Accelerating Vehicle Electrification to Shake up Competitive Landscape in ASEAN Automotive Market
Frost & Sullivan
APRIL 25, 2024
Automakers from China such as BYD, Chery, NETA, Wuling Motors, Ora, and Great Wall Motors are banking on affordability and innovation to boost their customer appeal. However, their traditional dominance is being challenged by South Korean and Chinese OEMs that are transforming competitive dynamics.
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