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How to Buy Spotify Podcast Streams, Plays, Listeners, & Followers the Right Way

Jake Jorgovan

Building a dedicated Spotify audience is essential for podcasters eager to elevate their reach and impact. With Spotify being a leading audio platform, it offers unmatched access to millions of active listeners. However, standing out in a sea of content and competition is challenging, yet crucial for securing a loyal following. This article will guide you through key tactics to enhance your podcast's visibility and growth.

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Change is the Only Constant

EGA

The paradigm has shifted. The rate of change is nearly 200% faster than ever and expected to accelerate by 33% during ’24 – driven by technology advancements, geopolitics, and economics. Nearly half of global CEOs recognize they must transform or risk dying -within the decade. Over the past four years, digitalization, societal, and environmental [.] The post Change is the Only Constant appeared first on Executive Growth Alliance.

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10 Steps to Ensure Successful Partner Automation

Partner Path

“We must consider the complex inputs to get to the desired output.” This quote from our webinar guest Lisa Stifelman-Perry , Director, Global Partner Experience Operations at Splunk , A Cisco Company, sounds so simple and yet so many companies don’t properly plan ahead before selecting and implementing partner automation tools.

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3 ways to help corporates attract conscious consumers

Stellar Partnerships

Fifty years ago Milton Friedman declared that the primary purpose of business was to make profit. Milton didn’t reckon on the Millennials or Gen Z, who expect corporates to take the lead on important societal issues. Most importantly their brand loyalty depends on it. Look at the backlash for supermarkets over profiteering to see how quickly consumers can turn against brands.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cisco Unveils Hypershield: Its Radical New Approach to Cybersecurity

Channel Insider

On the heels of its recent acquisition of Splunk , Cisco has introduced what its senior executive is touting as the most consequential security announcement in its 40-year-long history. Cisco’s soon-to-be-released Hypershield is the company’s entirely software-based approach to protecting applications, devices, and data across public and private data centers, clouds, and physical locations.

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Power to the People: When AI’s Not Enough

EGA

AI won’t save your business – people will. While AI is revolutionizing sectors, adding billions in annual value across banking ($200- $340 B) and pharmaceuticals ($60-$110 B) and powering innovations from personalized chatbots to advanced drug discovery, true innovation, and leadership comes from human ingenuity. Today, leaders and their team members must understand, explore, [.

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IBM Mainframe Skills Council brings the global community together to grow mainframe talent

IBM Business Partners

The global economy runs on transactions, and 70% of transactions by value run through an IBM Z® mainframe. Many of the world’s largest enterprises rely on IBM Z to support their core business, and by a process of continued innovation, IBM Z brings industry-first technologies to our clients with each new generation. Modern mainframe skills are critical as businesses implement AI, modernize their applications, integrate across the enterprise and continue digital transformation.

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Strategies for Inter-generational Marketing

SEO Magazine

The world of marketing is taking a new turn. Now, the focus isn’t just on young people in their 20s to early 40s. Studies show that what age group you belong to might not really set you apart as we once thought. There’s more that binds us than splits us by our birth year. So, the smart move for those who sell stuff is to look beyond these age lines and tap into what brings all people together.

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Melbourne’s Mantel Group Targets 275% Security Growth with Nick Ellsmore Hire

Channel Insider

Melbourne-based Mantel Group has announced the appointment of Nick Ellsmore to lead its cyber security capability, with the ambition of rapidly accelerating its capabilities in this area. Ellsmore is returning to cyber security after an eight-month career break. Prior to that, he was the SVP of Worldwide Consulting & Professional Services at Trustwave.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

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Top Finance, Banking, Accounting, & Fintech AI (Artificial Intelligence) Consultants, Companies, & Consulting Firms

Jake Jorgovan

Artificial intelligence is now fully a part of the finance, banking, accounting, and fintech industries, and it's revolutionizing how companies approach everything from risk assessment to customer service. These fields are rapidly adapting to the digital age, integrating AI to process large datasets, enhance financial forecasting, and automate mundane tasks.

