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Impact
MARCH 24, 2021
As the latter became more popular across college campuses, in homes, and at places of business in the mid-1990s, so, too, did the pre-partnership era of affiliate networks and their revenue-generating ways. Today, affiliates continue to be a mainstay in marketing practices. Affiliate networks practically grew up with the internet.
TIM Review
DECEMBER 29, 2020
In a world of uncertainty, our guiding philosophy is: Take charge. Professor of Management. With the emergence of the next generation of mobile communications technology, known as “5G”, the telecommunications industry faces a major disruption and transformation. The future may as well belong to you. Rita Gunther McGrath.
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TIM Review
APRIL 1, 2021
While adequate resources, the right people, an open innovation process, and effective market orientation have been stressed as core elements for successfully pursuing innovation opportunities (Barney, 1991; Sirmon et al., Corporate strategy develops based on a well-known and familiar set of tools used by top management. Peter Drucker.
SEO Magazine
SEPTEMBER 28, 2023
As an active digital marketer, you understand the importance of SEO. Today’s technology allows us to use artificial intelligence as our ally in composing effective and engaging materials that appeal to both search algorithms and human readers. But have you considered leveraging AI to create optimized content?
TIM Review
APRIL 29, 2021
Early research characterised born-global firms by having rapidly internationalised, within a few years of their inception, as well as having generated a large proportion of revenue from foreign sales (for example, Chetty & Campbell-Hunt, 2004; Knight & Cavusgil, 2004). Reid Hoffman. Introduction.
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