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The recession-proof influencer: How to thrive when marketing spend dries up

Impact

It’s all about doubling down on your strengths, being flexible, and proving your value. Key takeaways from this blog Creators are well-positioned to provide maximum value as brand budgets get cut. As a creator, you have a lot to offer brands in a tough economic climate. But there’s still hope. Even with budget cuts.

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INSIGHTS FROM THE INSIDE - PART 1

Be Partner Ready

Here’s what I have to say about the first two exercises – the Intention and the SWOT A. It makes you reflect on why your organisation wants a corporate partner, and what type of partnership you want. This is why setting an Intention is so important. Module 1: SWOT A. Georgia McIntosh.

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The truth is out there- but not where you think

Stellar Partnerships

It’s what corporate partnership managers hear all the time from their bosses. He didn’t lack enthusiasm, but he didn’t know what he had to offer and why he was calling each one of them. The impact goes far beyond what could be achieved with a philanthropic donation. Leverage what makes you special.

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How to Generate Demand With and Through Your Channel Partners

Mindmatrix

So, what has changed? Without a clear understanding of what is needed from both internal and external entities, coordination and collaboration become challenging. Campaign reports and asset ratings are crucial for understanding what works and what doesn’t. After all, why reinvent the wheel?

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How to Advertise Your Business Effectively With Guest Posting

SEO Magazine

Utilize tools such as Buzzsumo or Ahrefs to research suitable blogs and websites related to your field of interest. To ensure topical alignment between your content and potential blog hosts, dig into their posts’ archives, too! Are there popular blogs in their area of interest? Do they frequent certain news outlets?

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Pin the tail on the donkey

Stellar Partnerships

The information you gather is what will lead you to a partnership. Do you know the strengths, priorities and needs of your organisation? Do you know why they’re important and what benefit a partner might derive from them? And, most importantly, plan what you want to happen next. It ends up being a beige generic meeting.

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The Importance of Perspective in Partnerships

Stellar Partnerships

When I asked my son what he liked best about the trip, what did he say? Perspective comes naturally to some, but for others, they need a prompt to know what to look for and the types of questions to ask. Perspective is about stepping into your partner’s shoes and finding out what’s important to them. Don’t judge.

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