Sat.May 04, 2024 - Fri.May 10, 2024

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How to Buy Spotify Podcast Streams, Plays, Listeners, & Followers the Right Way

Jake Jorgovan

Building a dedicated Spotify audience is essential for podcasters eager to elevate their reach and impact. With Spotify being a leading audio platform, it offers unmatched access to millions of active listeners. However, standing out in a sea of content and competition is challenging, yet crucial for securing a loyal following. This article will guide you through key tactics to enhance your podcast's visibility and growth.

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Change is the Only Constant

EGA

The paradigm has shifted. The rate of change is nearly 200% faster than ever and expected to accelerate by 33% during ’24 – driven by technology advancements, geopolitics, and economics. Nearly half of global CEOs recognize they must transform or risk dying -within the decade. Over the past four years, digitalization, societal, and environmental [.] The post Change is the Only Constant appeared first on Executive Growth Alliance.

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3 ways to help corporates attract conscious consumers

Stellar Partnerships

Fifty years ago Milton Friedman declared that the primary purpose of business was to make profit. Milton didn’t reckon on the Millennials or Gen Z, who expect corporates to take the lead on important societal issues. Most importantly their brand loyalty depends on it. Look at the backlash for supermarkets over profiteering to see how quickly consumers can turn against brands.

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IBM Mainframe Skills Council brings the global community together to grow mainframe talent

IBM Business Partners

The global economy runs on transactions, and 70% of transactions by value run through an IBM Z® mainframe. Many of the world’s largest enterprises rely on IBM Z to support their core business, and by a process of continued innovation, IBM Z brings industry-first technologies to our clients with each new generation. Modern mainframe skills are critical as businesses implement AI, modernize their applications, integrate across the enterprise and continue digital transformation.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Buy Podcast Plays, IAB Downloads, and Followers in a Legitimate Way

Jake Jorgovan

Podcast plays, IAB downloads and followers are the most important metrics in podcasting. The higher the metrics, the more successful and credible your podcast is. In my work at Content Allies , a top B2B podcast agency, and Listen Network , the leading podcast marketing agency, we optimize our services in building successful podcasts by driving these metrics using both paid and organic tactics.

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Melbourne’s Mantel Group Targets 275% Security Growth with Nick Ellsmore Hire

Channel Insider

Melbourne-based Mantel Group has announced the appointment of Nick Ellsmore to lead its cyber security capability, with the ambition of rapidly accelerating its capabilities in this area. Ellsmore is returning to cyber security after an eight-month career break. Prior to that, he was the SVP of Worldwide Consulting & Professional Services at Trustwave.

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NetSuite Awarded Frost & Sullivan’s 2024 Global Company of the Year Award for Leading Innovation in Cloud Business Management Solutions

Frost & Sullivan

San Antonio, TX — May 7, 2024 — Frost & Sullivan recently researched the cloud ERP market and, based on its findings, recognizes Oracle NetSuite with the Global Company of the Year Award. NetSuite is an integrated cloud business system that helps businesses simplify core processes, improve productivity, expand insights, and grow more efficiently.

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Top Finance, Banking, Accounting, & Fintech AI (Artificial Intelligence) Consultants, Companies, & Consulting Firms

Jake Jorgovan

Artificial intelligence is now fully a part of the finance, banking, accounting, and fintech industries, and it's revolutionizing how companies approach everything from risk assessment to customer service. These fields are rapidly adapting to the digital age, integrating AI to process large datasets, enhance financial forecasting, and automate mundane tasks.

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Leveraging the Multi-Generational Workforce to Gain Competitive Advantage

EGA

We stand at the precipice of a transformative era—a tipping point of change where six generations, spanning from the Silent Generation to Gen A (those as young as five years old,) hold a place, voice, and influence on society. This convergence of generations coincides with the rapid acceleration of technology, shaping how we live, [.] The post Leveraging the Multi-Generational Workforce to Gain Competitive Advantage appeared first on Executive Growth Alliance.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Ntiva’s The Purple Guys Acquisition Heats Up the MSP Arena

Channel Insider

IT services company Ntiva finalized the acquisition of The Purple Guys (“TPG”), a regional IT services firm that under the stewardship of Kian Capital Partners established itself as a formidable MSP operating throughout the Central and Southern United States. The acquisition was finalized last week and signals the emergence of one of the industry’s largest and most specialized MSPs in the country.

