Fri.Mar 24, 2023

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7 Partner Engagement Best Practices When Setting up a Partner Portal

Magnetrix

Are partners not logging in or engaging with your partner portal as much as you'd hoped they would? Do your partners consider your portal to be “a mess”? Partner engagement starts with you. Partner engagement with your portal starts with a good partner experience. If the experience you're giving your partners is lacking, assess your partner experience strategy first before concluding that nobody wants to engage with your partner portal.

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What is multi-channel attribution? Basics and best practices

Impact

What is multi-channel attribution? Multi-channel attribution is the process of identifying which touchpoints during a customer journey result in a sale. Businesses do this to determine which marketing channels generate the best return on investment (ROI). Today, most customers engage with businesses through multiple touchpoints before converting. Few customers purchase on their first interaction with your business.

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