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Organizing for Cloud Marketplace Success

Tackle.io

Michael Bull , Director of Strategic Alliances for Fivetran, and Eric Elias , Operations Lead at Astronomer, joined Tackle COO Sanjay Mehta for a webinar all about Organizing for Success with Cloud Marketplaces. . Marketplace now sits within our alliances team, which lives in the sales organization,” Michael said.

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A Guide to Co-selling with AWS

Tackle.io

Partners should leverage the “better together” story to build their AWS Field Readiness Kit (FRK), an AWS internal document which helps AWS teams and AWS customers better understand your product/service, and helps enable co-selling efforts. AWS Marketplace Customer Advisor: Drives AWS Marketplace adoption for AWS customers and sellers.

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A Guide to Co-selling with AWS

Tackle.io

Partners should leverage the “better together” story to build their AWS Field Readiness Kit (FRK), an AWS internal document which helps AWS teams and AWS customers better understand your product/service, and helps enable co-selling efforts. AWS Marketplace Customer Advisor: Drives AWS Marketplace adoption for AWS customers and sellers.

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Organizing for Marketplace Success

Tackle.io

And I’ve been pretty involved in Marketplaces for the last five or six, that time spent at Trend Micro, a big global cybersecurity company and really spent a lot of time understanding the journey going from traditional sales models of direct in a really well-built channel to new models like Marketplace selling. Eric Elias: Yeah.

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100 Days as Tackle’s Chief Cloud Officer

Tackle.io

Work habits, hot buttons, family, expectations, quirks, communication preferences…all in well-written documents or slides. (If From my earliest days in alliances and business development, I have always operated with a swing big or go home attitude. like a guide to working with a colleague.

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How to Select the Right Platform to Manage Your Channel Sales

Magnetrix

Best practices for selecting a channel management platform. When is a solution necessary for channel management? Which organizations should adopt a channel management tool? Top challenges alleviated by a stellar channel management platform. A learning management system (LMS) for channel partner training.

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How Software Startups Go-To-Market in the Cloud Era

Tackle.io

John Leon, I head up a business development and partnerships at a company called Apiiro, which is in the cybersecurity world. Geez, going back to all been partnerships, business development. I handle business development at a company called Styra. John Leon: Good. Yeah, absolutely. What about you, Ben?