IBM Business Partners

FEBRUARY 12, 2024

Get the ‘AI for Customer Service’ guidebook Trend 1: Sustainability for customer satisfaction A new generation of consumers creates a need for new approaches to customer relationships. Along with optimized search, the help center includes blogs, FAQs, contact information, and topic level organization.

Retail 78

Retail 78

IBM Business Partners

MAY 8, 2023

In my previous post , I described the different capabilities of both discriminative and generative AI, and sketched a world of opportunities where AI changes the way that insurers and insured would interact. Find more blogs on AI The post The risks and limitations of AI in insurance appeared first on IBM Blog.

Insurance 75

Insurance Government 75

IBM Business Partners

MARCH 8, 2024

Global capacity for renewable power generation is expanding more quickly than at any time in the last thirty years, according to the International Energy Agency (IEA). Wind and solar photovoltaic (PV) power generation are forecast to exceed nuclear power generation in 2025 and 2026, respectively.

Energy 75

Energy Utilities Credit Government 75

IBM Business Partners

JULY 26, 2023

In this blog post, we will delve into the concept of zero-based budgeting, exploring its definition, advantages, disadvantages, implementation steps, and tools needed. The aim is to optimize resource allocation by ensuring funds are allocated to activities that align with strategic objectives and generate the highest value.

Utilities 61

Utilities Collaboration Value creation Credit 61

Chaneltivity

MARCH 25, 2024

Your pipeline of partner-sourced leads is healthy in the regions you’re already working in. You’re getting some inbound leads (partner-sourced or not) from regions or industries you don’t currently support. And you have partners with contacts in those regions or industries who can help you access more leads.

Legal 98

Legal High tech Channel management Ecosystems 98

SEO Magazine

OCTOBER 12, 2023

Furthermore, it plays a pivotal role in lead generation by collecting contact information and qualifying questions from potential clients, streamlining the process for your legal team. Creating engaging blog content can feel daunting, but not with AI assistance like ours! Should humor play a part?

Legal 52

Legal Law firms Engineering 52

IBM Business Partners

OCTOBER 16, 2023

Machine learning (ML)—the artificial intelligence (AI) subfield in which machines learn from datasets and past experiences by recognizing patterns and generating predictions—is a $21 billion global industry projected to become a $209 billion industry by 2029. Spotify uses ML models to generate its song recommendations.

Banking 51

Banking Fintech Engineering Government 51

Impact

NOVEMBER 13, 2023

Our goal is to be the #1 ROI-focused influencer agency for category-leading and disruptive brands by 2026. Key takeaways from this blog Brands should prioritize community-building and invest in the creator community to see results. UGC generates significant ROI thanks to its organic and compelling content.

Retail 98

Retail Legal Collaboration Growth partners 98

SEO Magazine

DECEMBER 8, 2023

Search engines classify user queries into categories such as “who,” “what,” or “why” and then assess intent before compiling a SERP (Search Engine Results Page). Creating Unique and Quality Content to Capture Attention Now, let’s delve into the importance of generating exceptional content.

Engineering 52

Engineering Utilities 52

Impact

OCTOBER 11, 2022

Brands and publishers work together to monetize independent blogs, articles, guides, videos, and more through affiliate links and sponsorships — and this benefits both sides. Brands may also run out of specific publisher-recommended products, leading your audience to out-of-stock messages. Automated link generation saves valuable time.

Engineering 52

Engineering 52

Impact

AUGUST 23, 2022

This form of digital content presents readers with products the editorial team stands behind while generating revenue through brand sponsorships and affiliate links. When creating commerce content, coming to an agreement with brands typically falls into two categories — bespoke (custom bundles) and non-bespoke (pre-structured).

Ecosystems 52

Ecosystems 52

Impact

JULY 4, 2023

The Behavior report analyzes the conversion behavior of customers to help you identify which partners are the most successful and lead to the quickest conversions or highest average order values. The Crediting Concerns report provides insights to assist with crediting partners proportionally for the value they drive.

Credit 52

Credit Partnership management Retail Partnership success 52

Impact

SEPTEMBER 28, 2023

Key takeaways from this blog Consumers trust recommendations from others more than traditional ads. Here’s the kicker: affiliates only earn a commission when they generate sales or leads for your business. This makes affiliate partnerships a powerful tool for small ecommerce businesses like yours.

