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Scaling Partner Relationship Management: 6 Principles

Chaneltivity

Is everyone following the same documented, team-reviewed process? As Joseph puts it, “Partnerships shouldn’t be about calling them up when you have work to do. Partnership should be brought into the fold for decisions on client engagement where they will play a part.”

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Top tips to create a successful partnership strategy

Mindmatrix

If your company could use more clarity, focus, and alignment in operating its partnership program, invest the time to create an OPP. Customized Approach: Tailor partnership strategies and tactics to suit the unique characteristics of each market segment.