IBM Business Partners

MAY 16, 2023

While core creative and strategy campaigns are kept primarily in-house, marketing leaders are turning to MMS and tapping into their business and technology expertise to accelerate digital marketing operations, bridge talent shortages and fill technology skill gaps. Did that action turn into a lead? Did the customer make a purchase?

Retail 72

Retail Collaboration 72

IBM Business Partners

APRIL 25, 2023

A 2023 IBM IBV study showed that organizations that are seen as ESG leaders are 43% more likely to outperform their peers on profitability. IBM has also found that ESG leaders can boost revenue through unexpected channels. Customers have a much greater interest in sustainability and impact then previous generations.

Consumer packaged goods 83

Consumer packaged goods Energy Government Collaboration 83

PLM Alliances

APRIL 20, 2023

Learning to accelerate your digital marketing efforts can yield significant results in lead generation, brand awareness, and overall revenue growth. Why Accelerating Digital Marketing is Important Accelerating digital marketing is essential for marketing and product management leaders, especially in the B2B market.

Collaboration 52

Collaboration Engineering Utilities 52

Tackle.io

JANUARY 31, 2023

According to Crossbeam’s 2021 State of the Partner Ecosystem Report , 82% of B2B SaaS companies have some kind of channel partnership. As companies large and small continue to rapidly adopt and prioritize cloud, channel partnerships have evolved from a more transactionally-based model to a holistic, solutions-focused model.

Ecosystems 93

Ecosystems System integrators 93

PLM Alliances

OCTOBER 26, 2023

Maximizing revenue, specifically, is often a Herculean task, but it’s vital to success. To improve revenue realization across their organizations, many company leaders are turning to revenue operations (RevOps). We’re sharing our tips with you in a five-part blog series.

Collaboration 52

Collaboration 52

Planview Blog

MARCH 28, 2024

This blog discusses the critical role of end-to-end visibility in scaling and streamlining automotive production. A global automotive manufacturer rapidly accelerated innovation and delivery through automated synchronization. This confluence of factors impedes their agility and responsiveness. Read their story here.

Government 59

Government Engineering Collaboration 59

Mindmatrix

APRIL 1, 2024

Establish an open communication channel by creating a feedback loop with partners. Collaboration Framework: Define the framework for collaboration, including communication channels, decision-making processes, and conflict resolution mechanisms. Foster trust and transparency to lay the foundation for a successful partnership.

Partnership strategies 52

Partnership strategies Conflict resolution and communication Co-Alliance Ecosystems 52

Channel Insider

FEBRUARY 25, 2022

Cognizant is a top enterprise IT channel partner serving over 20 industries and 35% of the Fortune 500 clients. This profile offers a look at Cognizant services and solutions, target markets, user opinion, industry recognition, and current financial position for potential channel partners to evaluate. Table Of Contents.

Partnering capability and readiness 81

Partnering capability and readiness Insurance Life science Ecosystems 81

PLM Alliances

APRIL 20, 2023

In the ever-evolving landscape of marketing strategies, Account-Based Marketing (ABM) has emerged as a critical and powerful approach for businesses looking to generate revenue and drive growth in the B2B market. Develop account insights : Research each target account to understand their needs, goals, pain points, and key decision-makers.

Collaboration 52

Collaboration Utilities 52

PLM Alliances

APRIL 27, 2023

Realizing your full revenue potential is no easy feat. To achieve the highest level of market success possible, you need to balance your growth strategies and also consistently drive and maintain alignment between the strategies, processes, and people that support your revenue operations (RevOps).

Ecosystems 52

Ecosystems Collaboration Finance System integrators 52

Jake Jorgovan

OCTOBER 30, 2023

For example, inBeat decreased CPAs by 75% across all advertising channels for NielsenIQ. They’ll help your brand stand out as an industry leader and drive demand with innovative strategies. In fact, MOI sees brand differentiation as a perpetual source of value delivery and revenue impact, emphasizing its importance in the long term.

Fintech 130

Fintech Retail Finance Life science 130

Tackle.io

SEPTEMBER 21, 2021

Survey Methodology In summer 2021, Tackle surveyed senior leaders representing software sellers and buyers across multiple industries. About half of respondents held titles in Alliances, Channel, and Partner Management. By and large, our predictions last year hit the mark, and we’ve continued to see rapid growth for this channel.

