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Why Every Channel Manager Needs Partner Relationship Management Software

Mindmatrix

Managing relationships with channel partners can be a challenging task. Channel managers are responsible for ensuring that partners have the resources, support, and tools they need to succeed. That’s where Partner Relationship Management (PRM) software comes in.

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Top 10 Channel Management Challenges and How to Overcome Them

Mindmatrix

Channel management is a strategic approach that involves overseeing and optimizing the distribution channels through which a company’s products or services reach end customers. While channel management can drive growth and enhance market reach, it comes with its own set of challenges.

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Global Channel Management Optimization

Chaneltivity

Why does global channel management matter? So in this article, we’ll explain what global channel management means and share strategies for optimizing it over time from channel experts Tony Luzza , Trish Rilling , and Todd DeBell. But there’s an inherent risk to doing this.

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Channel Management: A Guide to Optimizing Your Channel Strategy

PLM Alliances

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

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The Partner/Channel Manager Role—and How It's Changed In The Last 10 Years

CoSell

These days, we’re hearing how many partner/channel managers feel pressure to drive sales directly. Traditional Partner/Channel Manager In the traditional role, a channel manager was a business consultant. Classically, the channel manager focused on sales account planning with partners.

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Cross-Functional Alignment: Unlocking Success in Channel Management

PLM Alliances

Effective team collaboration is essential for success in today’s fast-paced business environment. This article will explore the importance of cross-functional alignment in channel management, discuss best practices for successful implementation, and offer advice on evaluating the effectiveness of your alignment efforts.

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Partner Advisory Councils: Best Practices in Channel Management

PLM Alliances

To manage these channel partnerships effectively, it is crucial to establish and maintain strong relationships with key partners. In this article, we will explore the benefits of a PAC, offer suggestions on structuring a council, and outline best practices for managing both live and virtual meetings.