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The Alliance Leader’s Cloud Co-sell Playbook

Tackle.io

Introduction Co-selling is a game-changer for ISVs. Through co-sell, an ISV can steadily build sales momentum with trusted Cloud Partners, increase sales efficiency, and scale the business, all while helping the Cloud Provider to expand its own business. Co-selling and Marketplace go hand-in-hand to keep software deals flowing.

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Unlocking the Full Potential of Ecosystem Partnerships: Going Beyond PRM

Mindmatrix

Ecosystem partnerships have become essential for organizations seeking to expand their reach, innovate, and drive growth. These partnerships, however, are complex and multifaceted, requiring more than just traditional Partner Relationship Management (PRM) software platforms to thrive.

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5 Ways to Leverage Cloud Alliances to Drive Strategic Growth

Tackle.io

In a nutshell, Cloud GTM is made up of buyer data, co-sell, and Marketplace, all of which require ISVs to balance technology, strategy, and partnerships to drive sales through the clouds. That last component — partnerships — usually falls under the purview of the alliances team.

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What Does Digital Transformation REALLY Mean for the Channel?

PartnerTap

It’s important to have channel and alliance leaders who know how to work in the digitized landscape. As a result, companies are moving to an ecosystem model that is filled with different types of partnerships to fulfill multiple customer needs. Leadership. They need to make sure tech is a value add and is adopted by their team.

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The PartnerTap Story: A Company Built to Last

PartnerTap

Forming an Alliance. This was the beginning of an alliance and partnership that eventually led to the founding of PartnerTap. A software solution that helps companies drive more revenue from each of their partnerships. Co-Founders. PartnerTap was exactly what the market was looking for. Search for Success.

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KPIs for Tracking Cloud Partnership Health

Tackle.io

Cloud GTM is, at its most fundamental level, all about building meaningful partnerships with the Cloud Providers. Companies that find the most success with Cloud GTM have done so because they’ve engineered their products to complement the cloud ecosystem. However, there’s an important caveat: co-selling takes time.

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Companies to Action: Industry Leaders Reshaping the Leasing & Rental Landscape

Frost & Sullivan

The leasing and rental industry is swiftly becoming a cornerstone of automotive mobility, with leasing providers, rental companies, car subscription services, and fleet management solutions playing pivotal roles within the ecosystem. Attention is now turning to regional macroeconomic factors, with many organizations eyeing regional alliances.