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Leveraging the Multi-Generational Workforce to Gain Competitive Advantage

EGA

We stand at the precipice of a transformative era—a tipping point of change where six generations, spanning from the Silent Generation to Gen A (those as young as five years old,) hold a place, voice, and influence on society. This convergence of generations coincides with the rapid acceleration of technology, shaping how we live, [.] The post Leveraging the Multi-Generational Workforce to Gain Competitive Advantage appeared first on Executive Growth Alliance.

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Can Boeing Fix Itself?

INSEAD Knowledge

Disasters can act as brutal audits of organisations to which even veritable institutions like Boeing are no exception. In the wake of two fatal crashes as well as a mid-flight door blowout, Boeing has shaken up its C-suite and pledged to prioritise safety over profit. Will these measures solve its problems? We address this question in the context of operations, safety and organisational economics.Drawing on a wide body of research and experience, we consider not only Boeing’s actions but also th

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How to Maximize Your SEO Results with Programmatic Strategies

SEO Magazine

Programmatic SEO blends traditional tactics with automation. It’s more than simple AI tools; it combines programming and artificial intelligence to create content in bulk, targeting specific long-tail keywords with less search volume yet yielding valuable results. This approach aims to fulfill user search intent while securing high rankings on Google for multiple pages, even if prevailing notions suggest this might be tough due to competition for high-volume terms.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Kaseya Transforms the Economic Landscape for MSPs

Channel Insider

Leading IT management and cybersecurity software provider Kaseya has introduced its new subscription service, Kaseya 365. Unveiled at Kaseya’s Connect Global conference in Las Vegas earlier this week, its latest offering aims to streamline MSPs’ operations by providing comprehensive management, security, backup, and automation solutions, making it easier to deliver these functions to their clients.

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Mastering the Art of Enterprise Software Negotiations: A Step-by-Step Guide

Jake Jorgovan

Mastering enterprise software negotiations requires precision, strategy, and a deep understanding of your business needs. Each decision can significantly impact your organization’s technological capabilities and financial health. This guide provides a clear, step-by-step approach to navigating these complex discussions with vendors like Oracle, Workday, Microsoft, Salesforce, and SAP.

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NetSuite Awarded Frost & Sullivan’s 2024 Global Company of the Year Award for Leading Innovation in Cloud Business Management Solutions

Frost & Sullivan

San Antonio, TX — May 7, 2024 — Frost & Sullivan recently researched the cloud ERP market and, based on its findings, recognizes Oracle NetSuite with the Global Company of the Year Award. NetSuite is an integrated cloud business system that helps businesses simplify core processes, improve productivity, expand insights, and grow more efficiently.

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Enterprises’ best bet for the future: Securing generative AI  

IBM Business Partners

IBM and AWS study: Less than 25% of current generative AI projects are being secured The enterprise world has long operated on the notion that trust is the currency of good business. But as AI transforms and redefines how businesses operate and how customers interact with them, trust in technology must be built. Advances in AI can free human capital to focus on high-value deliverables.

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The Essential Guide to the Buying Experience of the Future

Your buyers’ lives, preferences, and expectations have changed. Over two-thirds of buyers prefer remote or digital interactions — and they expect those interactions to be substantive and valuable. They hold sellers to a high standard, and that means the buying experiences of the past — in-person meetings, transactional conversations, and linear sales funnels — no longer deliver.

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9 Ways an Agency-Side Approach Can Propel Your Business Forward

SEO Magazine

Seeking the guidance of a business coach can steer your enterprise toward success. Such experts help clear out distractions, allowing you to concentrate on high-impact strategies for growth. They bring clarity amid chaos and direct focus onto viable ideas like new offerings or market expansion while curbing the lure of unproductive ventures. With their seasoned insights, coaches measure and magnify your advances while helping you pivot from less fruitful endeavors.

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How To Manage and Optimize FinOps with LucidPoint Execs

Channel Insider

In this episode of Channel Insider: Partner POV—your source for untapped opportunities and unfiltered opinions in the IT channel—host Katie Bavoso speaks with Maribel Mendoza, Head of Product, and Mike Fontaine, Chief Executive Officer and Cofounder of LucidPoint, a leading VAR (value-added reseller) and hybrid cloud consultancy company. This recap encapsulates the lively discussion on leveraging FinOps, AI, and managed services to help clients navigate their cloud journey, showcasing LucidPoint

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Recruiting Excellence: How to Choose the Right Executive Search Firm

Jake Jorgovan

Choosing the right executive search firm is an essential decision because it shapes your organization's future. After all, these firms do more than fill a position; they secure leaders who will define your company's trajectory. The problem is you have an abundance of options. So, it's a challenge to find the ideal firm. Luckily, you’re in the right place to find the answers you’re looking for.