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Directors in a VUCA World: Pitfalls and Upsides

INSEAD Knowledge

In the tumultuous seas of the ever-evolving global economy, geopolitics and technology, board directors must become agile captains, navigating the relentless waves of change with strategic foresight and adaptability. This requires a clear view of the path ahead.At the recent INSEAD Directors Forum, Professor of Economics Pushan Dutt and Professor of Entrepreneurship Vibha Gaba identified and analysed both obstacles and opportunities boards face.

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Mastering the Art of Enterprise Software Negotiations: A Step-by-Step Guide

Jake Jorgovan

Mastering enterprise software negotiations requires precision, strategy, and a deep understanding of your business needs. Each decision can significantly impact your organization’s technological capabilities and financial health. This guide provides a clear, step-by-step approach to navigating these complex discussions with vendors like Oracle, Workday, Microsoft, Salesforce, and SAP.

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Enterprises’ best bet for the future: Securing generative AI  

IBM Business Partners

IBM and AWS study: Less than 25% of current generative AI projects are being secured The enterprise world has long operated on the notion that trust is the currency of good business. But as AI transforms and redefines how businesses operate and how customers interact with them, trust in technology must be built. Advances in AI can free human capital to focus on high-value deliverables.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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How to Use AI and Machine Learning to Gain Better Customer Insights

SEO Magazine

Harnessing AI and machine learning for customer insights revolutionizes businesses’ understanding of their markets. With AI’s help, feedback swiftly turns into accurate analytics, drastically cutting down on manual efforts. These tools ensure consistent data collection over time, providing deeper insight beyond mere satisfaction levels. Understanding AI in Customer Analysis We’ve witnessed firsthand how AI revolutionizes customer analysis.

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Are you aware of the upcoming transformation in medical technology and the strategic imperatives driving this change?

Frost & Sullivan

The medical technology industry in North America and Europe is on the brink of significant growth, fuelled by a surge in innovative products, regulatory approvals, and advanced diagnostic technologies. Meanwhile, in the Asia-Pacific (APAC) and the Middle East regions, escalating healthcare expenditures, rising affluence, and rapid adoption of technology are driving substantial expansion.

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Recruiting Excellence: How to Choose the Right Executive Search Firm

Jake Jorgovan

Choosing the right executive search firm is an essential decision because it shapes your organization's future. After all, these firms do more than fill a position; they secure leaders who will define your company's trajectory. The problem is you have an abundance of options. So, it's a challenge to find the ideal firm. Luckily, you’re in the right place to find the answers you’re looking for.

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Redefining clinical trials: Adopting AI for speed, volume and diversity

IBM Business Partners

Successful clinical studies hinge on efficiently recruiting and retaining diverse participants. Yet, clinical trial professionals across the globe grapple with notable challenges in these areas. In this chapter of the IBM series on clinical trial innovation, we spotlight key strategies for boosting recruitment speed, helping to ensure diversity, and harnessing digital advancements.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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Weight Loss is His Personal Gain

Market Source Inc

When Slaten Burney’s heart problems kept sending him to the emergency room, he finally decided to lose weight. And it has made all the difference. The post Weight Loss is His Personal Gain appeared first on MarketSource.

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Auto China 2024 (Beijing): “New Era, New Mobility”

Frost & Sullivan

By Yunfan Chen, China Mobility Consultant and Dr. Jose Pereira, Europe Mobility Advisory Director, Frost & Sullivan. On the 25 th April, the 18 th Beijing International Auto Show, held for the first time in 4 years! Open its doors and captured the attention of global mobility enthusiasts with 117 world premiere vehicles and 278 new energy models, supported by >500 component companies and tech firms from 13 countries and all over the world.

