PartnerTap
JUNE 1, 2023
Account-based marketing (ABM) has made a big impact on enterprise marketing programs and pipeline generation over the past few years because of its ability to hone in on and accelerate deals with best-fit, high-value accounts. With ABM, select accounts are treated like individual markets, with tailored interactions and content at every step of their journey.
Stellar Partnerships
MAY 28, 2023
History books are full of things we once thought to be true but are actually false. For centuries people believed that the earth was flat and that beyond the outer edge there were sea dragons. It wasn’t a great incentive for sailors, who baulked at exploring too far in case they fell off the edge into the dreaded abyss. In 2023 there is still a diehard Flat Earth Society, as part of the new anti-science movement but the majority view has moved on.
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INSEAD Knowledge
MAY 29, 2023
Al Gore famously opened his speeches and the award-winning documentary film “An Inconvenient Truth” with the same quip: "I'm Al Gore, I used to be the next President of the United States." The former Vice President, often described as one of the most powerful in American history, failed to secure the US presidency in 2000. Although he won the popular vote, he lost to his opponent in the electoral college after a fateful and contested recount in Florida and a decision by the Supreme Court in Dece
Hype
MAY 31, 2023
Day in and day out, we’re all coming up with ideas at work and home as we go about routine tasks or during meetings and problem-solving sessions. There’s often a tendency to think that more ideas mean better results. But, typically, this isn’t the case. A focus on generating more, rather than better-quality, ideas might lead to slower decision-making and lower motivation to be creative.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
McKinsey & Company
MAY 30, 2023
In marketing, personalization is when seller organizations use data to tailor messages to specific users’ preferences.
Partnership Management Hub brings together the best content for partnership management and strategic alliance professionals from the widest variety of industry thought leaders.
PartnerTap
JUNE 1, 2023
Account-based marketing (ABM) has made a big impact on enterprise marketing programs and pipeline generation over the past few years because of its ability to hone in on and accelerate deals with best-fit, high-value accounts. With ABM, select accounts are treated like individual markets, with tailored interactions and content at every step of their journey.
IBM Business Partners
MAY 31, 2023
The Presto Foundation is excited to share its upcoming virtual community conference PrestoCon Day , taking place on 7 June 2023. Register for the free, virtual event What is Presto? Presto is an open-source, fast and reliable SQL query engine that provides one simple ANSI SQL interface for all your data analytics and your open lakehouse. Some of the biggest companies in the world are contributing to the Presto open-source project, including Meta, Uber and Intel.
McKinsey & Company
JUNE 2, 2023
A new McKinsey report reveals how organizations are faring in a post-COVID-19 world. Here, two of its coauthors offer suggestions for managing through the uncertainty.
Compare The Cloud
MAY 31, 2023
For businesses to grow in the digital economy, they need to be smart. They not only need to optimise their workflow to increase efficiency and speed of production so that they can deliver competitive products to market faster, but they also need to ensure the quality and performance of digital products throughout their lifecycle, wherever their customers go.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Channel Insider
MAY 31, 2023
Recent Gartner research forecasts that, with about one-third of Australian government spending to be dedicated to IT services, MSPs have a strong year of opportunity ahead in the sector. Overall spending will reach AUD$17 billion in 2023 , which is an 8.4% increase from the previous year. This is slower than the increase in spending in 2022 (9.4 %) but higher than the global growth in government spending (7.6% to US$589.8 billion).
IBM Business Partners
MAY 31, 2023
Your maintenance strategy may not be the first thing that springs to mind when thinking about the bottom line. Yet, given that machinery, equipment and systems keep businesses running, maintenance strategies have a major role to play. Without due care and attention, things break—regardless of whether that’s a transformer in an electricity grid, an axle bearing on a train or a refrigerator in a restaurant.
McKinsey & Company
MAY 31, 2023
“I really worry that people are not taking this seriously enough … this fundamentally is going to be a shift in how we work and how we interact at a level that’s as big as anything we’ve seen in our lifetimes.” A leading business school professor talks about why he thinks the technology underlying ChatGPT is so transformative that he is betting his career on it.
Hype
MAY 30, 2023
The “secret sauce” for successful innovation lies in the way it’s managed, particularly for large corporations looking to continuously innovate in a strategic and sustainable way to stay relevant in their market.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Market Source Inc
JUNE 2, 2023
MarketSource is a rich, living fabric of individuals who contribute to our culture through their diverse backgrounds, skills, experiences, and dreams. We’d like you to meet some of them. The post The Real People of MarketSource appeared first on MarketSource.