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Directors in a VUCA World: Pitfalls and Upsides

INSEAD Knowledge

In the tumultuous seas of the ever-evolving global economy, geopolitics and technology, board directors must become agile captains, navigating the relentless waves of change with strategic foresight and adaptability. This requires a clear view of the path ahead.At the recent INSEAD Directors Forum, Professor of Economics Pushan Dutt and Professor of Entrepreneurship Vibha Gaba identified and analysed both obstacles and opportunities boards face.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment. You need to implement essential virtual selling processes or you will get left behind.

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How generative AI will revolutionize supply chain 

IBM Business Partners

Unlocking the full potential of supply chain management has long been a goal for businesses that seek efficiency, resilience and sustainability. In the age of digital transformation, the integration of advanced technologies like generative artificial intelligence brings a new era of innovation and optimization. AI tools help users address queries and resolve alerts by using supply chain data, and natural language processing helps analysts access inventory, order and shipment data for decision-ma

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How to Use AI and Machine Learning to Gain Better Customer Insights

SEO Magazine

Harnessing AI and machine learning for customer insights revolutionizes businesses’ understanding of their markets. With AI’s help, feedback swiftly turns into accurate analytics, drastically cutting down on manual efforts. These tools ensure consistent data collection over time, providing deeper insight beyond mere satisfaction levels. Understanding AI in Customer Analysis We’ve witnessed firsthand how AI revolutionizes customer analysis.

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MSPs in Healthcare: How MSPs Improve Healthcare Organizations

Channel Insider

Healthcare managed service providers (healthcare MSPs) are organizations that offer outsourced management of staffing and various aspects of IT infrastructure for healthcare providers. The services they provide enable access to needed clinical staff and solutions that optimize their customers’ IT systems for efficiency, security, and regulatory compliance.

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Top Jira Consulting Firms, Consultants, Companies, Solutions, & Professional Services

Jake Jorgovan

When it comes to enhancing your team's efficiency and project management capabilities, choosing the right Jira consulting firm can really come in handy. Jira, a powerhouse in agile project management and tracking, is as versatile as it is dynamic, and the expertise of a skilled consultant can unlock its full potential. In this article, we’ve rounded up the top Jira consulting firms, highlighting their standout services and unique approaches.

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Strategic ABM Gifting: A CMO’s Silver Bullet to Engage the Enterprise

Today’s customers are hungry for human connections, but how do you break through the digital noise? How do you connect on a more personal level? A strategic ABM gifting campaign can help. You can target accounts and prospects by sending gifts or direct mail. It will help you stand out from the crowd and increase your chances to connect. Download Sendoso’s complimentary eBook to learn: Effective ways to level up your gifting strategy for the enterprise customers.

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Are you aware of the upcoming transformation in medical technology and the strategic imperatives driving this change?

Frost & Sullivan

The medical technology industry in North America and Europe is on the brink of significant growth, fuelled by a surge in innovative products, regulatory approvals, and advanced diagnostic technologies. Meanwhile, in the Asia-Pacific (APAC) and the Middle East regions, escalating healthcare expenditures, rising affluence, and rapid adoption of technology are driving substantial expansion.

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Redefining clinical trials: Adopting AI for speed, volume and diversity

IBM Business Partners

Successful clinical studies hinge on efficiently recruiting and retaining diverse participants. Yet, clinical trial professionals across the globe grapple with notable challenges in these areas. In this chapter of the IBM series on clinical trial innovation, we spotlight key strategies for boosting recruitment speed, helping to ensure diversity, and harnessing digital advancements.

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Weight Loss is His Personal Gain

Market Source Inc

When Slaten Burney’s heart problems kept sending him to the emergency room, he finally decided to lose weight. And it has made all the difference. The post Weight Loss is His Personal Gain appeared first on MarketSource.

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