Sun.Nov 05, 2023

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Unlocking Alliance Excellence: The Crucial Role of Leadership

Peter Simoons

Leadership is a multifaceted concept that can take on various meanings, depending on one’s perspective. When delving into the realm of leadership within alliances and partnerships, the complexity further intensifies as it encompasses a multitude of elements. People may associate leadership with being a stellar alliance leader, or with their company’s position at the forefront of alliance leadership.

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Working harder on the wrong thing

Stellar Partnerships

Children get fixated on something that fascinates them. My daughter loved gardening when she was little. She planted her flowers gently, watered them diligently and talked to them daily. She waited in hope for a blooming garden. Unfortunately, she’d chosen to plant plastic flowers from her Lego Friends kit. There was no botanical bonanza at the end of summer.

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Free Referral Tracking Tool

Referral Rock

Free Referral Tracking Tool The simplest way to set up a referral tracker. Includes instructions. Manually track referrers, referrals, and rewards for free — all online and in one place.

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Free Referral Tracking Tool

Referral Rock

Free Referral Tracking Tool Simplest way to setup referral tracker. Includes instructions.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr