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Imploding sports sponsorships: 3 lessons

Stellar Partnerships

Unless you’ve banned yourself from all media in Australia, you would have heard about Hancock Prospecting pulling its funding of Netball Australia. Donnel Wallam expressed her concern about wearing a uniform with the Hancock Prospecting logo. Gen Z and Millennials in the driving seat. They’ve had enough.

Energy 130
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How to Partner With Other Companies to Grow Your Business

B Plans

When you want to scale your business , you have a few choices. You could toss more money into marketing. You could even encourage your current customer base to give you more of their discretionary dollars. . And you know what? Why should you partner with other businesses? The answer?

Legal 312
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10 partnerships leaders share what keeps them up at night

Impact

To be a good partnerships leader, you need to be innovative, ready to pivot, and adopt a sustainable strategy that goes beyond “set it and forget it.” That’s what 10 of the top partnerships professionals shared in Season 1 of The Partnership Economy podcast. It’s happening so fast, and you constantly want to stay on top of it.

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Beyond basics: Six tips for an exceptional customer service strategy

IBM Business Partners

Customer service, sometimes called customer care or customer support, relates to the activities organizations take to ensure their customers’ needs are being met. The trend was even more pronounced among Gen Z and millennials, evidence that addressing customer needs will only grow in importance.

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Rethink & Renew Your Employee Years of Service Award Program

ITA Group

What Is a Years of Service Award? If you recognize based on service years, it’s a good idea to recognize and reward employees earlier in their tenure. “At As demographics shift in organizations, it will become more important to tap into the pragmatic, entrepreneurial spirit of their millennial and Gen Z team members.

Retail 79
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Unleashing the Power of Social Media Advertising on Ecommerce

Binfire Collaboration Blog

Whether it’s increasing brand awareness, driving website traffic, generating leads, or boosting sales, having well-defined objectives will guide your strategy. Ecommerce and social media marketing are a powerful force in helping businesses achieve their goals. To achieve success using social media ads, there’s a lot more to learn.

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Cyber Week research 2023: the biggest consumer behavior trends for this shopping season

Impact

The impact.com Cyber Week Consumer Behavior research study reveals what brands can expect from consumers during this year’s shopping season. Product reviews will likely influence 4 out of 5 millennials. Product reviews will likely influence 4 out of 5 millennials. Cyber Week 2022 saw 196.7

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