Partnership success 52

Partnership success Partnership strategies Retail IT partnerships 52

Impact

OCTOBER 13, 2022

A 2019 Forrester study discovered that 91 percent of organizations leading in SEO maturity found the impact of SEO on revenue “very profitable.”. The health and fitness content creators at Fitness Blender often embed informative YouTube video content into their blog posts when it complements the topic at hand. Learn how.

Engineering 96

Engineering Retail 96

Impact

NOVEMBER 23, 2023

Key takeaways from this blog Affiliate-based partnerships are when partners promote your product in exchange for an agreed payment. The average business generates high revenue from partnerships, which is why companies are investing even more. When these promotions lead to sales, the affiliate earns a commission.

Credit 52

Credit Collaboration Finance Integration partnership 52

Jake Jorgovan

FEBRUARY 26, 2022

Features include: Quick search Automated look-alike influencers Export influencer details UGC (User Generated Content) creation studio It has a teaser plan so you can take it for a spin to be sure it’s what you are looking for. is a micro-nano (local and less than 1,000 followers) influencer database for TikTok and Instagram.

Collaboration 130

Collaboration Legal Retail Finance 130

IBM Business Partners

AUGUST 28, 2023

Text classification: Useful for tasks like sentiment classification, spam filtering and topic classification, text classification involves categorizing documents into predefined classes or categories. Using programming languages like Python with high-tech platforms like NLTK and SpaCy, companies can analyze user-generated content (e.g.,

Risk mitigation 58

Risk mitigation High tech Collaboration 58

Better Business for Good Company

JUNE 27, 2022

Focussing on making more of what you make can lead you to identify with the technology you use. So an energy generator takes on the identity of coal miner. Transport is also moving into the service category, with a whole range of car share services and apps available. You can lose sight of the value you deliver.

Law firms 52

Law firms Legal Energy 52

Jake Jorgovan

SEPTEMBER 27, 2021

Why businesses should produce podcasts People subscribe to podcasts for a few different reasons: To learn new things To be entertained As a source of news For inspiration They’re becoming more popular because people can multitask and listen at the same time, unlike reading blog posts. Great inbound leads strategy.

Finance 48

Finance 48

Jake Jorgovan

AUGUST 31, 2021

This data provides various signals that, when put together, create a lead score of intention to buy. provides companies with intent-driven leads of both opportunities and decision-makers that are first identified by AI, scraped off the internet, and then hand-verified by a human to ensure accuracy and relevancy. CustomData.ai

Engineering 246

Engineering Legal Utilities Ecosystems 246

Jake Jorgovan

MARCH 1, 2022

When you nurture the relationship by engaging with social media posts and maintaining regular contact, you never know what that connection could lead to. Because they are your ideal customer, that could lead to sales. It’s a great lead-magnet strategy. This includes blogs, videos, social media posts, and (of course) podcasts.

Energy 244

Energy Finance Collaboration 244

IBM Business Partners

JULY 6, 2023

While artificial intelligence (AI), machine learning (ML), deep learning and neural networks are related technologies, the terms are often used interchangeably, which frequently leads to confusion about their differences. This blog post will clarify some of the ambiguity. appeared first on IBM Blog. Learn more about watsonx.ai

Construction 62

Construction 62

Jake Jorgovan

NOVEMBER 8, 2021

The podcast covers the following topics: ABM, B2B podcasting, career, category creation, customer experience and engagement, demand generation, sales, thought leadership perspectives, B2B marketing, and PPC. The B2B Growth podcast is for B2B marketers, and it’s brought to you by Sweet Fish Media. Podcast runs daily.

Sales leadership 130

Sales leadership Utilities 130

Jake Jorgovan

NOVEMBER 8, 2021

The podcast covers the following topics: ABM, B2B podcasting, career, category creation, customer experience and engagement, demand generation, sales, thought leadership perspectives, B2B marketing, and PPC. The B2B Growth podcast is for B2B marketers, and it’s brought to you by Sweet Fish Media. Podcast runs daily.

Sales leadership 130

Sales leadership Utilities 130

Planview Blog

JUNE 15, 2021

Editor’s Note: For this post on Kanban board templates for Agile marketing, we’re excited to welcome Jim Ewel to the Planview blog. As one of the leading voices on Agile marketing, Jim co-organized the first meeting of Agile marketers and co-authored the Agile Marketing Manifesto. Demand Generation.

