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How to Use Partner Scoring to Increase Channel ROI

PLM Alliances

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one.

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Identifying Your Target Partner and Defining The Value Exchange

CoSell

Envisioning A Target Partner When you think of an ideal partner, what comes to mind? Instead of igniting conflict, fear, or competition, each partner sees a mutual benefit. Clear Role: Each partner has a clear role in the partnership. What target do partners stand out?

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How to Use Partner Scoring to Increase Channel ROI

PLM Alliances

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? A robust partner scoring method helps you understand partner strengths and weaknesses and increase return on each one.

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6 Must Do’s When Launching a Product Through the Channel

PLM Alliances

Some of the most successful businesses, from start-ups to well-established companies, understand that partner channels are more important than ever. They know an effective go-to-market strategy includes partners, not just your internal teams.

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6 Must Do’s When Launching a Product Through the Channel

PLM Alliances

Some of the most successful businesses, from start-ups to well-established companies, understand that partner channels are more important than ever. They know an effective go-to-market strategy includes partners, not just your internal teams.

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How to Drive Impact with Channel Capacity Planning

PLM Alliances

As a channel leader, it is your role to ensure you plan effectively to have the right number of partners in the right places to drive the right results. Having a useful partner capacity planning model is a critical tool for making that happen. Partner capacity versus partner scoring.