Sat.Mar 08, 2025 - Fri.Mar 14, 2025

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3 signs your charity is sabotaging its own success

Stellar Partnerships

We like to set ourselves ambitious goals. Put a man on the moon, end poverty, get your teenagers to clean their rooms. We start hopeful and enthusiastic and sometimes wonder why we havent quite achieved them. In his book Atomic Habits, the writer James Clear urges us to forget about goals and focus on systems instead. Its the proces s that leads to the results, not just the goal itself.

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50 infuriating “influencers” who took things too far and got shamed online

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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Is Answer Engine Optimization (AEO) Replacing Traditional SEO?

SEO Magazine

With AI tools such as ChatGPT and Google Gemini becoming more popular, Answer Engine Optimization (AEO) is transforming online business communication.Traditional SEO once centered on page rankings and keyword matching, but AEO focuses on quick, direct replies. Marketers need to change how they write content because people are using voice search more and want quick answers.Some question whether AEO is replacing older practices or complementing them.Data structures, FAQ formats, and user intent ar

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ZINFI Releases New Complimentary Guidebook on the Future of Partner Ecosystems

ZinFi

New In-Depth Exploration of Partner Management Focuses on AI, Industry Specialization and Growth. Download Now Pleasanton, CA March 13, 2025 ZINFI Technologies, Inc. , the leader in Unified Partner Management (UPM) solutions, today announced that its new guidebook The Future of Partner Ecosystems: AI, Industry Specialization, and Growth is now available as a complimentary downloadable eBook.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Automated Digital Media Buying: The Future of Advertising Explained

Affise

Businesses are constantly seeking innovative ways to reach their target audiences and maximize their advertising ROI. One of the most transformative advancements in this space is automated digital media buying. By leveraging technology, data, and artificial intelligence, automated media buying is reshaping how brands connect with consumers. This article dives deep into how digital media […] Automated Digital Media Buying: The Future of Advertising Explained Affise.

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Operational Excellence 2025: AI ROI, Skills Gap & Digital Transformation Strategies

CGS

The future of operational excellence is here. but are you ready? The "Operational Excellence 2025" report reveals the 10 critical questions every leader must answer to thrive in the age of AI and digital transformation. Don't get left behind uncover the insights that will shape your strategy. CGS_Immersive_2025Report_Infographic.

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The Future of Partner Ecosystems: AI, Industry Specialization & Growth

ZinFi

Your Essential Guide Book to Building AI-Driven, Scalable, and Outcome-Focused Partnerships Best Practices Guides Download your COMPLIMENTARY COPY of The Future of Partner Ecosystems: AI, Industry Specialization & Growth Guide to gain actionable insights, strategic frameworks, and expert perspectives on how AI, automation, and industry specialization are transforming partner ecosystems, driving growth, and reshaping collaboration strategies in the digital era.

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Litigation vs. Arbitration: Choosing the Right Path for Your Business Dispute

Tishkoff

When a business dispute arises, companies must decide how to resolve the conflict efficiently and effectively. Two of the most common dispute resolution methods are litigation and arbitration , each with its own advantages and disadvantages. Choosing the right approach can impact cost, time, confidentiality, and the overall business relationship between the parties involved.

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Contester strengthens market position by expanding to impact.com, the world’s leading partnership management platform

Impact

The post Contester strengthens market position by expanding to impact.com, the worlds leading partnership management platform appeared first on impact.com.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Quick Scorecards 101: Improve Your Tennis Experience

ClearPoint Strategy

Enhance your tennis game with a quick scorecard. Learn how this tool simplifies scorekeeping, boosts focus, and improves the overall match experience.

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The Evolution of Partner Ecosystems in the Age of AI and Digital Transformation

ZinFi

The business world is rapidly changing because of AI, digital transformation, and more complex technology. Companies can no longer rely on a direct-to-market approach in this rapidly evolving environment. Instead, they must build and nurture a robust partner ecosystem for collaboration, innovation, and enhanced customer value. A partner ecosystem is a network where tech vendors, integrators, and experts collaborate on development, marketing, and sales.

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Moving Forward Together: Women Shaping the Future of Partnerships: Carolina Paradas

Partnerize

In candid conversations with Shaniece Whale, Marketing Associate at Partnerize, influential leaders Lauren Leisk and Carolina Paradas share their insights, and advice for women rising through the ranksoffering powerful perspectives on how we can all move forward, together. Below, we highlight Carolina's story. The post Moving Forward Together: Women Shaping the Future of Partnerships: Carolina Paradas appeared first on Partnerize.

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“We’re at a convergence of creators and media” says Cristy Garcia, CMO of impact.com

Impact

Bylines and articles of impact.com, the leading partnership marketing platform globally. See these features of impact.com in news and media.

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How to Build Competitive Channel Programs: Advice from 7 Channel Experts

The tech world is crowded. And that means the stakes for channel management have never been higher. How do you cut through the noise? Are SPIFFs, business plans, and marketing development funds really worth it? Get real-world, boots-on-the-ground insight into what it takes to build a partner relationship management motion that attracts, trains, retains, and motivates the right partners.