Channels and alliances 85

Channels and alliances Co-Alliance Finance Legal 85

Impartner

MAY 28, 2020

New Impartner Channel Chief Advisory Board assembles powerhouse group of channel thought leaders from those who regularly generate headlines, present keynotes at top channel forums, curate leading channel events, and are trusted channel advisors for top corporations worldwide.

Channels and alliances 52

Channels and alliances Co-Alliance Strategic alliances Channel management 52

Tackle.io

JANUARY 31, 2023

According to Crossbeam’s 2021 State of the Partner Ecosystem Report , 82% of B2B SaaS companies have some kind of channel partnership. As companies large and small continue to rapidly adopt and prioritize cloud, channel partnerships have evolved from a more transactionally-based model to a holistic, solutions-focused model.

Ecosystems 52

Ecosystems System integrators 52

Tackle.io

OCTOBER 25, 2022

Survey Methodology In summer 2021, Tackle surveyed senior leaders representing software sellers and buyers across multiple industries. About half of respondents held titles in Alliances, Channel, and Partner Management. By and large, our predictions last year hit the mark, and we’ve continued to see rapid growth for this channel.

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Tackle.io

OCTOBER 25, 2022

Survey Methodology In summer 2021, Tackle surveyed senior leaders representing software sellers and buyers across multiple industries. About half of respondents held titles in Alliances, Channel, and Partner Management. By and large, our predictions last year hit the mark, and we’ve continued to see rapid growth for this channel.

Channels and alliances 52

Channels and alliances Co-Alliance Finance Legal 52

Tackle.io

MARCH 8, 2022

8, 2022 – Tackle.io , a software company dedicated to helping software providers generate revenue through the clouds, has been awarded a spot on the Forbes list of America’s Best Startup Employers 2022. Boise, ID – Mar. This prestigious award is presented by Forbes and Statista Inc.,

Engineering 40

Engineering 40

Impartner

AUGUST 20, 2019

Acquisition gives customers a way to formalize management of non-traditional ‘shadow channel’ partners, the industry’s fastest growing segment. Forrester’s Principal Analyst, Channel Partnerships and Alliances, Jay McBain, addressed the trend earlier this year in his Forrester blog, What I See Coming For The Channel In 2019.

Channels and alliances 40

Channels and alliances Channel management Engineering 40

Impact

NOVEMBER 11, 2021

SaaS affiliate marketing is a popular form of referral-based partnership that rewards publishers such as deal sites and blogs for driving traffic to you. In the SaaS context, a potential user may start by researching business publications and industry blogs for software solutions to their particular issue. Get my free eBook].

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Phoenix Consulting Group

SEPTEMBER 3, 2021

Are you an ISV partner looking to create a channel program to accelerate revenue? We’ve co-authored this blog and because there are a lot of moving parts in the process of creating a successful channel partner program, we will be discussing this topic through a series of articles. If so, this article is for you.

Partner ready 52

Partner ready Successful channels Collaboration Engineering 52

PLM Alliances

AUGUST 21, 2022

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. The strength of your channel ecosystem is directly correlated to driving results and winning over new customers. The six disciplines of channel management.

Channel management 52

Channel management Successful channels Channels and alliances Co-Alliance 52

Impartner

APRIL 26, 2019

Fourth annual gathering now largest vendor-led event for channel chiefs worldwide, mirrors Impartner’s 10x growth in new customer logos in same time period. Headliners include analysts from top firms and customers outlining best practices using Impartner to drive revenue including Autodesk, CommScope, Fortinet, JDA and Smartsheet.

Channel strategies 40

Channel strategies Channels and alliances Fintech Channel management 40

Impartner

SEPTEMBER 6, 2018

Direct sales talent shortages, a demand for analytics and partners who insist on a world-class partner journey are driving demand for channel executives with a deeper, more rounded set of business skills. Definitive new eBook by top channel strategist outlines key strategies for new channel chiefs to defy expectations in first 180 days.

Engineering 40

Engineering 40

Successful Channels

DECEMBER 31, 2019

I have been looking for inspiration on the “how-to” process for building deeper channel partnerships. can do to build stronger and more committed partnerships for their channel. This blog attempts to take that one step further by defining how to apply these commitment development practices to your channel strategy and program.

Business partnerships 52

Business partnerships Channels and alliances Channel strategies Successful channels 52

Impartner

DECEMBER 18, 2018

Secure edge leader StackPath provides additional tools for partners. Salt Lake City – December 18, 2018 – Global pure-play Partner Relationship Management (PRM) leader Impartner announced today, secure edge platform provider, StackPath, has chosen Impartner PRM as the system of record to power its channel.

