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The Alliance Leader’s Guide to AWS re:Invent 2023

Tackle.io

As always, Tackle will be there, so be sure to drop by Booth # 259 or drop by our meeting space at the Grand Lux in the Venetian and say hello! Whether you’re a seasoned Marketplace and co-selling expert or a newbie, there are plenty of sessions (and networking opportunities) to attend this year. – 4:30 p.m.

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5 Ways to Leverage Cloud Alliances to Drive Strategic Growth

Tackle.io

In a nutshell, Cloud GTM is made up of buyer data, co-sell, and Marketplace, all of which require ISVs to balance technology, strategy, and partnerships to drive sales through the clouds. That last component — partnerships — usually falls under the purview of the alliances team.

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Mindmatrix launches Partner Engagement Concierge Services

Mindmatrix

From the partner’s perspective, it helps them market better and drive more sales revenue, while the vendors enjoy higher partner engagement, better partner mindshare and ultimately, generate more revenue from their channel ecosystem.”

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Modernizing child support enforcement with IBM and AWS

IBM Business Partners

IBM Consulting’s Accelerated Incremental Mainframe Modernization Legacy applications, while being the current crown jewels of states’ IT ecosystems, hinder business agility and are expensive and complicated, therefore making any rebuild, refactor or integration attempts risky.

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State of Cloud Marketplaces 2022

Tackle.io

Sales, Marketing, and Alliances have to work together as an organization to lean into partner-led growth. Today, everyone acknowledges that ecosystems and Marketplaces are the future and they need to figure out how to be part of this future. In 2018, we were trying to convince people Marketplaces were a thing.

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Tackle Processes $5 Billion and Sees 100% Year-over-Year Transaction Growth Through Cloud Marketplaces, Dominating Cloud Go-To-Market

Tackle.io

Las Vegas, NV — Nov 29, 2023 — Tackle.io , the only end-to-end Platform for faster, easier, data-informed selling through the clouds (Cloud GTM), today announced that it has seen transactions through its Platform grow more than 100% this year, crossing more than $5 billion dollars of Cloud Marketplace transactions overall.

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PRM Software, and the Next Frontier—Co-Selling

CoSell

As PRM has grown from ‘rare’ to ‘expected,’ sales leaders are seeing ways to link up an opportunity for partner planning, sales enablement, incentives, co-selling, co-marketing, and management. The Global PRM Market • Forrester predicts the PRM software market to grow to $679 million by 2023, a CAGR of 14.2 billion by 2023.