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The Cost of Non-Compliance: How Regulatory Violations Can Lead to Business Litigation

Tishkoff

Regulatory compliance is a critical aspect of running a business, ensuring that companies adhere to industry-specific laws, labor regulations, environmental standards, and financial reporting requirements. However, failing to comply with these regulations can lead to serious legal consequences, including fines, government investigations, and costly litigation.

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Building Scalable and Outcome-Driven Partner Ecosystems

ZinFi

Companies in a competitive market must adopt collaborative strategies to build scalable, outcome-driven partner ecosystems. A strong partner ecosystem helps businesses access external expertise, grow their market reach, and create innovative solutions together. As organizations shift from traditional direct-to-market methods to connected networks, scaling partnerships effectively becomes essential.

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Internal Communications Strategy: A Practical Guide

ClearPoint Strategy

Master the essentials of an internal communications strategy to enhance team alignment and boost productivity with actionable insights and proven techniques.

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SPY vs. PSMJ16: Analyzing AEC Industry Benchmarks & Trends

PSMJ Resources Blog

How is the A/E/C industry doing compared to the overall economy, and how can you apply stock price trends of publicly traded companies to making better strategic decisions for your own firm?

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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How to Interview and Hire AI Talent with Confidence

Jake Jorgovan

Hiring AI talent is harder than ever. The demand for talent in artificial intelligence and Machine Learning keeps rising, so you need skilled professionals who solve real-world problems and integrate AI into your business. But the hiring process is filled with complexity. Misaligned expectations, weak assessments, and a poor matching process waste time.

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The Future of Partner Ecosystems: Industry Specialization, AI Integration, and Sustainability

ZinFi

As businesses go through fast digital changes, they need to adjust to new technologies. They must also meet changing customer needs and focus more on sustainability. These factors all influence the future of partner ecosystems. Organizations can no longer rely solely on traditional partnership models. Instead, they must embrace industry specialization, leverage artificial intelligence (AI) to optimize collaborations, and integrate sustainability into their partnership strategies.

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Lean Management: A Practical Guide

ClearPoint Strategy

Master lean management to streamline your strategy, reduce waste, and enhance efficiency. Learn actionable steps to optimize your processes effectively.

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NodeShift & Storj Expand Decentralized Compute, Hot Storage

Channel Insider

Decentralized cloud storage organization, Storj, recently announced a new integration with NodeShift that will expand decentralized compute and hot storage to support the deployment of AI agents, LLMs and other data-intensive applications with scalable compute infrastructure. Mission-critical data enablement for partners and customers This integration will enhance the functionality and performance of NodeShift, a decentralized AI cloud.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Top 11 CTO Executive Search Firms for Hiring Technology Leaders in March 2025

Jake Jorgovan

Updated: March 2025 The role of a Chief Technology Officer is vital, guiding firms towards innovation and operational excellence. As organizations seek top-tier CTO talent, partnering with specialized executive search and recruiting firms becomes essential. These firms, equipped with expertise, identify candidates with the needed technical skills and vision.

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How to Measure the Success of a Partner Ecosystem

ZinFi

A partner ecosystem helps businesses grow by working with other companies. It expands market reach, increases sales, and improves customer experience. But how do you know if your partner ecosystem is working well? You need to track key metrics. Metrics help businesses see what works and what does not. They show how partners contribute to revenue, customer success, and business growth.

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Risk Management Framework: The Ultimate Guide

ClearPoint Strategy

Learn how to implement a risk management framework with actionable steps to identify, assess, and manage risks effectively for your organization.

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Intel Names Lip-Bu Tan as Next CEO

Channel Insider

Effective March 18, Lip-Bu Tan will take over as the new CEO of Intel, succeeding Co-CEOs David Zinsner and Michelle Johnston Holthaus. Tan will rejoin the Intel board of directors after stepping down in August 2024. Frank Yeary, who took on the role of interim executive chair during the CEO search, will revert to being the independent chair. Zinsner, Johnston Holthaus to remain in leadership positions as Tan takes the helm Meanwhile, Zinsner will stay on as executive vice president and chief fi

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Top 10 ServiceNow Contract Negotiation Services & Consulting Firms

Jake Jorgovan

Navigating ServiceNow contract negotiations can be tricky, and it demands expertise in pricing, terms, and value maximization. Whether you're renewing a contract, purchasing new licenses, or optimizing existing agreements, the right consulting firm can help you get the best possible deal. In this article, we explore top ServiceNow contract negotiation services and consulting firms that can help you get the best return on investment.

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Go To Market Strategy: How to Use Managed Service Providers

ZinFi

A Go To Market strategy helps businesses sell products and reach customers effectively. A strong Go To Market strategy helps companies launch products, enter new markets, and boost sales effectively. Businesses can enhance their Go To Market strategy by working with Managed Service Providers (MSPs). MSPs deliver essential services like IT support, cybersecurity, cloud computing, and customer service management.

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Ansoff Matrix: Strategies for Business Growth

ClearPoint Strategy

Master the Ansoff Matrix with this practical guide to strategic growth, exploring key strategies and actionable steps for business expansion.

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