40

40

PLM Alliances

JUNE 8, 2020

Effective channel management is all about driving customer wins, managing channel sales, and building market coverage. As a channel leader, it is your role to ensure you plan effectively to have the right number of partners in the right places to drive the right results. Aligning resources to needs.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Channel management Engineering 52

Impact

MARCH 20, 2024

With affiliate marketing driving 16 percent of e-commerce sales and the global influencer marketing market size tripling since 2019 , these two channels together can drive brand awareness and conversions efficiently and effectively. Whitney states, ‘You can be a leader within your organization with partnership automation.

Credit 52

Credit Collaboration 52

PLM Alliances

MAY 16, 2020

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. The strength of your channel ecosystem is directly correlated to driving results and winning over new customers. The six disciplines of channel management.

Channel management 59

Channel management Successful channels Channels and alliances Co-Alliance 59

Channel Insider

SEPTEMBER 12, 2022

This approach is helping organizations accelerate the pace of their digital transformation efforts and achieve better results. As a result, Statista estimates that the global low-code development market revenue will hit USD 65 billion by 2027. The post Top 10 Low-Code/No-Code Tools appeared first on Channel Insider.

Partnering capability and readiness 93

Partnering capability and readiness Engineering Construction Collaboration 93

Tackle.io

SEPTEMBER 12, 2022

Like me, lots of time in kind of the go-to-market channel sales world, including great companies like GitHub and Twistlock, which is now part of Palo Alto and ExtraHop, which had an equity event, what, about a year ago, I think, give or take? Secondarily, it really can accelerate those deals. I didn’t know Tackle six years ago.

Credit 52

Credit Co-Alliance Ecosystems Channels and alliances 52

SEO Magazine

SEPTEMBER 28, 2023

From generating blog post titles to crafting social media posts or product descriptions, the utility of AI in content generation is wide-ranging indeed. Applying AI Techniques in Blogs, Articles, and Web Copy AI technologies provide tools to generate written material from mere sentences to entire pieces.

Engineering 52

Engineering Partnering capability and readiness Utilities Collaboration 52

Impact

MARCH 24, 2021

As the latter became more popular across college campuses, in homes, and at places of business in the mid-1990s, so, too, did the pre-partnership era of affiliate networks and their revenue-generating ways. If you did that, then the network doesn’t track as many sales and if they get a commission, it would cut into their revenue.

Retail 52

Retail Partnership strategies Construction Integration partnership 52

Tackle.io

AUGUST 1, 2022

And so it was one of the quickest, I would say, launches that we had in our company history, to be able to transact a completely new channel within a matter of weeks. And then the Microsoft field sellers are also looking at that as a path to accelerate business versus potentially having to jump through some procurement hoops.

Credit 52

Credit Partnering capability and readiness Utilities Engineering 52

Tackle.io

AUGUST 1, 2022

And so it was one of the quickest, I would say, launches that we had in our company history, to be able to transact a completely new channel within a matter of weeks. And then the Microsoft field sellers are also looking at that as a path to accelerate business versus potentially having to jump through some procurement hoops.

Credit 52

Credit Partnering capability and readiness Utilities Engineering 52

Tackle.io

OCTOBER 27, 2021

Marketplace is not a list it and amazingly revenue starts flowing in. What kind of leverage can you create as the BD ecosystem leader? How do the product leaders think about it and our head of R and D? You have to think deliberately about how you build a program and that program will be cross-functional in your company.

Channels and alliances 52

Channels and alliances Legal Ecosystems Banking 52

IBM Business Partners

APRIL 18, 2023

IBM is a recognized leader in infusing deep industry-specific innovation into the solutions we deliver for our clients. At the enterprise level, 5G can transform operations, create new business models and generate new revenue across industries.

Consumer packaged goods 72

Consumer packaged goods Banking Ecosystems Retail 72

ITA Group

FEBRUARY 4, 2021

While you, as a sales leader, know your product inside and out, you must also know how to sell it to those not as well versed on the benefits. The Top 35 Sales Blogs Every Sales Professional Should Read | HubSpot. Sales Goal Setting & Motivation: One Sales Leader’s Perspective | ITA Group.

Finance 79

Finance Sales leadership 79