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White Label SEO Best Practices: Ensuring Client Success

SEO Magazine

You want your clients to win in the SEO game, right? Well, white-label SEO can be a secret weapon. By using top-notch practices without branding them as your own, you offer value while saving time. It’s like being a master chef who uses someone else’s kitchen to create gourmet meals — but for digital marketing ! To make sure each dish (or campaign) is deliciously successful, let’s whip up some best practice tips that keep things fresh and help those client websites climb search engin

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Revolutionize your talent acquisition strategy: How AI can help you find the right candidates faster

IBM Business Partners

Imagine that you are a talent acquisition manager at a large corporation, and you’re struggling to find suitable candidates for a critical role. Despite posting the description on multiple job boards, the résumés received are either unqualified or uninteresting. This results in wasted valuable time and resources on manual screening, causing frustration among hiring managers.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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6 Smart Ways to Use Artificial Intelligence (AI) for Easier Strategy Execution

ClearPoint Strategy

Discover how AI can revolutionize your strategy execution with ClearPoint Strategy. Explore 6 ways to leverage AI for enhanced decision-making.

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Teleperformance Applauded by Frost & Sullivan for Delivering Competitive Customer Service and Experiences and for Its Market-leading Position

Frost & Sullivan

SAN ANTONIO, TX. – May 6, 2024 – Frost & Sullivan recently researched the customer experience (CX) outsourcing services industry and, based on its analysis results, recognizes Teleperformance in Mexico with the 2024 Mexican Company of the Year Award. The company is a leader in the US nearshore, Mexican, and LATAM CX outsourcing services market and a part of the global Teleperformance Group.

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Case Study: Dominated 1st Page Rankings for Nutritional Wellness Center

SEO Magazine

Dominating the first page on Google ranks high for any nutritional wellness center aiming to lead in its market. Our experience with this SEO campaign for a weight loss sector client showcases this effectively. Our goal was clear: rule search outcomes, boost organic visits, and attract leads. Setting the SEO Benchmark As SEO experts , we know that reaching the top of Google’s rankings is crucial for business visibility.

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Maximize business outcomes on IBM Cloud with Concierge Platinum Services

IBM Business Partners

In the rapidly evolving digital landscape, we see that businesses are increasingly migrating to cloud services to enhance their operations, boost productivity and foster innovation. However, the process of transitioning clients to the cloud can often be intricate and time-intensive. To tackle this challenge head-on, IBM® offers clients access to a specialized Concierge Platinum Team, which is equipped with top-tier skills and expertise, to help expedite the cloud onboarding process and prov

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How to Measure the ROI of IT Operations

IT is viewed as a cost center by organizations. In troubling economic times, this puts intense pressure on IT to demonstrate value for IT investments. Register for this webinar to learn how to quantify the intrinsic benefits of IT using analytics.

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PARTNERSHIP AND PHILANTHROPY: LET’S DIFFERENTIATE THEM ONCE AND FOR ALL: PART 2

Be Partner Ready

In part 1 ( read here ) I explained the difference between the words Philanthropy and Capitalism, Collaboration and Partnership, all Greek words popularised by the Romans. Philanthropy means ‘love of mankind’, capitalism means ‘an economic system controlled by private owners for profit’ Quite different. Collaboration and Partnership – which is what we at BePartnerReady.com® specialise in – is about working together, sharing resources and responsibilities w

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Pioneering Change: Exploring Growth Opportunities in Women’s Health

Frost & Sullivan

With women assuming prominent roles across various spheres, there is a growing need to address their specific health needs and offer tailored solutions. This shifting landscape is opening numerous avenues for advancement in supporting women’s health, spanning from innovative healthcare offerings to digital platforms and community endeavors aimed at fostering a balanced and wholesome lifestyle.

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What is Keyword Mapping and How to Do it?

SEO Magazine

Today, keyword mapping and AI SEO tools stand out in the digital sphere. They help your site shine at “position zero,” catching eyes first. This spot gets more clicks and lifts your brand’s image high. You’re seen as a top source, pulling in visits now and later. To find what users seek most, SERP analysis is key. Tools like Semrush’s Keyword Magic make this easy for you with simple steps: pick a topic from your website, set where you’re looking to rank higher on Go