Construction 131

Construction Legal 131

Jake Jorgovan

MARCH 4, 2021

B2B leaders and companies everywhere are taking notice and want to leverage this medium to build relationships, generate new business, and boost their authority. This can be a game-changer when it comes to generating new business from your podcast. These writers will often take a transcript generated by a tool like Otter.ai

Energy 219

Energy Engineering 219

IBM Business Partners

JULY 6, 2023

While artificial intelligence (AI), machine learning (ML), deep learning and neural networks are related technologies, the terms are often used interchangeably, which frequently leads to confusion about their differences. This blog post will clarify some of the ambiguity. appeared first on IBM Blog. Learn more about watsonx.ai

Construction 59

Construction 59

Impact

DECEMBER 6, 2023

This year, the increase in clicks leading up to Cyber Week revealed how consumers compared discounts and studied their options in preparation for the deal days. Unlike other Retail and Shopping sub-categories, a 9% increase in clicks led Home and Garden brands to secure 12% more transactions this year.

Retail 59

Retail 59

IBM Business Partners

APRIL 11, 2024

Moreover, the OECD places legally enforceable AI regulations and standards in a separate category from the initiatives mentioned earlier, in which it lists an additional 337 initiatives. It “…provides a structured approach to the safe development, deployment and use of generative AI. The term governance can be slippery.

Government 78

Government Legal Collaboration 78

Mindmatrix

FEBRUARY 15, 2024

Pittsburgh, PA: Mindmatrix, the leading provider of sales ecosystem enablement , next-gen PRM and partner marketing solutions, announces the release of its latest product feature: the Collaboration Module. These discussions can be tagged and grouped into different categories for ease of reference at a later time. Mindmatrix Bridge 5.0

Co-Alliance 45

Co-Alliance Collaboration Channels and alliances Ecosystems 45

Jake Jorgovan

FEBRUARY 3, 2023

On this episode of A Guide to B2B Podcasting , I talk about the strategy behind creating search engine optimization (SEO) content around your podcast episodes to increase your Google rankings, boost brand awareness and visibility to your target audience, drive new leads and increase sales. And you would be right. So is it right for everybody?

Engineering 130

Engineering Collaboration 130

Impact

NOVEMBER 11, 2021

SaaS affiliate marketing is a popular form of referral-based partnership that rewards publishers such as deal sites and blogs for driving traffic to you. In the SaaS context, a potential user may start by researching business publications and industry blogs for software solutions to their particular issue. Get my free eBook].

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Mindmatrix

OCTOBER 18, 2023

Broadly speaking, recruiting tools fall into four categories: Lead/ potential partner generation tools, such as landing pages and web forms, Lead scoring , segmentation, and management tools, Lead nurturing tools (such as emails or SMS campaigns), and… Lead activity monitoring tools.

Utilities 40

Utilities Channel management Ecosystems 40

Jake Jorgovan

MARCH 4, 2021

B2B leaders and companies everywhere are taking notice and want to leverage this medium to build relationships, generate new business, and boost their authority. This can be a game-changer when it comes to generating new business from your podcast. These writers will often take a transcript generated by a tool like Otter.ai

Energy 130

Energy Engineering 130

Impact

OCTOBER 18, 2023

Rise Interactive hit the client’s initial goals—reaching a $20 CPL, driving 28,000 more clicks, and generating 1,000 new leads. I started at Rise Interactive in early 2021, leading our affiliate and partnerships practice. The search criteria allow you to filter by channel, partner category, size, and engagement rates.

Insurance 52

Insurance Legal Partnership strategies Corporate partnerships 52

IBM Business Partners

SEPTEMBER 20, 2023

Foundational models (FMs) are marking the beginning of a new era in machine learning (ML) and artificial intelligence (AI) , which is leading to faster development of AI that can be adapted to a wide range of downstream tasks and fine-tuned for an array of applications. IBM watsonx consists of the following: IBM watsonx.ai

Utilities 90

Utilities Government Retail Engineering 90

Impact

SEPTEMBER 2, 2021

Research shows that 60 percent of all consumers consult blogs, vlogs, or social media posts before considering a product purchase, and that influencer marketing can generate 11 times the return on investment (ROI) of traditional advertising. Different Types of Influencers. Micro-influencers (<10k followers). Health and wellness.

Finance 52

Finance Collaboration Partnership management Strategic partnership 52