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Thinkers50 Radar 2022: Melissa A. Schilling

Thinkers 50

Melissa A. Schilling is an authority on innovation and strategy in high technology industries.

Why Cybersecurity Asset Monitoring in the Cloud is So Hot Right Now

Compare The Cloud

Cloud-native infrastructure holds the promise of greater ease of deployment and faster time to value. It has elasticity built-in and leverages cloud speed.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Transforming advanced manufacturing through Industry 4.0

McKinsey

Manufacturers in industries such as automotive and electronics, nearing the tipping point of digital adoption, are achieving even faster and more sustainable change through Industry 4.0. Insights on Operations Manufacturing operations

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7 Types Of Urban Planning Concepts Explained

ClearPoint Strategy

Urban planning is the process of developing and designing urban areas to meet the needs of a community. The practice draws from a number of disciplines—architecture, engineering, economics, sociology, public health, finance, and more—and strives to prepare cities and towns for the future.

Thinkers50 Radar 2022: Julia Binder

Thinkers 50

Julia Binder is an expert in innovation and sustainability, and in the intersection where both can combine to transform our economic system.

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The Rise of Sheconomy: Women’s Increasing Impact on Business, Culture, and Healthcare

Frost & Sullivan Manufacturing

The Sheconomy impacts almost every economic sector because a more significant proportion of highly educated women are joining the global workforce every year.

Roadblocks to Delivering a Competitive Buying Experience

Why are buyer-facing teams struggling and what can be done about it? Bigtincan teamed up with Heinz Marketing in a recent research study to discover the roadblocks revenue-generating teams encounter in preparing buyer-facing teams for today’s market. Click here to learn what you can do today to prepare!

E-commerce: At the center of profitable growth in consumer goods

McKinsey

Winning North American consumer goods companies are fundamentally rethinking their capabilities and operating models to meet the evolving needs of consumers and customers. Insights on Consumer Packaged Goods E-commerce United States

Local Government Strategic Planning: The Comprehensive Guide

ClearPoint Strategy

Working on a strategic plan for your local government ? Whether you’re just starting to develop a set of goals or already looking to implement and execute on initiatives, you’ve come to the right place.

Four things every commerce content publisher can do now to grow

Impact

Originally published on Marketing Donut. Commerce content arrived just in time for the publishing industry. As dollars from conventional ads, subscription services, and paywalls dried up, commerce content appeared as a customer-friendly and sustainable path to revenue.

ST Telemedia Global Data Centres (Thailand) Earns Frost & Sullivan’s 2022 Competitive Strategy Leadership Award in the Data Center Colocation Services Market

Frost & Sullivan Manufacturing

San Antonio, TX — 28 June 2022 — Based on its recent analysis of the Thailand data center colocation services industry, Frost & Sullivan recognizes ST Telemedia Global Data Centres (Thailand) (STT GDC Thailand) with the Competitive Strategy Leadership Award.

Connecting the Consultative Experience

Many B2B businesses have come to believe that there is an asymmetric relationship between the company and its buyers. But what research has discovered is that many of today’s B2B buyers are NOT empowered and they have little interest in being so. Download the eBook to find out why.

Video entertainment in 2030

McKinsey

McKinsey experts predict that video entertainment, in all its forms, will become more immersive, gamified, and personalized. Our Insights Media & Entertainment

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Budgeting Challenges Facing the Oil and Gas Industry

TRG Blog

As the world continues to move towards renewable energy, the oil and gas industry will face increasingly steeper technical, operational, and organisational challenges. Having a streamlined budgeting process is among the most daunting ones.

Affiliate marketing: why it’s an effective SaaS distribution channel and how to get started

Impact

The average person can see up to 10,000 ads every single day. As consumers, we’re constantly bombarded with advertisements both in person and online. But if you stop to think about the ads you’ve been exposed to in even the last few hours, it’d probably be difficult to recall every one of them.

CircleCI Opens AWS Marketplace Channel with Tackle Leading to 452% Growth

Tackle.io

Why Tackle. Tackle is Key to CircleCI's AWS Marketplace Growth. CircleCI, a software-as-a-service (SaaS) company that delivers a continuous integration platform, saw the writing on the wall as its customers began changing the way they buy software. Carving out a presence on AWS Marketplace was key.

The Definitive Guide to the Top 4 Sales Enablement Metrics

See what metrics matter to increase productivity and revenue and your organization. This guide will help you stay data-driven while avoiding data overload.

From crude oil to chemicals: How refineries can adapt to shifting demand

McKinsey

The energy transition will reduce demand for oil products but increase opportunities to capture the growing demand for petrochemicals. Chemicals Insights Chemicals North America

As a Business Grows, How Does the Role of the Entrepreneur Change?

Aepiphanni

The role of the entrepreneur changes within a successful business in 3 distinct ways. Entrepreneurship advisor Business Growth entrepreneurs strategist

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Why publishers need commerce content as a marketing strategy

Impact

Ad blockers. The cookie’s demise. Declining cost per mille (CPM). All of these changes affect how publishers make money from ad revenue. But publishers can meet the ever-changing consumer demands and advertising landscape with commerce content. So what’s in it for them?