IBM Business Partners
MAY 31, 2023
There are many overlapping business usage scenarios involving both the disciplines of the Internet of Things (IoT) and edge computing. But there is one very practical and promising use case that has been commonly deployed without many people thinking about it: connected products. This use case involves devices and equipment embedded with sensors, software and connectivity that exchange data with other products, operators or environments in real-time.
McKinsey & Company
JUNE 1, 2023
Three McKinsey partners discuss the untapped value in middle managers that most companies leave on the table.
Frost & Sullivan
JUNE 1, 2023
San Antonio, TX — 2 nd June, 2023 — Frost & Sullivan recently researched the Malaysian hospital industry and, based on its findings, recognizes Sunway Medical Centre Velocity (SMCV) with the 2023 Emerging Hospital Company of the Year Award. Since its establishment in 2019, SMCV has been a leading hospital in Kuala Lumpur that serves patients in need of various specialized services, including obstetrics & gynecology, pediatrics, neonatology, fertility, orthopedics, neurosurgery, internal
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Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.
TRG Blog
JUNE 1, 2023
Infor SunSystems Cloud is a financial management software developed to enable organisations, regardless of their sizes and industries, to streamline and automate their financial operations, including accounting, budgeting, and reporting.
IBM Business Partners
JUNE 2, 2023
With 68% of child support enforcement (CSE) systems aging , most state agencies are currently modernizing them or preparing to modernize. More than 20% of families and children are supported by these systems, and with the current constituents of these systems becoming more consumer technology-centric, the use of antiquated technology systems is archaic and unsustainable.
McKinsey & Company
MAY 31, 2023
Economic pressures and the push toward more-sustainable practices are driving next-generation automation technologies, benefiting farmers, regulators, and consumers alike.
Market Source Inc
JUNE 1, 2023
Inside Sales Rep Sean Coyle relishes challenging tasks. “This allows us to continuously learn, adapt, and excel, ultimately leading to increased productivity, job satisfaction, and overall success.” The post Professional and personal perseverance drive Sean Coyle to make things better for everyone. appeared first on MarketSource.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Phoenix Consulting Group
MAY 31, 2023
Digital business models are revolutionizing how leaders conduct business. This is not just a technology industry phenomenon but one that reaches across industries. With your car having more computing power than your phone from ten years ago, is there any doubt that many industries are heavily technology dependent? Understanding how digital business works makes it clear how Southwest Airlines’ 2022 “ holiday meltdown ” was actually a technology meltdown.
IBM Business Partners
MAY 30, 2023
IBM continues to be committed to supporting your journey with the WebSphere platform. There is no planned end-of-support date for WebSphere 8.5.5 and 9.0.5. IBM intends on supporting these WebSphere releases beyond Oracle’s stated extended support date for Java 8. For more details, see the WebSphere Application Server traditional Lifecycle. The post WebSphere Application Server support appeared first on IBM Blog.
McKinsey & Company
JUNE 2, 2023
Software companies struggling with shrinking margins can unlock the power of pricing by considering five actions for profitability in a market focused on efficient growth.
Planview Blog
MAY 31, 2023
With employees and teams around the world, Planview is a global powerhouse. Each employee brings their unique background to their role to build something great together, no matter where they are located. This month, we’re highlighting Chriztine Kirk, our energetic and team-focused Director of Solution Consulting APAC, based in Singapore. Explain your role at Planview and a few of your responsibilities.
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IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.
Frost & Sullivan
MAY 31, 2023
Mounting Risks in Cloud Environments Organizations worldwide have been migrating to the cloud to help them achieve business goals of growing revenue, improving customer experience, and increasing operational efficiency. Recently, Frost & Sullivan surveyed nearly 1000 worldwide organizations and found that 73% of them see the cloud as the most important technology to achieve business priorities, among other technologies including Big Data Analytics, IoT, Collaboration & Conferencing, and
IBM Business Partners
JUNE 1, 2023
As part of our partnership with Elastic , IBM is announcing the release of a new version of IBM Cloud Databases for Elasticsearch. We are excited to bring you an enhanced offering of our enterprise-ready, fully managed Elasticsearch. Our partnership with Elastic means that we will be able to offer more, richer functionality and world-class levels of support.
McKinsey & Company
JUNE 2, 2023
As founder and CEO of PT Rimba Makmur Utama, Dharsono Hartono was early to carbon financing. He says building trust, social capital, and community buy-in are critical for success.
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